Saks Evolves Saks Social Club, Focusing on Mental Health and Art Initiatives
Retail TouchPoints
MAY 20, 2024
Saks has expanded its brand ambassador program, Saks Social Club , and is leveraging its members to boost awareness of mental health issues and support public art projects. The Club features a diverse group of pop culture icons, sports stars and supermodels as well as influential figures in business and activism, and its newest additions include model Chanel Iman and socialite-turned-pop culture icon and 11:11 Media CEO Paris Hilton.
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