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Here’s how to unlock the power of in-store retail media

Inside Retail

Nowhere is this more evident than in Australian supermarkets where – following international trends – the deployment of digital screens is driving significant increases in sales of participating brands. per cent greater than the weeks where we had other in-store retail media.

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How retailers celebrated Thailand’s Songkran water festival

Inside Retail

For example, Lotus’s, one of Thailand’s largest hypermarket and supermarket retailers, with more than 2,600 stores, launched a “Summer Fun Campaign” through 19 April, offering promotions on more than 1,400 products.

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A taste of home: The rise of expat retailers

Inside Retail

There’s only so much that the international aisle in the supermarket can contain, spurring innovative retailers to tap into this demand. British expats are the key target market of online grocery store British Corner Shop, which services over 150 countries around the globe with over 10,000 popular products, from Marmite to McVities.

Shipping 246
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Media Clutter: how to cut through and connect with shoppers?

Mike Anthony

Identifying which nodes on the path to purchase are most critical for your target shoppers and make these the must win battles. Just because the final purchase is in a Tesco supermarket, for example, doesn’t mean that Tesco is the only place where that shopper can be influenced.

Marketing 130
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Media Clutter: how to cut through and connect with shoppers?

Mike Anthony

Identifying which nodes on the path to purchase are most critical for your target shoppers and make these the must win battles. Just because the final purchase is in a Tesco supermarket, for example, doesn’t mean that Tesco is the only place where that shopper can be influenced.

Marketing 130
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12 retailers on store expansion sprees in 2025

Retail Gazette

Holland & Barrett property and format director Nick Gerrard told The Grocer last year that the business was in talks with new partners about expanding its concessions network, particularly on sites located on retail parks such as supermarkets. Lidl Lidl is inching closer to its target of 1,100 stores by the end of 2025.

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Understanding the British Consumer and How To Reach Them

Rangeme

Many more are buying international products in retailers such as supermarkets, where 20% to 30% of goods on shelves now typically come from overseas suppliers. supermarkets last year, with segments such as craft beer and premium spirits performing particularly strongly. market share recorded in 2019–clearly e-commerce is here to say.