article thumbnail

The Post-COVID Store: How to Tap the Pent-Up Need for Interaction Without Sacrificing Safety

Retail TouchPoints

“The retailers that really invested in buy online, pick up in-store (BOPIS), shops-within-shops in larger footprint locations or even experiential retail — those retailers really started to thrive during this time,” said Joe Scaretta, Co-CEO and Founder of CS Hudson in an interview with Retail TouchPoints.

article thumbnail

Three Design Tips for Fighting Shrink

Retail TouchPoints

Sadly, in addition to imagining how people will shop the store, designers need to think harder about how they might steal from it, too. That means asking questions like: What more can be done to deter theft using store layout, customer flow, shelf height, mirrors, lighting and the placement of gondolas, merchandise and security cameras?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

To Experience the Future of Retail, You’ll Want to Go to the Store

Retail TouchPoints

A flat-pack furniture retailer’s maze-like store layout shows customers how their products work in different settings and gives them the chance to touch and try out items. In-store experimentation experiences are opportunities to entertain, energize and inspire customers while connecting emotionally with them.

article thumbnail

How US$4bn activewear brand Vuori builds community through bricks-and-mortar

Inside Retail

Consumers aren’t only interested in being able to try out a brand’s product in real-time but are also interested in intriguing and interactive in-store experiences that allow them to tailor the product to their own unique preferences.

article thumbnail

Analysis: Why rethinking demographics leads to better segmentation

Inside Retail

The answer could have been straight out of a VB ad from the ’70s; this gift card consisted of retailers focused on cars, fishing, and sporting goods. Had we followed the retailer’s store layout and stayed in the boys’ section, we would never have seen these items. Moving past demographics.

article thumbnail

How to Increase Retail Success in the 2021 Holiday Season?

V Count

Understanding your retail trends regarding your most sold products during peak seasons and holidays allows you to optimize the store layout and storage accordingly. So, sporting goods, swimwear, sunscreen, and picnic-related items witness an increase in sales.