Remove Returns Remove Shipping Remove Social Commerce
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Adopting a Holistic Security Mindset for Ecommerce

Retail TouchPoints

Organized fraudsters use search and social media ads to deceive customers into clicking through to fake websites that steal their payment data, account login credentials or both. In fact, 16% of respondents from the consumer attitudes survey said theyd been the victim of social commerce fraud in the past year.

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How Social Commerce, Same-Day Delivery and Live Chat are Driving Sephora’s Omnichannel Evolution

Retail TouchPoints

Also, if you remember, at the time places like Amazon were really focused on shipping out toilet paper and hand sanitizer, so we gained some share from places that just weren’t prioritizing beauty, especially prestige beauty. RTP: Tell me about a little bit about where social commerce fits into your ecommerce strategy.

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4 Ways Retailers can Connect with Gen Z

Retail TouchPoints

The ease of online shopping is partly driven by flexible return policies. Gen Z often buys multiple items, tries them on at home and returns what doesnt fit. Across generations, 24% of online clothing purchases are returned. With Gen Zs preference for mobile shopping, optimizing websites and apps for mobile users is critical.

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TikTok Goes ‘All in’ on Social Commerce with Robust Suite of New Shopping Features

Retail TouchPoints

But they don’t have to — TikTok also has announced a direct integration option that offers brands and retailers a full-service solution wherein TikTok handles everything from shipping to fulfillment to point of purchase. Beyond announcing the direct integration service, TikTok didn’t provide much additional detail on how it would work.

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How to Tailor Return Strategies to New Holiday Shopping Patterns

Retail TouchPoints

It might seem counterintuitive for retailers to focus on returns when they are so focused on trying to convince customers to buy products in the first place (and rightly so). However, return policies actually have a major influence on whether shoppers go through with a transaction — particularly for increasingly popular online purchases.

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The Evolution of E-commerce: Trends Shaping the Future of Online Retail

Retail Focus

Social Commerce: Shopping via Social Media Social media platforms like Instagram, Facebook, and TikTok are no longer just for socializing; they have become major drivers of online shopping through social commerce. Pros and Cons of Social Commerce: Pros : Direct access to a large, engaged audience.

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NRF Big Show 2022 Returns to In-Person Format Despite COVID Challenges

Retail TouchPoints

.”; Growth opportunities , including guidance on selling luxury goods in China from Christina Fontana, Director of Strategic Partnerships at Alibaba Group , who stressed the importance of social commerce, particularly livestreaming. Leadership Lessons.

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