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Scaling Up Sales in Enterprises: Weighing Discounts Against Free Shipping

Wiser

When it comes to online retail, pricing strategies can make or break a business’s success. Among these strategies, two stand out as particularly effective tools for driving conversions: discounts and free shipping. On the other hand, free shipping has emerged as a potent marketing strategy in the era of eCommerce.

Shipping 148
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How AI is Revolutionising the Retail Sector

Retail Focus

Predictive analytics provides retailers with a data-driven approach to demand planning and inventory management. Optimised Pricing Finding the optimal price point to maximise profits while remaining competitive is a constant balancing act in retail. This improves productivity and reduces costs.

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How Global Bunjang taps into the secondhand K-pop merchandise boom

Inside Retail

Pricing dynamics Last year, a rare BTS Jimin photocard fetched 3 million won (around US$2056) on Global Bunjang, with the purchase coming from the US. In official retail, prices are fixed and set based on predetermined factors like brand value, production costs, logistics and marketing expenses, Lee said. million KRW ($1029).

Shipping 130
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Eddie Bauer Aims to ‘Eliminate Barriers to the Outdoors’ with New Rental Program

Retail TouchPoints

Eddie Bauer is following the lead of other top retailers and getting into the rental business with the launch of a new program that will allow customers to rent its technical apparel and gear at “a fraction of the full retail price.”. The retailer’s rental offerings can be shipped anywhere in the contiguous U.S.

Outdoor 299
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French Contemporary Fashion Brand Brings Rental Service to U.S.

Retail TouchPoints

Customers can return the items at the end of the rental period with free shipping and dry cleaning, continue to rent for a daily fee or purchase the item at a discount. When daily rental fees add up to the retail price, the customer will own the item with no penalty. “As

Fashion 263
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The Reject Shop posts sales decline due to lockdowns, absenteeism

Inside Retail

” During the half, the company increased its retail prices on selected products to counter rising international shipping costs which were five times higher than pre-Covid levels. “[However,] we believe the discount variety sector presents a significant opportunity for growth over the medium to long term.” million.

Shopping 245
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Inflation, not volume, will drive retail sales growth until 2025 – report

Inside Retail

“Inflation is now a cold, hard reality, to the extent that the majority of turnover growth over the next few years is expected to be driven by prices rather than volumes,” says the report’s principal author and Deloitte Access Economics partner, David Rumbens. . He expects retail sales by volume will increase by an average of only 1.1

Outdoor 246