article thumbnail

Retail pricing strategies: Which one is the right one for your FMCG products?

Tokinomo

Product, Price, Place, and Promotion are the core of marketing. In this article, we are going to focus on the Price. What impacts the pricing strategy? Which pricing strategy works best for different products? Everybody knows about the four Ps of marketing. How much should customers pay to get the product?

article thumbnail

The rise of second-hand shopping in Australia: A cultural and economic shift

Inside Retail

Once regarded as a have to for those on tight budgets, purchasing pre-loved items has now evolved into a mainstream retail trend, fuelled by a combination of psychological drivers and shifting consumer values.

Shopping 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Exclusive Q&A: EY Defines 5 Post-Pandemic Consumer Segments

Retail TouchPoints

They’re looking for the best deal and are probably going to use the web to do price shopping. That means retailers have to be transparent with their pricing, but they can go further. That would be a service price-sensitive consumers couldn’t get anywhere else. Orschell: For me, there were three surprises.

Consumer 279
article thumbnail

Goat Group: 7 Things You Need to Know About its Strategy & Growth

Indigo 9 Digital

If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox. While you may have paid ten times the retail price for a rare pair of Jordans, not everything sold on Goat is at large markup to the retail price.

Apparel 97
article thumbnail

10 Things You Need to Know About the Jordan Brand’s Success & Growth

Indigo 9 Digital

If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox. Jordans typically sell for 54% above the average retail price. Do you like this content? The market for performance basketball shoes peaked in 2015 and is now in decline.

Apparel 98
article thumbnail

15 Facts You Need to Know About StockX the Billion Dollar Resale Platform

Indigo 9 Digital

Similar to a stock market, goods on StockX are traded like commodities where product prices are determined by supply and demand. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox. Do you like this content?

article thumbnail

The Brilliant Strategy Behind Supreme’s Success

Indigo 9 Digital

Many of the customers that race to get their hands on a Supreme drop often resell their merchandise online for as much as ten times the original retail price. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox. Do you like this content?

Apparel 111