Remove Promotions Remove Social Commerce Remove Wholesale
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From Niche Product to Viral Sensation: How Bogg Bag Ventured into 1,800 Target Stores

Retail TouchPoints

Vaccarella is no stranger to retail — Bogg has wholesale partnerships with Dick’s Sporting Goods and Bass Pro Shops , among others — and she has mastered a model in which the brand develops exclusive designs tailored to each partner’s shopper base. We started doing trade shows and focused on wholesale.

Wholesale 275
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The Race to Displace: How Temu and Shein are Redefining Ecommerce

Retail TouchPoints

ecommerce market with TikTok Shops, delivering the most complete social commerce experience to date. Both Shein and Temu offer cheap Chinese wholesale goods, but they didn’t only win on competitive pricing. Both Temu and Shein bombard users with aggressive promotions and discounts that require some form of active engagement.

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The Counterintuitive Marketing Magic Behind True Classic’s DTC Success

Retail TouchPoints

But as these brands and many others look to new channels, such as stores and wholesale, to combat flagging sales and elusive profitability, True Classic is doubling down on digital. . Now, like many of its counterparts, True Classic is moving into brick-and-mortar and considering wholesale, although Amazon isn’t the cards, at least not yet.

Marketing 317
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How Natori Used AI to Sharpen Retargeting and Achieve a 943% ROAS

Retail TouchPoints

Natori can use Albert to target customers who had previously engaged with and/or purchased similar products, registered on the ecommerce site or participated in a promotion. Natori also sells via wholesale channels, to luxury retailers such as Neiman Marcus and Bergdorf Goodman.

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Touchland CEO Reveals 5 Social Media Best Practices for the Holidays

Retail TouchPoints

Brands with a wholesale presence can take a similar approach to keep their products top-of-mind even as the Christmas deadline nears. Video credit: Touchland Some consumers may prefer to do the majority of their shopping online this holiday season, but as the season progresses, they may want to ensure they get their gifts on time.

Consumer 296
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Behind the Scenes of TikTok Shop with a Pioneering U.S. Seller

Retail TouchPoints

That’s saying something when you consider that the company has decades-long wholesale relationships with major retailers like Target , Walmart and Walgreens , as well as its own storefront on Amazon. “ We don’t even see TikTok as a social platform anymore; we see this as an entertainment platform ,” added Parkhurst.

Shopping 244
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Retail Media: Everything You Need to Know

Retail TouchPoints

While they are essentially the same thing, many industry experts believe the term “commerce media” offers a more accurate definition of what these new advertising platforms are able to do.