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How Prada and Miu Miu are tapping into a younger crowd through Snapchat Bitmoji

Inside Retail

In translating its latest collection into Bitmoji avatars, Valentino promotes individual expression and fosters an ever more global community through the brand’s most iconic motifs.” It comes down to the target market’s impression – is presence on a channel worth enough to degrade your brand premium? “I

Fashion 277
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Leveling Up: How Gaming is Changing the Face of Retail

Retail TouchPoints

Retailers can instantly connect with a highly engaged, diverse audience that often extends far beyond their traditional target market. These partnerships facilitate cross-promotional activities that maximise exposure and drive deep consumer engagement.

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Alibaba exec talks about how Australian businesses can target SEA and China

Inside Retail

When it comes to consumer behaviour in Southeast Asia, Yau said that there is a preference for mobile shopping, social commerce, and personalised experiences. The bigger picture According to CNBC , Alibaba Group is putting more emphasis on its overseas business as domestic consumption growth is lagging.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. This helps them understand customer needs better and create more targeted marketing campaigns that yield higher returns on investments (ROI). But that’s not all.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. This helps them understand customer needs better and create more targeted marketing campaigns that yield higher returns on investments (ROI). But that’s not all.

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CCS 2021: Levi’s, 1-800-FLOWERS, Under Armour Reveal How They’re Meeting Fast-Changing Consumer Expectations

Retail TouchPoints

With consumers more attached to their mobile devices than ever, retailers are turning to location data to allow for more targeted marketing campaigns, greater operational efficiencies and frictionless shopper journeys that close the loop on omnichannel strategies. Be ready for the peak shopping season to start earlier,” said Olanday.

Consumer 189
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The Evolution of Digital Merchandising: How E-commerce is Rewriting Traditional Display Rules

CJ Retail Solutions

As e-commerce continues to reshape traditional retail practices, understanding the importance of the phygital world is crucial for businesses looking to stay ahead of the curve. The post The Evolution of Digital Merchandising: How E-commerce is Rewriting Traditional Display Rules appeared first on CJ Retail Solutions.