Inside Retail

JANUARY 29, 2023

In its preliminary half-year results, JB Hi-Fi attributed record sales to strong consumer demand, and its well-executed promotional strategies during Boxing Day and Black Friday. In general, she believes the brand has set itself up well by investing in omnichannel strategies, and integrating its online and in-store experience.

Promotions 246

Promotions Consumer Target Market Marketing 246

Retail TouchPoints

OCTOBER 20, 2021

The pandemic challenged any retailer that “over-expanded” its physical footprint in previous years to right the ship and ensure its remaining stores were properly tailored to the target market. During the pandemic these classes strengthened loyalty with existing customers and expanded the retailer’s reach to new audiences.

Sporting Goods 264

Sporting Goods Accounting Consumer Promotions 264

Retail TouchPoints

FEBRUARY 23, 2023

This new breed of individuals has become known as “influencers,” and as their measurable popularity and influence grew, brands quickly lined up to incorporate them into targeted marketing campaigns. This became known as influencer marketing. All of that, including managing returns, is done for them.

Marketing 358

Marketing Shopping Consumer Target Market 358

Wiser

JULY 25, 2023

That’s why it’s so important for business owners to understand how to promote their businesses effectively. Effective promotion not only creates awareness among potential customers but also helps to build a distinctive brand image, fostering long-term customer loyalty. What Is a Promotions Strategy? Here’s what you need to know.

Promotions 78

Promotions Advertising Marketing Planning 78

Small Biz Trends

JUNE 29, 2023

When marketing a business, the key to success lies in the ability to target the right group or groups of people accurately. Knowing your target market is essential for any company that wants to create an effective, compelling marketing message that resonates and results in sales. What is Target Marketing?

Target Market 52

Target Market Marketing Consumer Apparel 52

Inside Retail

AUGUST 22, 2024

Cultural appreciation The Games always promote cultural appreciation by showcasing diverse traditions and customs from around the world. Community-focused initiatives build loyalty and strengthen the brand’s presence within local markets.

Apparel 260

Apparel Consumer Promotions Marketing 260

Small Biz Trends

OCTOBER 21, 2021

This strategy will afford you the following competitive advantages: Brand loyalty: With a niche market, you engage with a smaller targeted audience. Because you run targeted ads specific to the needs of your target audience you cut your costs substantially when marketing your products and services.

Marketing 139

Marketing Payment Services Target Market Beauty and Health 139

Small Biz Trends

DECEMBER 23, 2022

The key to a successful marketing plan is making sure that you’re following the marketing process: Market Research and SWOT Analysis: This is the first step to any marketing activity. Your goal here is to make sure that there is a market and demand for what you’re selling. Promotion Strategy.

Planning 136

Planning Marketing Promotions Target Market 136

Retail TouchPoints

APRIL 13, 2021

With consumers more attached to their mobile devices than ever, retailers are turning to location data to allow for more targeted marketing campaigns, greater operational efficiencies and frictionless shopper journeys that close the loop on omnichannel strategies. Be ready for the peak shopping season to start earlier,” said Olanday.

Consumer 189

Consumer Payment Services Fulfillment Advertising 189

RETAIL MANAGEMENT SOFTWARE

AUGUST 18, 2023

This critical period not only marks the return to classrooms but also signifies a significant revenue opportunity for businesses in the retail sector. Many of last year’s trends are also poised to return this year, including increased spending and earlier onset of shopping.

Inventory Management 94

Inventory Management Promotions Payment Services Returns 94

CJ Retail Solutions

AUGUST 5, 2024

Proven in-store marketing tactics establish a unified and captivating atmosphere that presents merchandise in an appealing manner, motivating consumers to make a purchase. These tactics include product placement, signage, layout and design of the store, and promotional materials. Making the Most of Chances.

Visual Merchandising 52

Visual Merchandising Marketing Promotions Target Market 52

Retail Minded

AUGUST 31, 2022

However, despite the obvious nature of social media advertising, it can be very difficult to focus on a specific target market. An email marketing campaign allows you to provide comprehensive information about your product to one or more niches that your research has identified. Build your own website.

Advertising 98

Advertising Promotions Marketing Target Market 98

Wiser

JULY 25, 2022

Customer emails (for onboarding, promotions, and the like). If a sales rep fails to return a potential customer’s communication in time, it can lead to a loss in revenue. Following up with customers or running targeted marketing campaigns are always good ideas. Sales data collection.

Employee Engagement 148

Employee Engagement Consumer Target Market Management 148

Retail Bound

FEBRUARY 21, 2023

First and foremost, you should think about the product itself and the target market that it’s intended to reach. Also, does the target market have access to retailers who carry products like yours? If so, you’ll need to factor in the costs associated with stocking and promotion.

Target Market 52

Target Market Promotions Shipping Marketing 52

Independent Retailer

DECEMBER 31, 2024

Effective Jewelry Marketing Strategies to Boost Sales Let’s take a look at 5 basic strategies that will help you organize your jewelry store’s digital marketing and increase sales. Online Promotion Develop a quality website and active social media pages, including Instagram and Pinterest.

Jewelry 52

Jewelry Marketing Advertising Wholesale 52

Frank Mayer

NOVEMBER 20, 2020

This means instead of encouraging discovery of multiple items, brands should consider promoting less SKUs on a display, but with more focused marketing for the items or category of products. — When COVID-19 cases slow and people return to previous shopping habits, displays will continue to be pertinent.

Target Market 71

Target Market Returns Consumer Shopping 71

365 Retail

SEPTEMBER 1, 2024

Retailers can better divide their clientele and precisely target marketing initiatives. Enhancing Marketing Strategies with Big Data Big Data is transforming retail marketing strategy. This flexibility lets stores maximise their marketing initiatives constantly, therefore optimising ROI and promoting expansion.

Target Market 52

Target Market Consumer Advertising Returns 52

CJ Retail Solutions

AUGUST 26, 2024

KPIs help retailers improve their marketing strategies so they can more effectively target their audience by providing insights into the behavior, preferences, & purchase patterns of their customers. Also, conversion rate key performance indicators (KPIs) show how well marketing campaigns are generating sales and new customers.

Marketing 52

Marketing Visual Merchandising Inventory Turnover Store Layout 52

Wiser

MARCH 7, 2024

Observations indicate a return to pre-pandemic buying patterns, with expectations aligning more closely with consumer behaviors seen in 2019. A strategic decision, endorsed by the company’s CEO, ensures pricing transparency and uniformity across all stores, with occasional digital-only promotions being the exception.

Customer Experience 78

Customer Experience Inventory Management Promotions Management 78

DMS Retail

OCTOBER 1, 2021

Inventory Turns, Applied: Gross Margin Return on Inventory Investment, Buyer’s Goals, Merchandise Hierarchy, Merchandise Planning, Forecasting, Open-to-Buy or OTB). This module discusses go-to-market, or competitive strategies, in detail. Promotions. Tactical Choices, Sales Promotions, Tactics Examples, Considerations).

Inventory Management 59

Inventory Management Management Space Planning Planning 59

DMS Retail

AUGUST 5, 2021

Inventory Turns, Applied: Gross Margin Return on Inventory Investment, Buyer’s Goals, Merchandise Hierarchy, Merchandise Planning, Forecasting, Open-to-Buy or OTB). This module discusses go-to-market, or competitive strategies, in detail. Promotions. Tactical Choices, Sales Promotions, Tactics Examples, Considerations).

Inventory Management 59

Inventory Management Management Space Planning Planning 59

Rangeme

JULY 24, 2023

Rational Purchase Drivers Identifying rational purchase drivers involves understanding the logical and practical factors that influence a person’s likelihood to use, promote, or find value in a product. Promotional Campaigns Develop creative promotional campaigns to generate buzz, increase visibility and drive store traffic.

Marketing 98

Marketing Advertising Promotions Consumer 98

Wiser

OCTOBER 20, 2017

Conduct as much research as you can during this phase to go to market with a product that customers will love. This includes target market research: learning what shoppers like, what pain points they have, and where you can fit in without entering a volatile market. Product Development. Schedule a demo today.

Planning 159

Planning Marketing Target Market Checkout 159

Storis

JULY 12, 2022

As Found by Your Retail Peers Valuable technology delivers a return on investment. STORIS NextGen’s ROI is wide-reaching and we can’t wait for you to realize a return on investment for your own business. It takes valuable marketing dollars to drive store traffic. Schedule a STORIS NextGen Product Tour.

Home Furnishings 52

Home Furnishings Checkout Payment Services Fulfillment 52

CJ Retail Solutions

AUGUST 14, 2024

With this information, retailers can modify their promotions and marketing messaging to more effectively connect with their target market. Retailers must comprehend how seasonal variations affect their marketing if they hope to stay relevant & appealing to consumers all year long. Making Use of Digital Media.

Marketing 52

Marketing Promotions Outdoor Consumer 52

RETAIL MANAGEMENT SOFTWARE

SEPTEMBER 26, 2024

Email and SMS Marketing: Use CRM data to create targeted marketing campaigns and promotions, sending personalized messages to customers. Omnichannel Sales: Manage orders, returns, and customer interactions across all sales channels (in-store, online, and mobile) from a single platform.

Payment Services 52

Payment Services Inventory Management Checkout Promotions 52

Retail Minded

OCTOBER 1, 2023

Utilizing platforms like Publicity Marketplace can provide a gateway to connect with marketing professionals who can aid in navigating these complexities. Understanding Your Audience Any effective marketing strategy is based on a profound understanding of the target market.

Visual Merchandising 52

Visual Merchandising Marketing Jewelry Returns 52

Retail Minded

JULY 21, 2022

Equipment retailers are limited in their scope of potential clients, but this shouldn’t be a disadvantage if you know how to stand out from the competition and how to capture the attention of your target market. . Therefore, industrial equipment retailers must learn the ropes of the marketing strategies that apply to them.

Marketing 52

Marketing Target Market Promotions Returns 52

Independent Retailer

JANUARY 21, 2025

What Is Electronic Marketing: Definition Electronic marketing, often known as e-advertising, encompasses all advertising methods through digital devices and online systems. It is a modern-day technique that leverages e-mail, social media, and other digital tools to promote services and products. Electronic marketing definition.

Marketing 52

Marketing Advertising Promotions Inventory Management 52

Storis

MAY 23, 2024

These systematic audits allow for strategic decisions, facilitating the quick sale of stagnant stock through targeted promotions or its removal from the inventory, thus optimizing the product mix and improving turnover rates. Additionally, regular inventory audits are essential to identify non-performing items.

Inventory Turnover 52

Inventory Turnover Payment Services Dead-Stock Inventory Management 52

V Count

APRIL 10, 2023

Precise visitor flow data can help you develop targeted ads or launch tailored marketing and promotional campaigns. Using age and gender information , you can tailor marketing and promotional efforts to specific customer segments and create targeted product assortments.

Store Layout 52

Store Layout Promotions Customer Experience Target Market 52

365 Retail

OCTOBER 16, 2023

Contextual Targeting : Marketing to a single person with static attributes is moving towards contextual targeting based on what people are doing at a given time rather than who they are in a more static sense. Tasks that used to be very manual are now fed into AI engines to devise hyper-targeted messaging at scale.

Advertising 64

Advertising Consumer Promotions Target Market 64

Rain Pros

AUGUST 17, 2023

Text Messaging (SMS) Marketing Encourage your current customers and target customers to opt into text message marketing and you’ll connect with those individuals with optimal efficiency. Text message marketing engages customers with messages tailored to their needs, desires and interests.

Retail Marketing 52

Retail Marketing Payment Services Marketing Advertising 52

Rain Pros

MAY 1, 2023

Text Messaging (SMS) Marketing Encourage your current customers and target customers to opt into text message marketing and you’ll connect with those individuals with optimal efficiency. Text message marketing engages customers with messages tailored to their needs, desires and interests.

Retail Marketing 52

Retail Marketing Payment Services Marketing Advertising 52

V Count

MARCH 22, 2023

According to The Market Research, most shoppers abandon physical queues in less than five minutes. On top of that, they’re less likely to return to the same store if waiting in long lines becomes repetitive. You can use digital signage , posters, and boards to promote products or sales.

Checkout 52

Checkout Management Promotions Returns 52

V Count

APRIL 10, 2023

Precise visitor flow data can help you develop targeted ads or launch tailored marketing and promotional campaigns. Using age and gender information , you can tailor marketing and promotional efforts to specific customer segments and create targeted product assortments.

Store Layout 52

Store Layout Promotions Customer Experience Target Market 52

V Count

FEBRUARY 26, 2024

Here are some proven techniques and strategies that can help you improve your retail store’s conversion rate and return on investment. This means you must return to the drawing board and understand why you failed to convert this visitor into a customer. This happens way more often than you think.

Visual Merchandising 52

Visual Merchandising Target Market Management Promotions 52