Wiser

SEPTEMBER 12, 2022

You might have the best products or prices on the market, but if your stores are bland or the products are poorly displayed, people will look elsewhere. This is where visual merchandising comes into play. What is Visual Merchandising? The Importance of Strong Visual Merchandising.

Visual Merchandising 148

Visual Merchandising Point of Sale Cross Merchandising Apparel 148

CJ Retail Solutions

AUGUST 2, 2024

By leveraging merchandising strategies, retailers can create a more profitable and successful business model. One of the key elements of an effective visual merchandising strategy is the use of focal points to draw attention to specific products or promotions.

Visual Merchandising 52

Visual Merchandising Store Layout Promotions Shopping 52

Retail TouchPoints

JANUARY 9, 2025

The store serves not only as a place for product sales and services but as a base camp that should equip and inspire consumers for exploration, said Martina Cerletti, Retail Marketing Director for The North Face EMEA in an interview with Retail TouchPoints.

Outdoor 237

Outdoor Fulfillment Consumer Location 237

Retail TouchPoints

DECEMBER 6, 2022

Athleta’s mission to promote positivity is supported through messaging painted on the walls such as, “Wellbeing is found one step at a time,” and an illuminated “Power of She” sign. Another lounge offering the refuge of a cozy sofa can be found upstairs.

Checkout 270

Checkout Location Promotions Planning 270

Retail Focus

SEPTEMBER 17, 2023

It is believed that it’s important for retailers to carry brands that have a design aesthetic ensuring their products are both attractive and successful. Marketing effort is rewarded Many retailers failed to promote Christmas for many years. Experiential retailing is a vital aspect of the retail marketing industry.

Visual Merchandising 130

Visual Merchandising Promotions Marketing Retail Marketing 130

VMS

JANUARY 20, 2022

Lego Group (Billund, Denmark) has rolled out a new retail concept that the toy maker is calling its “store of the future,” the company announced on Wednesday. To help launch and promote the new concept, Lego has partnered with TracyLocke, a Dallas-based communications agency. Read the full release here.

Visual Merchandising 74

Visual Merchandising Promotions Retail Marketing Marketing 74

Retail TouchPoints

NOVEMBER 22, 2022

The initiative, which is currently promoted via the brands’ social channels, is also aimed at helping travelers plan for Black Friday deals.

Shopping 254

Shopping Consumer Marketing Planning 254