Retail TouchPoints

FEBRUARY 4, 2022

Old Navy used to work under the assumption that online and in-store customers were essentially equally motivated by the same kinds of offers, such as one-day only sales or buy one, get one free promotions. The best solution to this challenge is utilizing first-party data over third-party data as much as possible.

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Retail Marketing Marketing Promotions Consumer 312

Cross Cap

OCTOBER 23, 2024

So, with this post we'd like to take this further and discuss how retailer marketers should actually analyze the overall performance of a promotion. One of the most popular posts on our blog is the '3 strategies for measuring sales lift', and we've received numerous requests for a follow up on the topic.

Promotions 52

Promotions Retail Marketing Marketing 52

Cross Cap

SEPTEMBER 26, 2024

So, with this post we'd like to take this further and discuss how retailer marketers should actually analyze the overall performance of a promotion. One of the most popular posts on our blog is the '3 strategies for measuring sales lift', and we've received numerous requests for a follow up on the topic.

Promotions 52

Promotions Retail Marketing Marketing 52

Cross Cap

OCTOBER 4, 2024

So, with this post we'd like to take this further and discuss how retailer marketers should actually analyze the overall performance of a promotion. One of the most popular posts on our blog is the '3 strategies for measuring sales lift', and we've received numerous requests for a follow up on the topic.

Promotions 52

Promotions Accounting Retail Marketing Marketing 52

Cross Cap

SEPTEMBER 13, 2024

So, with this post we'd like to take this further and discuss how retailer marketers should actually analyze the overall performance of a promotion. One of the most popular posts on our blog is the '3 strategies for measuring sales lift', and we've received numerous requests for a follow up on the topic.

Promotions 52

Promotions Retail Marketing Marketing 52

Retail TouchPoints

MAY 19, 2021

Local inventory ads also allow shoppers to click through to product listings on your website and learn valuable information such as your hours of operation, directions and current promotions. The future of retail marketing is in data and digitized in-store shopping experiences. Increase foot traffic with click-and-collect.

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Retail Marketing Marketing Shopping Returns 214

Cross Cap

SEPTEMBER 15, 2024

So, with this post we'd like to take this further and discuss how retailer marketers should actually analyze the overall performance of a promotion. One of the most popular posts on our blog is the '3 strategies for measuring sales lift', and we've received numerous requests for a follow up on the topic.

Promotions 52

Promotions Retail Marketing Marketing 52

Retail Pro

MAY 9, 2022

Knowing your customers is key to creating effective marketing campaigns and promotions. There are myriad ways to slice your retail data, so how can you form smart segmentations that will help you deliver tailored marketing messages to relevant group of customers for higher redemption rates and sales?

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Retail Marketing Marketing Promotions 88

Inside Retail

FEBRUARY 16, 2023

As travel picks up in Southeast Asia, retailers, brands and marketers are revving up promotions and campaigns to encourage consumers to splurge on impulse purchases. “We The post Behind the rise of ultra-prestige products in Asia’s travel retail market appeared first on Inside Retail.

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Retail Marketing Marketing Returns Consumer 130

365 Retail

JUNE 28, 2022

To grow their reach, retailers and brands are increasingly looking for ways to effectively use omni-channel and ultimately transition to opti-channel marketing to target their most valuable customers across optimised channels with purchase-based insights. . www.catalinamarketing.co.uk .

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Retail Marketing Marketing Advertising Consumer 98

Rain Pros

AUGUST 17, 2023

Importance of Marketing Tools in Retail Chances are your retail business provides the same or similar products as other businesses in your local area and on the internet. Enter retail marketing tools. Effective tools do more than merely make customers aware of your retail business.

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Retail Marketing Payment Services Marketing Advertising 52

Rain Pros

MAY 1, 2023

Importance of Marketing Tools in Retail Chances are your retail business provides the same or similar products as other businesses in your local area and on the internet. Enter retail marketing tools. Effective tools do more than merely make customers aware of your retail business.

Retail Marketing 52

Retail Marketing Payment Services Marketing Advertising 52

365 Retail

NOVEMBER 1, 2021

Retailers hoping for decent returns from their promotions investment this year will need a much more detailed picture of what’s actually happened as they go into peak, says Robin Coles, Managing Director EMEA at XCCommerce. 77% wanted coupons and vouchers etc while 62% said they would be loyal to retailers who offer promotions.

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Promotions Consumer Management Advertising 52

365 Retail

AUGUST 16, 2023

UK Retail marketers are risking customer frustration and reduced profitability by wasting ad budgets on low stock items, according to new research by product performance management (PPM) platform ROI Hunter. However, retail marketers risk wasting more available cash by failing to shift the budget away from low-availability items.

Retail Marketing 52

Retail Marketing Marketing Promotions Management 52

Retail TouchPoints

MAY 2, 2024

“We’ve assembled a world-class team with the proper incentives and alignment that will execute the very clear go-to-market strategy around our three anchor brands.” New additions and promotions at Beyond include: Guncha Mehta joins as Chief Digital and Information Officer.

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Specialty Retailers Promotions Marketing Retail Marketing 299

Retail Minded

MARCH 29, 2024

In this article, we will dive deeper into learning more about which video automation tools you can use for your retail marketing strategy this year. Retail marketers quickly realize how video transcription could save them time when presenting something new to their target audience.

Retail Marketing 52

Retail Marketing Marketing Accounting Promotions 52

Retail Minded

FEBRUARY 20, 2023

Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. Amplify Your Associates’ Reach via Social Marketing If you’re making the right hiring decisions, your sales associates should be prime examples of who you’d want as brand ambassadors.

Retail Marketing 52

Retail Marketing Marketing Payment Services Shopping 52

Retail TouchPoints

APRIL 18, 2024

Through the new RMN, brands that sell at ARG’s more than 1,400 independent grocers will be able to connect directly with the 22 million consumers those retailers serve via digital and in-store campaigns. “This scale enables regional grocers to compete with retail giants like Walmart and Amazon for margin-rich retail media revenues.”

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Grocer Advertising Promotions Point of Sale 264

Retail TouchPoints

JUNE 17, 2024

Technology has permeated every aspect of customer loyalty, providing brand marketers with more tools to engage customers. Today, marketing programs are more comprehensive and measurable than ever, inclusive of apps, social media accounts, finely tuned promotions, influencer collabs, gift cards and more.

Merchant Services 264

Merchant Services Promotions Consumer Marketing 264

Inside Retail

MAY 30, 2024

While predominantly selling comfortable footwear online, the retailer also operates physical outlet stores in the Moorabbin and Spencer Street DFO shopping centres. The brand’s website is currently promoting 40 per cent off all stock.

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Promotions Retail Marketing Shopping Marketing 242

Retail Next

SEPTEMBER 26, 2019

While it brings great opportunities for entrepreneurs, the stiff competition in the market, plus the enormous demand for high-quality service, make succeeding in this industry challenging too. That is why effective retail marketing is crucial. It makes marketing easy and effective. Make it location-based.

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Retail Marketing Marketing Customer Retention Promotions 52

365 Retail

NOVEMBER 25, 2021

To help promote your business in the right places across the international stage, you will need to work hard to create a buzz and build awareness of your products. When looking abroad you should incorporate major search engine techniques into your marketing campaign. Incorporate SEO Tools.

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Retail Marketing Marketing Advertising Promotions 52

Retail TouchPoints

JULY 18, 2022

Convenience store retailer Yesway has chosen GSP to provide retail marketing services, including store profile management as well as POP design and production services, to 408 Yesway and Allsup’s stores in nine states. Yesway will draw upon GSP’s cloud-based retail intelligence platform to support its marketing process.

Marketing 264

Marketing Fulfillment Promotions Retail Marketing 264

Tokinomo

SEPTEMBER 29, 2023

The retail tech world is buzzing with excitement, and for a good reason! Tokinomo, the trailblazers of retail marketing technology, had its moment in the spotlight at the Progresiv ReTech & Digital event held on September 14.

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Promotions Retail Marketing Marketing ATS 130

Trax Retail

AUGUST 23, 2023

Key performance indicators (KPIs) are the foundation of any successful retail marketing strategy. After setting specific, measurable, achievable, realistic, and timely goals and putting the right measurement tools in place, the marketing team charts progress based on goal forecasting and benchmark achievement over time.

Retail Marketing 40

Retail Marketing Marketing Advertising Shopping 40

Retail Times

APRIL 21, 2022

PayPoint has announced the launch of further marketing support for its retailer partners to promote the growing digital voucher category, with six big brands, including Amazon, Xbox, PlayStation, Paysafecard, Neosurf and Love2Shop with more major brands to follow later this year.

Retail Marketing 52

Retail Marketing Marketing Promotions 52

Retail Bound

APRIL 11, 2022

Whatever the reason, make sure you shop the store or channel you’re contemplating to ensure they a) support your category b) are not flooded with similar product and c) actively promote new and independent brands. Good retail alignment means that your retail channel can reliably highlight your product and show its value to consumers.

Retail Marketing 52

Retail Marketing Marketing Specialty Store Shipping 52

Retail TouchPoints

SEPTEMBER 30, 2022

Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in a row, retail marketers are working hard to determine how to make each dollar go further. Many organizations will cut marketing spend in a bid to preserve margins. Capitalizing on In-Store Advertising.

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Marketing Promotions Advertising Comparison Shopping 298

Retail TouchPoints

OCTOBER 25, 2024

As The Wall Street Journal noted, consumers are making 8% more trips to different retailers as inflation impacts household budgets. The Journal also reported that consumers are traveling to cheaper zip codes to shop and are joining loyalty programs to take advantage of promotions in greater numbers, according to retail analysts.

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Shopping Supermarket Advertising Consumer 289

Retail Next

FEBRUARY 24, 2020

Business owners and managers face competition from area stores, big-box retailers, and internet giants. Promoting eco-friendliness could create a strong competitive advantage for brick-and-mortar stores. But the marketing tactic has its pitfalls. Promote the Shopping Local Movement. 29%: I like to try new retailers.

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Promotions Beauty and Health Marketing Shopping 59

Retail TouchPoints

MAY 20, 2021

Retail market intelligence platform EDITED has launched EDITED Home, a suite designed to provide homeware retailers with competitive data that can help them set the right assortment, pricing and promotions in the ecommerce marketplace. The software uses global data from more than 40 markets to deliver actionable insights.

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Promotions Retail Marketing Planning Marketing 264

Inside Retail

SEPTEMBER 3, 2024

Retailers are integrating AI with bricks-and-mortar shops and online platforms to give the shopping experience a remarkable transformation, enhancing both customer satisfaction and operational efficiency. Targeted advertising: You can use data to target promotions effectively, enhancing campaign ROI.

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Loss Prevention Checkout Shrinkage Supply Chain Management 245

Retail TouchPoints

NOVEMBER 16, 2022

eBay ’s Luxury Exchange has launched a physical pop-up store in the heart of New York City’s Diamond District to promote its authenticated pre-owned jewelry, handbags and watches during NYC Jewelry Week. to promote the expansion of the ecommerce giant’s Authenticity Guarantee to the jewelry category. 17 at 22 W.

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Jewelry Promotions Location ATS 278

Retail TouchPoints

APRIL 9, 2024

Visuals from Shein’s Spring/Summer 2024 collections adorn the exterior and interior, and promotions displayed inside the streetcar feature a special discount of 15% off for new customers. Passengers can scan QR codes displayed within the streetcar to access the offer.

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Fashion Promotions Advertising Retail Marketing 264

Retail TouchPoints

OCTOBER 14, 2021

One of the best ways to do that, and a tactic retailers of all sizes already are employing, is by offering customers deals they can’t refuse. That’s a key reason that the the holiday promotions cycle has kicked off earlier than ever before , with Amazon, Walmart and Target leading the charge. Early Birds Get the Products.

Marketing 299

Marketing Promotions Consumer Customer Experience 299

Retail Next

JANUARY 30, 2020

Promote your contest – Use your existing marketing channels such as email, social media and blogs to promote your contest. Launch your contest – Once everything is in place, you can finally launch your contest on the social media platform of your choice.

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Promotions Marketing Fulfillment Advertising 80

Retail TouchPoints

JUNE 22, 2022

Herrington joined Amazon as VP of Consumables in 2005, launched Amazon Fresh in 2007 and was promoted to SVP of Consumables in 2014. Prior to joining Amazon, Herrington served as CEO of KeepMedia and VP of Marketing at online grocery retailer Webvan.

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Fulfillment Finance Promotions Customer Experience 278