Retail TouchPoints

OCTOBER 4, 2023

The numbers from our latest guide to omnichannel commerce speak for themselves, showing that marketing across three or more channels earns brands 250% higher engagement. Social commerce metrics are up in 2023 , with a 9% increase in gross merchandise value and a 63% increase in average order value across BigCommerce’s merchants.

Merchant Services 261

Merchant Services Social Commerce Checkout Payment Services 261

Retail TouchPoints

JULY 10, 2024

The ability to gather information from mobile app sales, social media and points of sale may be especially helpful for understanding a brand’s relationship to the customer, and the Gen Z cohort more specifically.

Point of Sale 257

Point of Sale Location Consumer Customer Experience 257

Retail TouchPoints

SEPTEMBER 18, 2023

At CI&T, she is responsible for synthesizing strategy, insights and data to help identify actionable retail services trends and lead strategic sales and client engagements.

Social Commerce 322

Social Commerce Consumer Checkout Point of Sale 322

Retail TouchPoints

AUGUST 25, 2020

Retailers should expect that even consumers who have embraced store reopenings early on will also continue the online behaviors they learned during lockdown. Retailers need to make the necessary adjustments to store operations, fulfilment processes, payments and more, to respect shoppers’ continued desire for contactless commerce.

Payment Services 301

Payment Services Consumer Fulfillment Store Operations 301

Retail TouchPoints

DECEMBER 13, 2023

Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. A well-designed store can create a memorable brand experience that strengthens customer loyalty.

Shopping 307

Shopping Checkout Kiosk Consumer 307

Retail TouchPoints

AUGUST 14, 2020

Social commerce, engaging customers through influencers and shoppable posts are a few of the strategies being used by top retailers. “We’re “In Q2, we saw a 71% year-over-year growth.”. Successful retail marketers are embedding their brands within the platforms and devices that are most popular with their customers.

Consumer 283

Consumer Marketing Checkout Customer Experience 283

Retail TouchPoints

AUGUST 30, 2023

She leverages 25+ years in omnichannel retail, focusing on brands, covering digital strategy and store operations, registry, marketing, tech selection and organizational design. Kathy Kimple is the Executive Director of OSF Digital ’s Strategy group. She can be reached at kathy.kimple@osf.digital.

Checkout 257

Checkout Shipping Customer Experience Point of Sale 257