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How QR Codes Modernize Holiday Shopping Experiences

Retail TouchPoints

1WorldSync’s 2024 Consumer Product Content Benchmark report revealed that 64% of shoppers have scanned a QR code on a product while shopping in-store. Static shelves are morphing into dynamic, interactive shopping hubs, bridging the physical-digital divide in retail. The result?

Shopping 275
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At 60, The Paper Store Remains Committed to Being the ‘Antithesis of Online Shopping’

Retail TouchPoints

Like most retailers of a certain age, The Paper Store debuted in brick-and-mortar — in this case a modest family-run newsstand in Maynard, Mass. Some of the biggest changes over the past six decades have revolved around what brick-and-mortar retail means to customers, as well as a lot of customers going the digital route for shopping.

Shopping 286
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4 Key Point-of-Sale Trends for 2024

Retail TouchPoints

The point-of-sale (POS) system has always been the one truly indispensable technology for any merchant, large or small. Features like AI-powered recommendations and dynamic pricing are personalizing shopping experiences. Simply asking ‘How was your shopping experience today?’

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As Gen Z Enters Prime Spending Years, Brands Sharpen Their Pitch

Retail TouchPoints

They’ve been shaped/scarred by not one but two global economic traumas — the Great Recession of 2008-2009 and the COVID pandemic — and they’ve grown up with social media playing an increasingly large (and loud) role in shaping culture, including how these consumers shop, research and purchase products and services.

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The End of a Transaction is Just the Beginning: Fostering Engagement, Loyalty and Return Visits at Checkout

Retail TouchPoints

Fortunately, the point of sale is a great place to receive input. The point of sale is a great place for retailers to seek feedback that will enhance the customer experience throughout the store. Similarly, retailers can add lottery capabilities to their point-of-sale touch points.

Checkout 289
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Don’t Wait Until Black Friday to Protect Your Endpoints

Retail TouchPoints

Tablets and mobile devices put customer data at employees’ fingertips, allowing them to provide a personal shopping experience while reducing wait times. Before your customers begin their holiday shopping, each endpoint device must be properly configured, managed, secured and primed to be an asset for growth.

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H&M’s New SoHo Location Features Secondhand Shop-in-Shop

Retail TouchPoints

Inside H&M ’s new store in NYC’s SoHo neighborhood, the fast fashion retailer has nested a shop-in-shop featuring curated secondhand pieces — the brand’s first resale location in North America. To celebrate the debut, beginning Feb.

Location 272