Retail TouchPoints

OCTOBER 14, 2021

One of the best ways to do that, and a tactic retailers of all sizes already are employing, is by offering customers deals they can’t refuse. That’s a key reason that the the holiday promotions cycle has kicked off earlier than ever before , with Amazon, Walmart and Target leading the charge. Early Birds Get the Products.

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Marketing Promotions Consumer Customer Experience 293

Inside Retail

FEBRUARY 16, 2023

As travel picks up in Southeast Asia, retailers, brands and marketers are revving up promotions and campaigns to encourage consumers to splurge on impulse purchases. “We The post Behind the rise of ultra-prestige products in Asia’s travel retail market appeared first on Inside Retail.

Retail Marketing 130

Retail Marketing Marketing Returns Consumer 130

Retail Focus

JUNE 3, 2021

As other sectors, including travel and hospitality, experienced online commerce surges, the retail market shifted at a more leisurely pace. Let’s look at three ways that data science can help retailers thrive in a highly competitive multi-channel environment. 41% to an in-store flyer today.

Markdowns 200

Markdowns Promotions Shopping Planning 200

Retail TouchPoints

DECEMBER 6, 2022

A number of events are already planned at the store this month, including: Wellbeing Wednesday — Holiday Mindset Workshop , Dec. Athleta’s mission to promote positivity is supported through messaging painted on the walls such as, “Wellbeing is found one step at a time,” and an illuminated “Power of She” sign. 12, 2022; and.

Checkout 274

Checkout Location Promotions Planning 274

Independent Retailer

DECEMBER 17, 2024

A professionally compiled marketing calendar is a detailed plan that records all the company’s marketing events with a schedule of dates and times. Why it’s important for retailers to have a Marketing Calendar Why is a retail marketing calendar so important in retail?

Marketing 52

Marketing Promotions Advertising Planning 52

Retail Gazette

JANUARY 22, 2025

Moorut explains that retailers ultimately need to get better at promoting their sustainability credentials when they invest to establish them. Theres still so much confusion about what is truly sustainable and what is not, and that plays into the hands (and wallets) of the retailers that arent even trying to be sustainable.

Fashion 105

Fashion Grocer Consumer Shopping 105

Retail TouchPoints

NOVEMBER 22, 2022

In the spirit of giving, and to fine-tune some of its brand messaging, Lowe’s is partnering with Wyndham Hotels & Resorts to create a home away from home with their Holiday Home Layover experience, specifically for travelers whose holiday travel plans have been disrupted.

Shopping 299

Shopping Consumer Marketing Planning 299

Retail TouchPoints

JANUARY 28, 2022

That understanding leads retailers to a better chance at creating stronger relationships, connecting with more relevant audiences and converting sales faster. Sabina Klein is VP – Retail Marketing at Jun Group , where she leads shopper marketing sales and strategy.

Kiosk 273

Kiosk Outdoor Checkout Marketing 273

Inside Retail

JUNE 28, 2021

The result is mounting pressure for retailers to deliver hyper-personalised, concierge-like shopping experiences with efficient handoffs between departments and channels before, during, and after a purchase. While 88 per cent of retail marketers share integrated tech stacks with advertising teams, this alignment alone is not enough.

Customer Experience 221

Customer Experience Customer Retention Payment Services Advertising 221

Retail TouchPoints

MARCH 23, 2023

4 Reasons Email Remains Relevant in a Mobile World The ubiquity of mobile phones can make email marketing seem almost outdated compared to push notifications in terms of their ability to reach shoppers quickly and conveniently. Give Customers a Reason to Open Your Emails The perennial problem facing email marketers is volume.

Marketing 293

Marketing Promotions Jewelry Management 293

Retail TouchPoints

JULY 31, 2020

The good news is that many digital retail marketers are successfully operating with agility. retailers, revenue across shopping and paid search campaigns grew 26% year-over-year in April, while return on ad spend (ROAS) improved 33%. LIAs promote available products that shoppers can receive via curbside store pickup.

Beauty and Health 250

Beauty and Health Marketing Sporting Goods Advertising 250

Inside Retail

NOVEMBER 21, 2022

By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. A marketer’s crystal ball? We are also forecasting the market spending power of this group and quantifying it as a revenue opportunity in the future. Looking to the future is the future of marketing.

Marketing 245

Marketing Consumer Marketing Spend Planning 245

365 Retail

NOVEMBER 1, 2021

Retailers hoping for decent returns from their promotions investment this year will need a much more detailed picture of what’s actually happened as they go into peak, says Robin Coles, Managing Director EMEA at XCCommerce. 77% wanted coupons and vouchers etc while 62% said they would be loyal to retailers who offer promotions.

Promotions 52

Promotions Consumer Management Advertising 52

Retail TouchPoints

JANUARY 25, 2022

This is a direct and relatively simple means to take consumers to experiential landing pages where retailers and brands can share information about products, including new launches, recipes, instructions, promotions and more. Building a roadmap and investing time in long-term planning is essential for advancement.

Management 261

Management Marketing Customer Experience Inventory Management 261

Retail TouchPoints

FEBRUARY 9, 2024

This can also help retailers gauge the success of different promotions, helping them refine their marketing strategies and improve engagement with customers. In this capacity, he is responsible for developing strategies and building channel relationships to expand Axis’ presence in the Americas retail market.

Loss Prevention 272

Loss Prevention Jewelry Customer Experience Management 272

Inside Retail

JUNE 24, 2021

Woolworths Group’s retail media business Cartology has announced two appointments, saying it is expanding its team to better serve its clients. Nash, chair of L Brands’ board, said the announcement marked an exciting milestone in the company’s plans to launch Victoria’s Secret as an independent, publicly traded company. “We

Department Stores 147

Department Stores Management Apparel Accounting 147

Retail Minded

FEBRUARY 20, 2023

Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. Amplify Your Associates’ Reach via Social Marketing If you’re making the right hiring decisions, your sales associates should be prime examples of who you’d want as brand ambassadors.

Retail Marketing 52

Retail Marketing Marketing Payment Services Shopping 52

Inside Retail

JANUARY 24, 2023

In explaining these results, the brand pointed to volatile demand, and promotional activity around key dates – such as Black Friday, Cyber Monday and the Christmas and Boxing Day sales period – which impacted its gross margin. As such, retailers need to be strategic and forward-thinking in how they participate.

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Promotions Fashion Apparel Marketing 130

Retail Bound

APRIL 11, 2022

Today’s modern retail ecosystem is dynamic, complex, and involves multiple channels like large-chain, specialty and regional stores, catalog retailers, ecommerce sites, TV shopping networks, incentive, and reward marketing channels, and B2B verticals like hospitality, travel, and more. Retail Store/Channel Size.

Retail Marketing 52

Retail Marketing Marketing Specialty Store Shipping 52

Retail Bound

JANUARY 30, 2024

A well-planned in-store product launch can greatly impact the success of your product and brand in the retail industry. In this step-by-step guide, we will discuss how to plan a successful retail product launch. Step 1: Define Your Goals The first step in planning any successful launch is to define your goals.

Planning 52

Planning Promotions Advertising Marketing 52

Retail Focus

SEPTEMBER 30, 2024

Have a Clear Goal in Mind Before you start planning a video, think about what you want to achieve. Is your aim to get more people talking about your brand or promote a sale? Conclusion Creating engaging, high-quality videos can really boost your digital presence and help you stand out in London’s busy retail market.

Promotions 130

Promotions Marketing Retail Marketing Planning 130

Retail Bound

MAY 9, 2023

Influencer marketing is a form of marketing where businesses partner with social media influencers to promote their products or services. Retail-specific influencers play a significant role in promoting products and driving sales for brands at specific retailers.

Promotions 98

Promotions Marketing Shopping Planning 98

365 Retail

SEPTEMBER 16, 2024

Retail businesses face constant challenges, from fluctuating market conditions to changing consumer demands. Smart financial planning is essential to navigating these challenges effectively, ensuring smooth operations, and ultimately driving growth. This transparency enables quicker decision-making and better financial planning.

Payment Services 52

Payment Services Planning Inventory Management Management 52

Retalon

FEBRUARY 10, 2025

In todays competitive retail landscape, businesses need more than just spreadsheets and manual calculations to stay ahead. A robust merchandise planning solution powered by AI-driven analytics is now a necessity for retailers looking to optimize inventory, forecast demand accurately, and enhance profitability.

Planning 41

Planning Inventory Turnover Markdowns Location 41

I Vend

MAY 8, 2024

The US’ largest wine retailer makes 20% of their sales online, compared to 2% before the pandemic. So opportunity is abundant in the liquor retail market, for those retailers who can harness it. A loyalty system and tailored promotions encourage this behaviour.

Shrinkage 91

Shrinkage Inventory Management Payment Services Point of Sale 91

Inside Retail

MARCH 3, 2025

Real-time inventory visibility A key development in the retail industry is the recognition that data is crucial for successfulcampaigns. Using data, more precise sales events can now be planned, maintaining service levels without excessive costs. Traditionally, supply chains would increase labour to meet volume.

Inventory Management 130

Inventory Management Returns Customer Experience Management 130

Retalon

APRIL 25, 2017

Getting your product pricing right is absolutely critical to customer cross-channel experience, but the promise of unified price, promotion and markdown optimization is hard to achieve. In this report: Market Definition. Market Introduction. Market Recommendations. Vendor Profiles. Gartner Recommended Reading.

Markdowns 32

Markdowns Promotions Inventory Management Planning 32

Retail Focus

DECEMBER 3, 2023

AI could support retailers during major shopping events such as Black Friday Efficiency during busy shopping events This brings us on nicely to what may be of most interest to retailers: how is AI currently being used in the retail market. Overgaard said AI applications transcend the shop floor.

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Advertising Shopping Promotions Checkout 147

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

Retailers are leveraging data analytics and customer insights to offer personalized and customized loyalty programs that cater to individual preferences and behaviors. By offering personalized experiences, retailers can deepen customer engagement and loyalty, leading to increased repeat business and brand advocacy.

Customer Retention 110

Customer Retention Management Promotions Clienteling 110

Inside Retail

JUNE 18, 2024

Earlier this month, Walmart announced plans to roll out digital shelf labels (DSLs) to 2300 stores, half of its store network, by 2026. The move will allow the big-box retailer to update prices on over 120,000 products within just two minutes via its mobile app for retail workers called Me@Walmart.

Merchant Services 130

Merchant Services Consumer Location Fulfillment 130

Independent Retailer

DECEMBER 17, 2024

A professionally compiled marketing calendar is a detailed plan that records all the company’s marketing events with a schedule of dates and times. Why it’s important for retailers to have a Marketing Calendar Why is a retail marketing calendar so important in retail?

Marketing 52

Marketing Promotions Advertising Planning 52

365 Retail

MAY 25, 2022

With more than 800 employees worldwide and a global turnover of over $100million, Wunderkind’s presence in the Netherlands, where it will expand headcount by 150% in the next 12 months, is the next step in its Europe expansion plans. Already established in the U.S.

Advertising 117

Advertising Marketing Management Retail Marketing 117

Markerketing Experts

MAY 9, 2019

Many marketers and salespeople say their activities lead to noticeable sales improvements but it may not be with the right shopper. Data shows that up to 80 percent of the promoted volume is bought by only 20 percent of a category’s shoppers, the dreaded “deal buyer.”. appeared first on Shopper Marketing Experts.

Promotions 52

Promotions Marketing Spend Retail Marketing Marketing 52

Retail Adventures

JULY 1, 2020

Even when things were “normal”, customers shopped in strange patterns, and their choices tend not to be divided equally among retailers. Continue to Plan Events & Promotions: You have competition coming at you from all sides, all vying for the customers’ attention. Trust us, having a game plan makes it easier.

Markdowns 83

Markdowns Returns Planning Promotions 83

Retail Bound

AUGUST 6, 2024

Tip 1: Plan Ahead and Set Realistic Goals Launching a new product requires proper planning and goal setting. Before starting the launch process, it is important to have a clear understanding of your target audience, market trends, and competition. They play a crucial role in promoting and selling your new product.

Promotions 52

Promotions Inventory Management Planning Marketing 52

Retail Bound

MAY 28, 2024

Tip 1: Plan Ahead and Set Realistic Goals Launching a new product requires proper planning and goal setting. Before starting the launch process, it is important to have a clear understanding of your target audience, market trends, and competition. They play a crucial role in promoting and selling your new product.

Promotions 52

Promotions Inventory Management Planning Marketing 52

Wiser

MARCH 30, 2021

Here’s what you need to know about market intelligence, and how you can use it to help improve your retail operations. What Is Market Intelligence? As we mentioned, market intelligence can have many different definitions. A few big elements to consider at this stage are prices, promotions, and products.

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Marketing Promotions Retail Marketing ATS 78