The End of a Transaction is Just the Beginning: Fostering Engagement, Loyalty and Return Visits at Checkout
Retail TouchPoints
MAY 30, 2024
Fortunately, the point of sale is a great place to receive input. What’s more, by incorporating AI into this feedback process, retailers can tailor each question to the individual shopper and their basket. Similarly, retailers can add lottery capabilities to their point-of-sale touch points.
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