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Want to enjoy the best of the outdoors without, you know, actually going outside? For example, its complemented with a really well-done custom scent that captures the freshness of the outdoors coupled with warmth and earthy elements. We also promote our Renewed program as an important platform to give our products a second life.
Michelle Wlazlo, formerly the Chief Merchandising and Supply Chain Officer of JCPenney, has been promoted to Brand CEO of JCPenney. Former JCPenney CEO Marc Rosen has been named CEO of Catalyst Brands, with three brand CEOs overseeing the new companys portfolio reporting to him.
Academy Sports + Outdoors will extend its use of Revionics’ pricing intelligence software. Revionics software allows Academy to take a customer-centric and data-driven approach to pricing,” said Govind Madhu, SVP Merchandise Planning and Allocation at Academy in a statement.
This holistic approach sets us apart from competitors concentrating solely on sports retail, establishing us as a leader in promoting overall wellness, Baker said. The post How GMG plans to win Southeast Asias sports retail market appeared first on Inside Retail Australia.
New research from eBay Advertising finds that while 7 in 10 UK garden owners intend to spend on their outdoor space this year, value is a driving factor, with nearly three-quarters saying theyre more likely to buy discounted items. The research finds that 72 percent of garden owners enjoy spending money on enhancing their outdoor spaces.
The outdoor goods retailer also will add Dillard’s and Moosejaw to its key U.S. The retailer also recently opened its new headquarters in Freeport, Maine, a 390,000-square-foot campus designed to “inspire employee collaboration and promote wellbeing through a connection to nature,” according to a company press release.
It’s a philosophy that supports healing, reduces the risk of re-traumatization and promotes overall wellbeing. WestEast created a mockup of the planned home that was then placed in a San Antonio Ikea store, where it served as fodder for focus groups with people who had experienced homelessness. What is trauma-informed design (TID)?
Six other DreamLabs are already open nationwide, with plans for further expansion. Designed to inspire girls to make their dreams a reality, Girl Scout DreamLabs offer hands-on activities that promote STEM skills, entrepreneurship, life skills and outdoor adventures. The podcast studio at a DreamLab in New Jersey.
In 2024, about 23 per cent of Australians planned to celebrate the occasion. These numbers were lower than in the notoriously sentimental and perhaps more traditional US, where about 52 per cent of adults planned to celebrate Valentine’s Day in 2024. The real shift, however, has been toward experiences. Some examples below.
With 50 acres of parks, the project aspires to build a community around four commitments: achieving zero carbon emissions, ensuring excellent connectivity, promoting sports and recreation, and creating a place where everyone can thrive. By 2029, the project is expected to deliver 3,400 homes.
Apart from promotingoutdoor goods, they inspire people to participate in local activities focused on urgent environmental problems. Clever retailers are planning events and environments that bring like-minded customers together, turning their brand into a means of connection.
As the pandemic fades and the thermometer climbs, more and more people want to get out and find an escape from the pressures of inflation — and outdoor spaces are positioned to provide great, flexible experiences that can fill the bill.
The chief executive of Kathmandu, Reuben Casey, has resigned after 12 years working with the New Zealand outdoor wear brand. ” He said he planned to spend time with his family, “some time out there in the hills exploring our spectacular backyard, and some time on the bike while I consider what the next challenge is.”
That’s why retailers of all sizes and sectors are adopting outdoor digital display technology that can not only locate their curbside pickup zones, but also notify customers and guide them through the process. Outdoor Technology Options. These sorts of hacks deliver the wrong message about the store and the brand.
The disruption caused by COVID-19 has led to a re-appreciation of relatively compact, walkable neighborhoods, with a mix of uses and opportunities to interact with people outdoors. We also want to keep our open streets and outdoor seating and continue to ride our bikes and exercise outdoors. Bloomberg , 2020).
AlixPartners unveiled five key consumer trends shaping spending in 2025 include: Travel rebounds strongly : Experiential spending is a key priority, with revenge travel fueling demand for holidays, entertainment, and outdoor activities. The focus is shifting toward quality, timeless value, and selective purchasing.
The company promises “immersive and interactive” experiences across 19 departments, ranging from furniture and décor to outdoor and home improvement. ” Wayfair also plans to give away a total of $250,000 to empower consumers to create a space that reflects their own personal style. just outside of Chicago.
A recent study revealed a staggering statistic: 87% of retailers plan to implement gamification within the next five years. Rewards come in various forms, ranging from free shipping and promotional gifts to purely virtual badges and points. Imagine captivating outdoor kiosks positioned near your store entrance.
Earlier this year, the marketplace hosted a series of in-person product authentication events to promote its authentication practices for high-end collectible items such as sneakers , watches and trading cards. The Refurbished program is part of a larger effort by eBay to boost product credibility on its platform.
Online furniture brand Brosa is ramping up its marketing activities and expanding into adjacent product categories, such as outdoor furniture and home decor, as it seeks to capitalise on the rapid increase in online shopping during Covid-19. Outdoor is a great opportunity.
Events and inventive marketing strategies were meticulously organized to promote the district’s vibrant atmosphere and attract more visitors. The Master Plan sought to enhance main streets such as Biscayne Blvd. and Brickell Ave.
134% more likely to anticipate making a garden or outdoor purchase. They’re more likely than the average consumer to indicate they’re shopping for outdoor furniture, mattresses, kitchen appliances, bed and bath goods and garden items. 65% more likely to pick up their order in-store. So which categories will they shop for this year?
on Black Friday compared to 2021 levels, while outdoor non-mall traffic (such as strip malls and standalone stores) saw a more significant 4.7% Inflation Fuels Interest in Promotions and BNPL. Deloitte found that 80% of shoppers planned to participate in Black Friday and Cyber Monday events, up from 71% in 2021.
Besides rewards programs, traffic-hungry retailers are using fun social media surveys, email promotions/newsletters and in-store kiosks to get their customers to share more of who they are and what they want from their retail experience. Still, respect boundaries.
The outdoors is for everyone, and content is a powerful and relevant way to bring that belief to our members and new audiences,” said Paolo Mottola, Director of Content and Media at REI in a statement. “The
As you develop your plans for 2023, consider these recommendations, based on the 2022 survey findings: Diversify Your Marketing Mix . Consider the immersive 3D billboard Fortnite x Balenciaga launched in key markets to promote their partnership. Despite their investments, there are a few gaps and opportunities for improvement.
Retail media offers the promise of highly personalised product recommendations, promotions, and content, leading to increased customer engagement and conversion rates. For example, a sporting goods retailer can use their RMN to target outdoor enthusiasts on travel blogs and adventure websites with ads for hiking gear and camping equipment.
So why should these teams expand their focus to consider markdown planning in addition to their already full slate of targets? Consider, for example, a retailer that sells outdoor furniture for porches, pool sides and gardens.
Canadian-born technical outdoor wear brand Arc’teryx will launch its first NSW store in Bondi Junction on Thursday (June 22), with plans to open more in the coming years. Every Arc’teryx order is delivered for free via carbon-neutral shipping.
When planning shoots, think about what makes your firm or retail experience special. Promote a hive mind toward imaging. Use flash outdoor in bright sunlight and turn it off indoors in dim spaces (no, that’s not backwards!) Here are some ideas design professionals and retailers can use to better leverage post-social photography.
Begin with what you have and build a plan to fill in the gaps. Many of your retail peers found themselves with the dilemma of missing data — from the lack of customer data, transaction history for certain items or timeframes or sales broken out by sales type (regular/base, promotion and markdown).
Floor plans of the existing building or previous historic drawings are great reference materials. The innovative adaptive reuse plan for this site responsibly repurposes the existing building infrastructure while seamlessly integrating it into the evolving urban landscape. Sejal Sonani, AIA is a Principal and Managing Director at HLW.
Once the pandemic hit, our wholesalers had to close their stores, and we had to rethink our entire email plan,” said Florin. Kerrits also is beginning to roll out SMS marketing to improve the customer experience with automated updates on order and shipping status and to promote its burgeoning livestreaming efforts.
The store, which opened its doors late in 2022, offers a range of products across various categories, including Outdoor, Cycling, Soccer, and Team Sports, Tech, Winter and Water Sports, and more, catering to customers’ diverse needs.
Australian tech accessory brand Quad Lock has partnered with the Grand Prix, investing more that $250,000 on consumer-facing events, as it seeks to transition from a specialisation in smartphone mounts to an expanded outdoor lifestyle offering.
We have continuously worked with all our tenants to come up with robust marketing strategies to encourage customer traffic and spending, including creating promotional areas at high traffic areas, assisting with shopping and dining vouchers, and continuing with our shopper rewards and redemption programs. With a net lettable area of 1.8
The importance of people counting extends beyond the confines of indoor physical spaces, reaching into the great outdoors as well. Open spaces such as parks, gardens, and outdoor events often have a critical need for people counters – a need that is every bit as crucial as that of indoor retailers, if not more so.
The importance of people counting extends beyond the confines of indoor physical spaces, reaching into the great outdoors as well. Open spaces such as parks, gardens, and outdoor events often have a critical need for people counters – a need that is every bit as crucial as that of indoor retailers, if not more so.
In this marketplace, where successful omnichannel engagement demands strategic, targeted delivery of promotional content across channels, brands must have complete transparency from their solution partners — regarding all aspects of their operations — in order to optimize campaigns and drive the greatest possible ROI.
With strategic planning and a keen understanding of retail sales seasonality trends, retailers can leverage the energy of springtime to attract customers and boost sales. Showcase items that are in high demand during springtime, such as gardening supplies, outdoor furniture, spring fashion trends, seasonal foods, and wellness products.
Promotional products are more than just free giveaways—they’re powerful tools that help brands make a lasting impression on customers. Recent studies reveal that 83% of consumers are more likely to do business with a brand after receiving a promotional item, while 76% recall the brand’s name and message even months later.
IR: What other plans do you have for Brand Collective? So we are absolutely going to be investing in revamping stores and concession stores and bringing them up to standards, as well as general marketing and promoting the brands. We want to grow Shoes & Sox as a business. LK: I think each brand is a different story.
Lesson 1: Network Analytics Can Streamline Operations The NFL uses advanced WiFi analytics to gain insights into fan activity — cashless payments for beer, posting on social media or queueing for the restrooms — that enables them to better understand at a granular level their data usage and plan for other underlying networks.
The next big wave to change Black Friday was the lengthening of the promotional calendar—making Black Friday into “Black November.” As competition grew fierce and perceived discounts got deeper than ever, REI stood out from the promotional crowd and decided to close its doors for the day to promoteoutdoor exploration.
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