Retail TouchPoints

DECEMBER 5, 2023

Retailers naturally plan a lot of spend around this, with extra staff and extra marketing. This means that marketing spend aimed at these high-spending visitors over Christmas is likely to get less return than usual. Consider collaborating with an influential Chinese influencer to really amplify your visibility to this market.

Marketing Spend 273

Marketing Spend Visual Merchandising Marketing Consumer 273

Retail TouchPoints

JANUARY 9, 2025

All these different sensory elements, including the music playlist, dont feel forced; it feels very authentic in the store, said Jaime Bettencourt, responsible for revenue growth, brand strategy and content marketing at Mood Media in an interview with Retail TouchPoints.

Outdoor 278

Outdoor Fulfillment Consumer Location 278

VMS

JULY 14, 2021

Who would have thought that there would be such a thing as an organization for those who work in visual merchandising? The organization was created to encourage and promote the highest standards of visual merchandising design and display installations throughout commerce. And although we are U.K.

Visual Merchandising 98

Visual Merchandising Point of Sale Promotions Management 98

Retail Focus

JULY 11, 2022

The Creative Retail Awards and Save The High Street have formed a partnership to promote the importance of design and display in independent retail, with Save The High Street becoming sponsor of the Best Independent Store category at the 2022 Creative Retail Awards. Enjoy a drinks reception, live music, entertainment, DJ, and more.

Promotions 246

Promotions Visual Merchandising Returns Shopping 246

Retail Focus

MARCH 30, 2023

The Visual Merchandising and Display Show is one of the most highly anticipated events in the retail industry, providing a unique platform for professionals to come together and showcase the latest innovations, trends and techniques in the field of visual merchandising and display.

Visual Merchandising 130

Visual Merchandising Fashion Promotions Location 130

Retail TouchPoints

JANUARY 22, 2025

That promotes a sense of confidence in these team members, makes them more efficient and productive and it helps them not to be afraid of AI. AI can support better interactions between two people, and on a bigger scale, it should help improve marketing targeting. Id like to think it will eliminate spam, but it probably wont.

Customer Experience 317

Customer Experience Promotions Visual Merchandising Marketing 317

Retail TouchPoints

APRIL 22, 2022

Perhaps you’re laser-focused on discovering ways to maximize ecommerce revenue; perhaps you seek store designs that promote experiential retail, but on a budget; or maybe you want to determine whether live shopping and the metaverse are a fit for your business.

Visual Merchandising 327

Visual Merchandising Fulfillment Store Operations Consumer 327

Independent Retailer

JULY 12, 2022

Visual merchandising plays a pivotal role in converting sales at the store level. Here are some tricks of the trade that retailers will want to keep in mind when implementing visual merchandising strategies for your store that work no matter what you are selling: 1. by Melissa Stivale.

Visual Merchandising 98

Visual Merchandising Store Layout Accessories Advertising 98

Independent Retailer

JULY 12, 2022

Visual merchandising plays a pivotal role in converting sales at the store level. Here are some tricks of the trade that retailers will want to keep in mind when implementing visual merchandising strategies for your store that work no matter what you are selling: 1. by Melissa Stivale.

Visual Merchandising 98

Visual Merchandising Store Layout Accessories Advertising 98

Independent Retailer

NOVEMBER 15, 2024

The scope of management includes the physical store, website, company social media, inventory, personnel and marketing. This approach improves retail workflow management, streamlines operations, promotes accountability and helps avoid duplication or redundancy. This will improve the customer experience and increase sales.

Management 105

Management Wholesale Visual Merchandising Promotions 105

Retail TouchPoints

NOVEMBER 30, 2022

Community has always been an enormous focus for us, long before it became a marketing buzzword, and our showrooms were designed as oasis-like spaces where our customers could not only receive personal styling but also take part in monthly events. Twidwell: Absolutely.

Boutique 278

Boutique Promotions Shipping Location 278

Retail TouchPoints

SEPTEMBER 28, 2021

As the world emerges from a global pandemic, brands and retailers are struggling to create stores that provide a positive in-store experience and achieve sales and marketing objectives. The store environment must therefore be flexible, enabling the fast turnover of merchandise. Retail as a Hub for Engagement.

Visual Merchandising 277

Visual Merchandising Promotions Location Fulfillment 277

CJ Retail Solutions

JULY 30, 2024

Visual merchandising is a critical component in maximizing retail sales. This practice involves strategically presenting products to create visually appealing and enticing displays for customers. Effective visual merchandising can attract shoppers, encourage store entry, and ultimately increase sales.

Visual Merchandising 52

Visual Merchandising Store Layout Promotions Consumer 52

Retail TouchPoints

AUGUST 23, 2023

Marketing and visual merchandising teams can collaborate to update the platform with new model and product content. “Then, they need to think about how these factors align with the digital content shoppers get through their smartphones.”

Visual Merchandising 246

Visual Merchandising Apparel Kiosk Accessories 246

Retail Focus

FEBRUARY 4, 2022

Gaming is a megatrend; for good reason, it’s an attractive playground for brands to get in touch with younger target groups: The community is curious, networked and active and gaming is a rapidly growing market with 176 billion US dollars in revenue (newzoo 2021) and 2.7 trillion gamers worldwide (IBISWorld 2020). Credits: Louis Vuitton.

Visual Merchandising 278

Visual Merchandising Department Stores Marketing Promotions 278

Inside Retail

JANUARY 3, 2023

Brookes told Inside Retail that he is confident that both brands can achieve operational synergy, and that CBCH’s intellectual property can be utilised within TDE However, he said that the brands compete in different markets and will continue to trade independently.

Visual Merchandising 245

Visual Merchandising Accessories Fashion Planning 245

Retail TouchPoints

OCTOBER 23, 2023

Additionally, the retailer is heavily promoting its Top Toys List, featuring 20 of the hottest toys of the season, in stores with a dedicated area touting a cross-category selection of products. New Services to Empower Holiday Shoppers Like many retailers, Kohl’s has extended its holiday marketing and promotions calendar.

Net Profit 276

Net Profit Department Stores Promotions Checkout 276

Wiser

APRIL 26, 2022

Merchandising is obviously an essential part of retail, but keeping your strategy up-to-date and profitable is difficult in a growing competitive market. There is a number of merchandising challenges that retailers are facing. What is Merchandising? A good merchandising strategy can do wonders for your business.

Visual Merchandising 146

Visual Merchandising Loss Prevention Customer Experience Promotions 146

CJ Retail Solutions

AUGUST 2, 2024

By leveraging merchandising strategies, retailers can create a more profitable and successful business model. One of the key elements of an effective visual merchandising strategy is the use of focal points to draw attention to specific products or promotions.

Visual Merchandising 52

Visual Merchandising Store Layout Promotions Shopping 52

CJ Retail Solutions

JANUARY 20, 2025

In today’s retail landscape, the significance of data-driven visual merchandising cannot be overstated. By analyzing customer preferences, shopping behaviors, and market trends, you can tailor your visual merchandising strategies to meet the specific needs of your clientele.

Visual Merchandising 52

Visual Merchandising Promotions Clienteling Store Layout 52

Retail TouchPoints

DECEMBER 22, 2023

Boosting Sales and Loyalty with Easy Access to Special Offers In the past, connecting with consumers felt like a one-way relationship — brands and retailers push out marketing messages and hope to see results in return. Tara Robertson is the Chief Marketing Officer at Bitly.

Shopping 299

Shopping Checkout Consumer Visual Merchandising 299

Retail TouchPoints

APRIL 3, 2024

You can start by defining your content’s primary goals, which might include promoting specific products, informing customers about events or incentivizing activity on social media. Incorporate Promotions and Sales When planning your digital signage content, consider the frequency and timing of sales and promotions.

Promotions 279

Promotions Customer Experience Point of Sale Accessories 279

Retail TouchPoints

AUGUST 23, 2023

Apps that allow shoppers to preview and locate in-store inventory, do virtual try-ons, identify sales and cash in on personalized promotions and rewards are popular. Technology in lighting, music, visual merchandising and other physical elements helps brands create immersive in-store experiences.

Visual Merchandising 243

Visual Merchandising Drop-Shipping Consumer Shopping 243

Retail TouchPoints

DECEMBER 21, 2020

In fact, AR’s potential for the retail environment is one reason why the AR market is projected to grow to $100.2 We’ve already seen that augmented reality and its sister technologies, AI and IoT, can address many of these challenges. billion by 2024 — more than ten times what it is today.

Visual Merchandising 312

Visual Merchandising Customer Experience Management Location 312

Wiser

OCTOBER 13, 2020

Marketing to retail partners, wholesalers, and distributors is just as much part of the puzzle for brands as marketing directly to consumers. Every retailer has multiple brands that are vying for shelf space and promotional efforts. Trade promotions are one of the best ways to do that. What is a Trade Promotion?

Promotions 78

Promotions Visual Merchandising Markdowns Wholesale 78

Retail TouchPoints

SEPTEMBER 21, 2022

Due to compliance regulations, CBD brands have limited options when it comes to promoting and selling their products. And in an era where product imagery is the most important factor in a purchasing decision, developing engaging and appealing visual content has never been more critical. Placing AI at the Center of CBD Visual Marketing.

Consumer 305

Consumer Advertising Marketing Promotions 305

VMS

AUGUST 26, 2021

Petco (San Diego) has promoted Katie Nauman to Chief Marketing Officer, reports PR Week. Nauman succeeds Tariq Hassan, who recently announced a move to McDonald’s USA to serve as that brand’s Chief Marketing and Digital Customer Experience Officer.

Visual Merchandising 105

Visual Merchandising Promotions Customer Experience Marketing 105

Retail Focus

SEPTEMBER 14, 2024

It encompasses key activities like product selection, placement, pricing, and promotional tactics. Understanding what is merchandising in retail and what it entails means looking at not only which products are sold but also how they are displayed, when they are introduced, and how they are marketed to attract customers effectively.

Fashion 130

Fashion Visual Merchandising Store Layout Inventory Management 130

Retail TouchPoints

JUNE 3, 2024

However, it was the brand’s omnichannel approach driven by its sales, marketing, and human insights teams that truly made the partnership a slam dunk. Using AR and Image Recognition to Accelerate Speed to Market Reese’s brought its physical marketing precision to new heights for its Reese’s Carmel Big Cup activation.

Consumer 286

Consumer Planning Marketing Accounting 286

CJ Retail Solutions

AUGUST 20, 2024

Visual merchandising is a critical component of retail success. It is the strategic display of merchandise to attract customers and encourage them to purchase. A store’s visual appeal has a significant impact on customers’ perception of the brand and their shopping experience.

Visual Merchandising 40

Visual Merchandising Store Layout Customer Retention Promotions 40

Retail TouchPoints

JANUARY 27, 2023

This diverse group of influential men from the worlds of sports, entertainment, business and activism will promote the digital luxury platform’s marketing campaigns and product launches, create custom content for Saks’ digital channels, and attend and host both virtual and in-person events.

Fashion 279

Fashion Promotions Shopping Marketing 279

Retail TouchPoints

NOVEMBER 22, 2022

“Customers often don’t entirely understand or think about Lowe’s as having all of the things in one place that they need for the holidays,” said Jen Wilson, SVP of Enterprise Brand and Marketing at Lowe’s in an interview with Retail TouchPoints.

Shopping 304

Shopping Consumer Marketing Planning 304

Inside Retail

FEBRUARY 13, 2023

Leading Japanese fashion and beauty retail consultancy World Mode Holdings Group (WMH Group) is expanding into the Malaysian market with the launch of World Mode Malaysia (WM Malaysia). The aim is to build a community of 1,000 qualified retail professionals in the market by the end of 2023.

Visual Merchandising 130

Visual Merchandising Fashion Management Marketing 130

Retail Focus

FEBRUARY 24, 2023

KGK Genix have launched a new ‘Student Retail Design & Careers Competition’ to help equip students with the skills and experience they need to kick-start their career and to drive interest in the retail design, visual merchandising, and print industry.

Visual Merchandising 147

Visual Merchandising Management Retail Trends Planning 147

Retail TouchPoints

DECEMBER 30, 2022

Public Lands also boasts a 30-foot rock wall and promotes sustainability through donating 1% of all sales into local and national conservation initiatives. In September 2021 , DICK’S Sporting Goods launched its Public Lands store concept that offers outdoor apparel, footwear and equipment.

Outdoor 306

Outdoor Sporting Goods Apparel Location 306

Retail TouchPoints

FEBRUARY 23, 2022

Even visually oriented consumer-facing businesses like retail outlets often struggle needlessly to turn images into assets. Marketing professionals in the retail sector should recognize social media’s influence on public sensitivity to photographic style. Promote a hive mind toward imaging. Most importantly, loosen up!

Advertising 264

Advertising Outdoor Marketing Promotions 264

365 Retail

JULY 19, 2024

In 2024, several innovative trends in visual merchandising and physical displays are set to transform retail environments. Sustainable Visual Merchandising Sustainability continues to be a focal point in retail, influencing display trends in 2024. Here are five key trends to watch out for.

Visual Merchandising 105

Visual Merchandising Store Layout Target Market Shopping 105