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More Australians lose trust in supermarket pricing, ACCC says

Inside Retail

Many Australians have lost trust in supermarket pricing, with more consumers now comparing prices between stores before making a purchase. “Many consumers have told us that they are losing trust in the sale price claims by supermarkets,” said Mick Keogh, ACCC deputy chair.

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Supermarket advertising with POP marketing

Tokinomo

When you walk into the supermarket, what makes you choose a bottle of pasta sauce over another one? It's not just the priceā€”it's the marketing. Marketing is how brands convince us that their pasta sauce tastes better, or that their cereal is healthier than all the others. Or a box of cereal over another brand?

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The new Tiktok challenge waging war on the major supermarketsā€™ pricing

Inside Retail

Independent Queensland grocer Skippys Fresh Frootz has garnered attention on social media for its videos highlighting its low prices at a time when Australiaā€™s major supermarkets are facing scrutiny for their lack of transparency in their price-setting practices. Bunnings is now back in first place.

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What retailers need to know about the latest battle over supermarket prices

Inside Retail

The Australian Competition and Consumer Commissionā€™s (ACCC) allegations that Woolworths and Coles breached the Australian Consumer Law by making misleading claims about discounts come as retailers head into their most promotional period of the year and serve as a warning to the wider industry.

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Why supermarkets could face scrutiny for the way they discount, too

Inside Retail

Amidst multiple inquiries into the price-setting practices of Australian supermarkets, Woolworths and Coles are seemingly leading with more specials and promotions than ever. Choice is looking for the real deal Supermarkets are where Australians feel cost-of-living pressures the most, and food inflation is far from a myth.

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Data: Asda and Aldi market shares plunge as supermarket sales cool

Retail Gazette

Aldi and Asda have seen their market share fall according to fresh data from analysts NIQ. Supermarkets as a whole saw till sales dip over the past month, with the slowdown likely due to cooler weather and a return to regular routines for shoppers following the summer break, according to NIQ. Asda’s share plummeted to 11.8%

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Strengthening Customer Loyalty in Todayā€™s Market

Retail TouchPoints

food retail industry comprises nearly 63,000 grocery stores and supermarkets, which amounted to $765.98 For example, promotions catered specifically to the individual shopper give them the deals they want on the products they need. Even with in-store promotions, timing is everything. billion in sales in 2021.

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