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Woolworths and Coles, Australias supermarket goliaths, have gone from Covid-19 heroes to cost-of-living villains in the last two years. Two of the nations major employers, with a combined workforce of 320,000 staff and about a 66 per cent share of the grocery market, Woolworths and Coles endured a 2024 they would no doubt rather forget.
The Australian Competition and Consumer Commission (ACCC) has published its final report following a year-long inquiry into the countrys supermarket sector. The ACCC also found that suppliers pay a significant amount to Coles and Woolworths for promotions and ancillary services.
in the 12 weeks to 23 March 2025, with its market share slipping to 12.5%, according to the latest data from Kantar. In contrast, Aldi and Lidl both gained market share during the period. Aldis market share rose to 11.0%, while Lidls increased to 7.8%, as their sales grew by 5.6% share of the market.
It has been seven years since Amazon acquired the American grocery chain Whole Foods Market, but from its perspective, it is still only scratching the surface of the grocery sector. Set to open next year, this futuristic ‘fulfilment centre meets supermarket’ will test Amazon’s ability to transfer its online presence into an offline world.
Through the strategic partnership, nearly 900 stores will use RFMN’s dynamic Digital Window Signs to promote weekly sales programs, special events, promotional ads and other ad messages, powered by Save A Lot’s retail media network. Click here to access the latest news on all things retail media.
Three more supermarket chains will connect their electronic shelf label (ESL) hardware to the Carrot Tags pick-to-light functionality from Instacart , making it easier for Instacart pickers — and eventually for consumers themselves — to find the products on their shopping list.
When you walk into the supermarket, what makes you choose a bottle of pasta sauce over another one? It's not just the price—it's the marketing. Marketing is how brands convince us that their pasta sauce tastes better, or that their cereal is healthier than all the others. Or a box of cereal over another brand?
Many Australians have lost trust in supermarket pricing, with more consumers now comparing prices between stores before making a purchase. “Many consumers have told us that they are losing trust in the sale price claims by supermarkets,” said Mick Keogh, ACCC deputy chair.
Despite pledging to stop handing out plastic toys with purchases of groceries on environmental grounds , supermarket Coles last week announced a new line of plastic picnic goods that can be earned by customers using their Flybuys card at a supermarket or online. It’s going to end up in a recycling bin, stockpiled or in landfill.
Independent Queensland grocer Skippys Fresh Frootz has garnered attention on social media for its videos highlighting its low prices at a time when Australia’s major supermarkets are facing scrutiny for their lack of transparency in their price-setting practices. Bunnings is now back in first place.
Asda’s flagging fortunes have carried further into the new year, with sales at the supermarket falling 5% in the 12 weeks to 23 February. Kantar reported that the market share for the UK’s third largest grocer now sits at 12.6%, down 1.1% during the period, which helped to bump its market share up 0.1 from the 13.7%
Their apps open, supermarket executives also enquire: “But who’ll own the data …?”. Second, think about how retail and supermarket buildings could be affected: Just Walk Out will also mean “just walk in, anywhere.” Imagine the promotional potential: “ Welcome back, Mark. Many detractors deride the cost.
food retail industry comprises nearly 63,000 grocery stores and supermarkets, which amounted to $765.98 For example, promotions catered specifically to the individual shopper give them the deals they want on the products they need. Even with in-store promotions, timing is everything. billion in sales in 2021.
Amidst multiple inquiries into the price-setting practices of Australian supermarkets, Woolworths and Coles are seemingly leading with more specials and promotions than ever. Choice is looking for the real deal Supermarkets are where Australians feel cost-of-living pressures the most, and food inflation is far from a myth.
Morrisons boss Rami Baitih said its been a year urgent reinvigoration as the supermarket reported its strongest quarter since the start of 2021. The chief executive noted that the grocer had made positive progressive against its turnaround strategy as it grew market share and made switching gains from its competitors.
This week, the Senate Committee on Supermarket Prices made 14 recommendations for the Government to consider amending the Competition and Consumer Act 2010 to end the alleged price gouging of the major supermarkets. This will allow consumers to align and ‘buycott’ from a supermarket that promotes their values.
Australia’s leading supermarkets, Coles and Woolworths, delivered their third-quarter results to shareholders this week along with new consumer insights. Customers are looking for more ways to save, are cross-shopping more, buying more own brand and buying more product on promotion,” said Banducci.
An ever-evolving space According to Dr Seshan Ramaswami, associate professor of marketing education at Singapore Management University, Singaporeans were already in the process of transitioning to e-shopping for purchases before the pandemic hit. Others may follow.
Yet despite the complexities, an effective personalized approach to marketing is critical to success. Opportunities and Challenges Across Marketing Touch Points Email marketing: Perhaps the most popular example is the email campaign. of these emails being spam, 36% of which are from marketing and advertising initiatives.
Nowhere is this more evident than in Australian supermarkets where – following international trends – the deployment of digital screens is driving significant increases in sales of participating brands. Digital in-store assets are ideal for promoting when your avocados are ripe to help move them out the door.”
Sainsbury’s is set to increase staff pay this year as it revealed it won grocery market share for the fifth consecutive Christmas. Promotions over Black Friday and Christmas helped to boost Argos sales, which nudged up 1.1% for the 16 weeks to 4 January, and 3.8% for the festive period covering 6 weeks to 4 January.
Tesco and Sainsburys have been crowned the winners of Christmas by Kantar as the pair outperformed the rest of the grocery market. It’s hold on the market rose to 28.5% – the highest of any supermarket – boosted by growth across its convenience, superstore and online channels. The supermarket sold over 1.4
Discount supermarket retailer Lidl U.S. where he was one of the first 50 employees, and he’ll be responsible for driving a holistic customer experience using consumer insights, marketing, loyalty and promotions. Paradela has more than 25 years’ experience with Lidl, most recently as GM of Purchasing and Marketing for Lidl Spain.
Associated Food Stores (AFS), a wholesaler and cooperative serving nearly 450 supermarkets in the Intermountain West region, has adopted customer engagement, personalization and analytics solutions from Birdzi. Additionally, the Birdzi analytics suite can provide customer behavior and campaign performance insights.
The Australian Competition and Consumer Commission’s (ACCC) allegations that Woolworths and Coles breached the Australian Consumer Law by making misleading claims about discounts come as retailers head into their most promotional period of the year and serve as a warning to the wider industry.
sustainability market is projected to reach $150 billion in sales by 2021, and nearly half of consumers say they would definitely or probably change their consumption habits to reduce their impact on the environment. Increase promotional effectiveness. According to Nielsen, the U.S. Better track, monitor and gauge customer demand.
Despite aggressive discounting and competitive ‘members only’ offers for loyalty programme customers, traditional supermarkets continue to lose market share to discounter rivals, Aldi and Lidl, according to the latest research by Pricer, the in-store automation and communication solutions provider. However, last month Which?
Despite the popularity of Coles collectibles in recent years, the supermarket giant has made the decision to ditch the sales tactic for good as part of its vision to be Australia’s most sustainable supermarket. As part of our Together to Zero mission, we’ve been reviewing our marketing campaigns through a sustainability lens.
Aldi and Asda have seen their market share fall according to fresh data from analysts NIQ. Supermarkets as a whole saw till sales dip over the past month, with the slowdown likely due to cooler weather and a return to regular routines for shoppers following the summer break, according to NIQ. Asda’s share plummeted to 11.8%
There are very few things more rewarding than seeing so many who have been promoted through the organisation during this time, achieving both personal and professional growth.” Alex Foster, who has 20 years of retail experience at discount supermarket Aldi, will take over the position.
At the big end of town, Woolies X, with its embedded Quantium research is driving the customer data revolution for team green, while Wesfarmers’ OneDigital promises to play catch up and unleash the power of Flybuys with a huge commitment in talent and marketing (what about that AFL Grand Final budget).
The frozen food specialist has promoted category trading manager Adam Smith to head of retail media, who will head up the retailers first dedicated in-house team, The Grocer reported. The supermarket joins the likes of Tesco, Sainsbury’s and Asda, which has strengthened its retail media offer in recent months.
Take for example Stop & Shop, a popular supermarket chain in the Eastern U.S. A serial entrepreneur, software engineer, and former ecommerce vendor who lived retail and performance based marketing pains and is now democratizing clean advertising and data privacy. boasting 365 locations.
The appointment of Amanda Bardwell as Woolworths Group’s next managing director and CEO, effective September 1, marks a historic moment for the parent company of Woolworths Supermarkets and Big W, which reported nearly $65 billion in sales last financial year. Supermarkets have long been the purview of male leaders.
Focus of retail on online marketing, pickups and delivery It’s clear how much European retailers are invested in non-physical retail. Each market has its nuances. In France, supermarkets Leclerc and Carrefour are leading the way in urban centres with their dark stores offering hypermarket ranges in the centre of town.
The supermarket ad circular is an age-old marketing tool, albeit one that frequently ends up in the recycling bin. We are merging product and promotional data to enable advanced targeting , actionable content and measurable performance.”
While this may sound positive for supermarkets, it also brings new challenges. First, supermarkets must determine exactly how much inventory to order so as not to waste food or purchase insufficient supplies. Supermarket coffee bars, for example, are known to generate a more relaxed shopping environment.
In France, Carrefour has integrated ESLs with real-time promotions, loyalty discounts, and even competitor price tracking. The ability to dynamically adjust pricing and promotions means brands can be far more agile at the shelf than ever before.
Schnuck Markets has extended its partnership with Instacart to introduce Caper Carts, which use AI and computer vision to automatically identify items shoppers put into them, allowing shoppers to then skip the line and check out using the cart technology. The supermarket retailer will roll out the smart carts at select St.
Supermarket chain Hy-Vee has invested heavily in its digital transformation over the last two years — and its latest adoption of digital shelf tags and post-purchase offers powered by its retail media network are designed to further improve the omnichannel grocery shopping experience. The digital shelf tags’ offer multiple benefits.
Asda and Morrisons’ market share has continued to fall, with discounter Aldi’s good run also faltering, as shoppers sought to splash out on groceries amid this season’s “summer of sport” According to latest NIQ Total Till data, Asda’s market share dropped from 13.1% respectively. Online sales increased 3.8%
Israel-based supermarket/superstore chain Shufersal is gaining improved real-time visibility of products along its cold chain operations. Through its implementation of SaaS provider Wiliot ’s Reusable Transport Item solution, the retailer is increasing transparency throughout its farm-to-store supply chain model.
M&S chairman Archie Norman has dismissed traditional loyalty schemes, declaring that “most loyalty cards are disloyalty cards used for pseudo promotions” Speaking at the 2025 Retail Technology Show , Norman criticised differential pricing tactics used by many supermarkets, arguing they erode consumer trust.
UK supermarket sales are set to exceed 13bn for the first time over the four weeks of December, driven by a surge in premium product lines as shoppers gear up for Christmas, new data from Kantar reveals. Multibuy promotions have remained flat, but spending on price-cut offers has grown by 14%, worth 355 million more than last year.
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