Remove Markdowns Remove Marketing Remove Retailing Pricing
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Mastering Promotional Pricing: Proactive Holiday Strategies to Protect Your Profits

Retail TouchPoints

Navigating holiday retail pricing strategies during times of economic uncertainty requires a delicate balance between reacting to market conditions and maintaining profitability. By optimizing loyalty and customer-specific promotions, retailers can grow baskets, increase trips and maximize long-term value.

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Retail Pricing is a Science – Not an Art

Retail TouchPoints

Now, these smart-to-market brands are taking this time of fluctuating costs and economic uncertainty to evaluate their pricing strategies. With margins being squeezed from rising inflation and inventory challenges, brands need to better align pricing with the current market conditions and consumer demand.

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The Data Dilemma with Retail Pricing and How to Untangle it

Retail TouchPoints

In my experience, the data is what keeps retailers from making the big jump to new pricing technologies and strategies. I assure you that not every retailer has this all, and this should be expected when you’re looking for a better pricing strategy. This is your starting point and your job is to build up and improve it.

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Recharge Your Digital Pricing Strategies with Data Science

Retail Focus

As other sectors, including travel and hospitality, experienced online commerce surges, the retail market shifted at a more leisurely pace. Let’s look at three ways that data science can help retailers thrive in a highly competitive multi-channel environment. Pricing science continues to innovate, evolve and advance. .

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Advanced Retail Pricing Strategy: Unifying PPMO (2022)

Retalon

A good retail pricing strategy is integral – but is it enough? Setting an optimal product price can be a challenging task in today’s dynamic and data-driven retail environment. Missing the mark when setting prices can have a drastic effect on sales and the overall profitability of a retail business.

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Supercharge Your Holiday Pricing with AI-powered Data Science

Retail TouchPoints

AI-Based Pricing Brings Surgical Focus to Help Retailers Successfully Navigate Unprecedented Markets. With the unprecedent pace of change in shopper, competitor and market behaviors, merely dusting off strategies from years past leaves retailers painfully exposed as they position against more agile, data-driven competitors.

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2023: Ring in Retail Profits by Stopping Automated Threats

Retail TouchPoints

As consumers faced higher prices at the gas pump, grocery stores and other places, many cut back on their spending, increasing the competition among retailers. This was especially evident on Black Friday, when many merchants offered steep markdowns to compete. ATO attacks cost retailers millions of dollars each year.