Remove Markdowns Remove Marketing Remove Promotions
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Retail Roulette: When Promotions Become High‑Stakes Risks

Retail Focus

Well, we’ve all fallen for such a trap, and promotions can sometimes feel addictive to a point where we purchase things that we don’t really need. That’s the magic (and madness) of retail promotions, which is a game as unpredictable as roulette. They want to boost their revenue, but sometimes promotions can destroy brands.

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David Jones, LSKD reveal how their Black Friday sales are performing so far

Inside Retail

The Black Friday Cyber Monday sales period has expanded to become ‘Black November’ this year, with many retailers and brands starting their promotions earlier than ever. However, many consumers only appear willing to buy if there’s a significant markdown involved, so where does that leave retailers?

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How AI is Revolutionising the Retail Sector

Retail Focus

This helps retailers optimise inventory levels, staffing, and promotions for smoother operations and waste reduction. AI-based pricing systems allow retailers to respond quickly to fluctuations in the market and competition. This reduces overstocking and the need for massive markdowns.

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How retailers are protecting margins and profits amid economic uncertainty

Inside Retail

Shifts in consumer behaviour towards big promotions presented challenges to margin integrity, as Krista Diez-Simson, CFO of Taking Shape, pointed out. Though promotional cycles were a boon for sales, Diez-Simson said that managing the tension between cashflow and margin became her biggest challenge in 2024.

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How to Start an eBay Store: A Complete Guide for New Sellers

Small Biz Trends

Researching Your Niche: Conduct thorough research to identify profitable products and analyze competition, focusing on market demand to tailor your offerings effectively. Marketing Strategies: Utilize social media and eBay promotions to boost your store’s visibility and drive sales, engaging effectively with your target audience.

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Stronger Bonds, Stronger Business: The Case for CRM and Loyalty Now

Retail TouchPoints

In this climate, CRM (customer relationship management) and loyalty marketers have a critical role to play. In a market driven by mindset, not just money, relevance is retention — and trust is everything. Rebuilding trust starts with showing up in new “micro-moments” that prioritize connection over promotion.

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Understanding How Consignment Works: A Guide for Sellers and Buyers

Small Biz Trends

Common Misconceptions: It’s important to recognize that consignment does not guarantee immediate sales and requires active seller involvement in promoting their products. The Process of Consignment Sellers Select Items : You choose items to consign based on quality, market demand, and sales potential.