Retail TouchPoints

JANUARY 25, 2022

This is a direct and relatively simple means to take consumers to experiential landing pages where retailers and brands can share information about products, including new launches, recipes, instructions, promotions and more. 4) Think Big: Improve supply chain and inventory management. Act small: Upgrade the unboxing experience.

Management 264

Management Marketing Customer Experience Inventory Management 264

Retail TouchPoints

JULY 18, 2022

Convenience store retailer Yesway has chosen GSP to provide retail marketing services, including store profile management as well as POP design and production services, to 408 Yesway and Allsup’s stores in nine states. Yesway will draw upon GSP’s cloud-based retail intelligence platform to support its marketing process.

Marketing 264

Marketing Fulfillment Promotions Retail Marketing 264

Retail TouchPoints

MAY 2, 2024

“We’ve assembled a world-class team with the proper incentives and alignment that will execute the very clear go-to-market strategy around our three anchor brands.” New additions and promotions at Beyond include: Guncha Mehta joins as Chief Digital and Information Officer.

Specialty Retailers 299

Specialty Retailers Promotions Marketing Retail Marketing 299

Inside Retail

JULY 24, 2024

Prime Day sales this year were also aided by fresher promotional deals such as travel offerings, including discounted cruise trips, which were first introduced during Prime Day 2023. In a time when consumers are more price-sensitive than ever when it comes to grocery shopping, these types of promotions are not to be underestimated.

Retail Marketing 130

Retail Marketing Marketing Promotions Consumer 130

Retail TouchPoints

SEPTEMBER 30, 2022

Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in a row, retail marketers are working hard to determine how to make each dollar go further. Many organizations will cut marketing spend in a bid to preserve margins. Capitalizing on In-Store Advertising.

Marketing 298

Marketing Promotions Advertising Comparison Shopping 298

Inside Retail

JANUARY 16, 2025

Despite modestly positive expectations for 2024, the luxury retail market did not pan out as merchants had hoped. According to a 2024 report released by global management consulting firm Bain & Company, this market dropped two per cent from an all-time high of US$387 billion to US$381 billion.

Merchant Services 130

Merchant Services Fashion Jewelry Social Commerce 130

Retail TouchPoints

OCTOBER 14, 2021

One of the best ways to do that, and a tactic retailers of all sizes already are employing, is by offering customers deals they can’t refuse. That’s a key reason that the the holiday promotions cycle has kicked off earlier than ever before , with Amazon, Walmart and Target leading the charge. Early Birds Get the Products.

Marketing 299

Marketing Promotions Consumer Customer Experience 299

Retail TouchPoints

MARCH 30, 2023

Sweaty Betty’s use of performance and personalization APIs from Salesforce allowed the retailer to “customize pricing and promotions to different shopper groups” depending on the actions they took, said Igor Faletski, VP of Product Management at Salesforce. Or ask a customer for their email address, or deliver a promotion?

Point of Sale 298

Point of Sale Checkout Consumer Promotions 298

Retail TouchPoints

MARCH 31, 2021

Nowhere is that more true than the retail market, which has seen a fundamental shift among consumers in the wake of the pandemic. The question is: are retailers ready to handle it? While retailers made it through in 2020 with online sales up 44% overall , there were hiccups, frustrations and sleepless nights all throughout.

Consumer 317

Consumer Inventory Management Management Boutique 317

Inside Retail

SEPTEMBER 3, 2024

Retailers are integrating AI with bricks-and-mortar shops and online platforms to give the shopping experience a remarkable transformation, enhancing both customer satisfaction and operational efficiency. Personalised recommendations: You can tailor marketing and product suggestions based on purchase history and browsing behaviour.

Loss Prevention 245

Loss Prevention Checkout Shrinkage Supply Chain Management 245

Retail TouchPoints

APRIL 5, 2024

During those intermittent interactions, retail marketers need to think like iGaming marketers to build customer engagement and to drive more sales. So retail marketers need to present engaging, relevant content quickly and at key points while the customer is on the shopping journey.

Customer Retention 312

Customer Retention Marketing Consumer Shopping 312

Retail Focus

APRIL 20, 2023

Akeneo , the product experience company, is pleased to announce that it has been recognised by Ventana Research , an independent market research and technology advisory services firm, as a Value Index Leader in the 2023 Product Experience Management (PXM) Value Index. To learn more about Akeneo, please visit www.akeneo.com.

Management 130

Management Customer Experience Fulfillment Marketing 130

365 Retail

JUNE 28, 2022

In real time, a marketer can drop channels or audiences that aren’t performing well, shift their budget to a narrower focus, and ultimately improve their ROI on advertising spend. With the growth of Retail Media networks, this is becoming more and more accessible for brands. Prem Patel, Managing Director of Catalina UK.

Retail Marketing 98

Retail Marketing Marketing Advertising Consumer 98

Retail Focus

JUNE 3, 2021

As other sectors, including travel and hospitality, experienced online commerce surges, the retail market shifted at a more leisurely pace. Let’s look at three ways that data science can help retailers thrive in a highly competitive multi-channel environment. 41% to an in-store flyer today.

Markdowns 200

Markdowns Promotions Shopping Planning 200

Retail Focus

MARCH 25, 2025

During inflation, many discount retailers increase their market share, while others struggle. Grocery stores that promote organic or specialty foods frequently include budget lines to attract customers who can no longer afford premium items. Retailers prioritize durability and versatility over luxury or status.

Consumer 130

Consumer Drop-Shipping Shipping Store Layout 130

Inside Retail

JUNE 28, 2021

The result is mounting pressure for retailers to deliver hyper-personalised, concierge-like shopping experiences with efficient handoffs between departments and channels before, during, and after a purchase. While 88 per cent of retail marketers share integrated tech stacks with advertising teams, this alignment alone is not enough.

Customer Experience 221

Customer Experience Customer Retention Payment Services Advertising 221

Retail TouchPoints

MARCH 23, 2023

Managing a great email campaign comes with its own set of challenges and opportunities. 4 Reasons Email Remains Relevant in a Mobile World The ubiquity of mobile phones can make email marketing seem almost outdated compared to push notifications in terms of their ability to reach shoppers quickly and conveniently.

Marketing 298

Marketing Promotions Jewelry Management 298

Retail TouchPoints

OCTOBER 27, 2021

Even marketing teams that can map the entire customer journey have trouble identifying the exact moment or event that compelled a prospect to become a customer. This blind spot has always foiled retail marketers, but the issue has become more urgent as CMOs demand greater attribution and measurement for every ad dollar spent.

Marketing 306

Marketing Customer Experience Finance Retail Marketing 306

Retail TouchPoints

AUGUST 6, 2024

Their aggressive approaches to marketing and merchandising enabled them to capture a massive portion of the retail market, and their sales tactics encouraged rapid customer engagement. Both Temu and Shein bombard users with aggressive promotions and discounts that require some form of active engagement. was expensive.

Advertising 278

Advertising Fast Fashion Social Commerce Marketing 278

Retail TouchPoints

JANUARY 28, 2022

That understanding leads retailers to a better chance at creating stronger relationships, connecting with more relevant audiences and converting sales faster. Think about how best to manage engagement and monitor to make certain you’re providing value.

Kiosk 278

Kiosk Outdoor Checkout Marketing 278

Retail TouchPoints

JULY 17, 2023

Connecting the world of physical objects into a smart network, IoT technology brings new business opportunities for retailers and provides data-driven insights for decision-makers. According to Grand View Research , the global IoT retail market was valued at $42.38 Inventory management. from 2023 to 2030. Self-checkout.

Payment Services 246

Payment Services Checkout Inventory Management Customer Experience 246

Shopper Intelligence

NOVEMBER 23, 2020

If you’re a Category Manager are you the next CEO or stuck for life? Breadth is good, especially if you want to move into General Management one day. But I put it to you that if you want breadth in your career, come to Category Management. These are the pillars of knowledge of someone who is both Sales and Marketing.

Management 98

Management Grocer Marketing Planning 98

Retail TouchPoints

OCTOBER 14, 2022

The new partnership is just the latest example of the maturation of the retail media model , which until recently has been dominated by fairly basic website-based offerings such as sponsored search, display ads and promoted listings.

Advertising 195

Advertising Promotions Retail Marketing Marketing 195

Independent Retailer

DECEMBER 17, 2024

It helps to structure the work of the marketing department, prevents chaos, optimizes the use of resources, increases efficiency, and helps to coordinate the work of the marketing team in a logical and consistent manner. Include them in your seasonal marketing calendar and holiday marketing calendar. March 17: St.

Marketing 52

Marketing Promotions Advertising Planning 52

Retail TouchPoints

FEBRUARY 9, 2024

If a pattern of shrink emerges that correlates to specific employee schedules or time spent in stock rooms, store management should investigate further. Video analytics can measure the days and times when stores are busiest, helping managers allocate staff more effectively.

Loss Prevention 277

Loss Prevention Jewelry Customer Experience Management 277

Retail Gazette

JANUARY 22, 2025

Accenture retail strategy and consulting managing director Matt Jeffers notes that shoppers are continuing to prioritise conscious consumption. Moorut explains that retailers ultimately need to get better at promoting their sustainability credentials when they invest to establish them.

Fashion 105

Fashion Grocer Consumer Shopping 105

Inside Retail

SEPTEMBER 12, 2023

According to Bastion Insights, a strategy consultancy specialising in cross-cultural insights, luxury Australian retailers have – by and large – struggled to effectively engage with local consumers of South Asian or Mainland Chinese descent.

Consumer 263

Consumer Department Stores Promotions Marketing 263

365 Retail

NOVEMBER 1, 2021

Retailers hoping for decent returns from their promotions investment this year will need a much more detailed picture of what’s actually happened as they go into peak, says Robin Coles, Managing Director EMEA at XCCommerce. Robin Coles, Managing Director EMEA at XCCommerce.

Promotions 52

Promotions Consumer Management Advertising 52

Retail TouchPoints

JULY 31, 2020

The good news is that many digital retail marketers are successfully operating with agility. retailers, revenue across shopping and paid search campaigns grew 26% year-over-year in April, while return on ad spend (ROAS) improved 33%. LIAs promote available products that shoppers can receive via curbside store pickup.

Marketing 253

Marketing Beauty and Health Sporting Goods Advertising 253

Inside Retail

JUNE 24, 2021

Martin Wood, who joined Cartology last year from oOh Media, has been promoted to head of Strategic Partnerships and Matt Gower, former head of Research at News Corp, has joined the business as senior manager of Research and Insights. He will be reporting to Jodie Koning, Cartology head of Marketing and Insights.

Department Stores 147

Department Stores Management Apparel Accounting 147

Retail Next

JANUARY 30, 2020

Promote your contest – Use your existing marketing channels such as email, social media and blogs to promote your contest. You can use contest management services like VYPER to automate contest entries and provide insights on your contest results.

Promotions 80

Promotions Marketing Fulfillment Advertising 80

Inside Retail

APRIL 28, 2021

My managing director at Mercedes was very focused on being agile in our thinking, always re-evaluating how we could be different in how we communicated the product. You launched Uniek with the aim to shine a light on older women who are normally overlooked by other retailers. Why is that important to you and how have you done this?

Marketing 246

Marketing Fashion Promotions Customer Experience 246

Rain Pros

AUGUST 17, 2023

Importance of Marketing Tools in Retail Chances are your retail business provides the same or similar products as other businesses in your local area and on the internet. Enter retail marketing tools. Effective tools do more than merely make customers aware of your retail business.

Retail Marketing 52

Retail Marketing Payment Services Marketing Advertising 52

Rain Pros

MAY 1, 2023

Importance of Marketing Tools in Retail Chances are your retail business provides the same or similar products as other businesses in your local area and on the internet. Enter retail marketing tools. Effective tools do more than merely make customers aware of your retail business.

Retail Marketing 52

Retail Marketing Payment Services Marketing Advertising 52

365 Retail

JANUARY 17, 2025

This partnership represents a pivotal moment in retail innovation, where technology transcends traditional digital signage to create transformative experiences, said Jaime Bettencourt, SVP, Global Account Management and Marketing at Mood Media.

Outdoor 64

Outdoor Location Accounting Promotions 64

365 Retail

AUGUST 16, 2023

UK Retail marketers are risking customer frustration and reduced profitability by wasting ad budgets on low stock items, according to new research by product performance management (PPM) platform ROI Hunter. Businesses must take control of their marketing budgets to drive profitability.

Retail Marketing 52

Retail Marketing Marketing Promotions Management 52

Inside Retail

JANUARY 24, 2023

In explaining these results, the brand pointed to volatile demand, and promotional activity around key dates – such as Black Friday, Cyber Monday and the Christmas and Boxing Day sales period – which impacted its gross margin. As such, retailers need to be strategic and forward-thinking in how they participate.

Promotions 130

Promotions Fashion Apparel Marketing 130