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For example, they need to support omnichannel services like BOPIS, ship-from-store and seamless returns. Although the creative aspect is especially important, designers and visualmerchandising teams need to work closely with their colleagues in marketing, IT and business strategy to ensure all decisions align with the bigger picture.
The promoting and selling strategies that retailers use to increase sales, boost profits, draw in new customers, improve customer experiences, and shape brand image are all part of merchandising. Often, merchandising includes things like creating a pricing strategy, display design and layout, lossprevention, and store upkeep.
Retailers expect more than $761 billion in merchandise sold last year to be returned by consumers, according to a report released today by the National Retail Federation and Appriss Retail. The 2021 total rate of returns (16.6 percent during 2020, but online returns are in line with recent years at an average of 20.8
W ITH THE WORLD adjusting to Covid a few years later as less of a threat and more a part of everyday life, retailers sought to return to business as usual. But backrooms filled up, investment money dried up, inflation cut into consumable income, workers sought to organize and lossprevention became a top-of-mind concern.
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