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4 Steps Retailers Can Take to Market Themselves in a Recession

Retail TouchPoints

Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in a row, retail marketers are working hard to determine how to make each dollar go further. Many organizations will cut marketing spend in a bid to preserve margins. Capitalizing on In-Store Advertising.

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4 Tips for Retail Businesses Hungry for Venture Capital Funding

Retail TouchPoints

“In fact, we’ve made a big bet on the latter with multiple investments in companies that are focused on bridging the gap of DTC to physical, including Neighborhood Goods (the department store of the future) and Shelfleet , which allows services businesses to add retail to their locations via rentals.”

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4 Tips for Retail Businesses Hungry for Venture Capital Funding

Retail TouchPoints

“In fact, we’ve made a big bet on the latter with multiple investments in companies that are focused on bridging the gap of DTC to physical, including Neighborhood Goods (the department store of the future) and Shelfleet , which allows services businesses to add retail to their locations via rentals.”

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Leveraging Shopper Data to improve Retail Marketing Strategies

Shopper Motion

Retail marketing strategies are constantly evolving as retailers strive to meet the needs and preferences of their customers. Leveraging shopper data to improve retail Marketing strategies is one of the most effective ways for retailers to step ahead. Benefits of using shopper data in retail marketing.

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Retail Statistics You Should Know

Small Biz Trends

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Retail Statistics: The Big Picture. Retail Marketing Statistics.