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How digital signage and kiosks can help stores match the online experience

Inside Retail

“As retail evolves, market-leading brands understand that consumers don’t separate their online shopping experience from their physical shopping experience and that shoppers expect a seamless experience in both,” explains Cameron Hanns, director at Entwined, a digital signage and kiosk solution provider.

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Has Amazon Finally Cracked the Code for Grocery Retailing?

Retail TouchPoints

The gist of the redesign was a renewed focus on product selection and layout , essentially bringing the stores more in line with core grocery tenets: more than 2,000 national and private label products were added, prices were lowered, promotions were increased, signage was refreshed and made clearer.

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Ahold Delhaize Introduces In-Store Advertising Across its 5 Grocery Banners

Retail TouchPoints

This collaboration with AD Retail Media empowers CPG brands to engage customers with relevant promotions at key decision-making moments, ultimately strengthening brand connections and delivering measurable results.

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The Cost of Pricing Perception: It’s Not Cheap! Why Retailers Can’t Afford to Ignore Customer Price Dissatisfaction

Retail TouchPoints

This focused approach, combined with quieter shopping windows, makes them more attuned to promotions and sales. Shoppers want straightforward explanations about costs, discounts and promotions. Targeted promotions, like happy hour pricing at 4 p.m., Similarly, 58% report worry about misinformation.

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Captivating Customers: How Gamification Transforms the Retail Experience

Retail TouchPoints

Gamification Strategies: Apps, Kiosks, and Beyond So how do you incorporate this valuable marketing tool into your retail strategy? Rewards come in various forms, ranging from free shipping and promotional gifts to purely virtual badges and points. Another exciting avenue for gamification is through interactive kiosks.

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The Future of In-Store Tech: How Digital Innovation is Shaping Retail

Retail Focus

For instance, AI-powered virtual assistants can provide product suggestions based on previous shopping habits, while interactive kiosks offer tailored promotions and inventory updates. By tracking customer preferences and purchasing habits, stores can tailor promotions, discounts, and recommendations to individual shoppers.

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7 Ways Big-Box Retailers Can (Painlessly) Move into Wireless Retail

Retail TouchPoints

This convergence has led many big-box retailers, major grocery stores and other well-known retailers — think Walmart, Costco, Staples, Loblaws and so on — to embrace the same strategy: implementing wireless outlets and kiosks inside their primary stores. Using an independent retailer – or not? Working with multiple telecom carriers.

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