Remove Home Furnishings Remove Planning Remove Promotions
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A Generational Analysis of Today’s Home Improvement Customers

Retail TouchPoints

For brands and retailers, that translates to taking the time to explain the process for home improvement projects and providing content that dives into the details on major home furnishings purchases. Our data indicates consumers plan to continue their home furnishings and home improvement purchases well into the future.

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City Furniture Overhauls Ecommerce Approach to Create Highly Customized Shopper Journeys

Retail TouchPoints

The home furnishing and accent retailer, which operates 20 showrooms and 13 Ashley Home Store showroom licenses in Florida, partnered with cloud commerce provider Kibo , which offered a flexible ecommerce technology that would allow CITY Furniture to develop and support highly customized customer journeys and a fluid shopping-cart experience.

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2024 Home Furnishings Industry Trend Guide

Storis

So, buckle up, home furnishings retailers; we’re ready to accelerate. We surveyed home furnishings retailers for insights on strategies to accelerate growth. More than 50% of those surveyed plan or use Generative AI for designing digital ads, writing content, and personalizing marketing.

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How (and Why) Ikea Embraced Trauma-Informed Design in Crafting Housing for the Homeless

Retail TouchPoints

Ikea has turned its empathy into action by helping drive the construction of a Small Home in San Antonio’s Towne Twin Village that is grounded in trauma-informed design and now serves as the residence for a formerly homeless person. It’s a philosophy that supports healing, reduces the risk of re-traumatization and promotes overall wellbeing.

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Pop-Up Strategies That Power Unique Shopper Journeys

Retail TouchPoints

Promotions and merchandising must be part of the specific messaging to establish the intent of the pop-up shop. After identifying a purpose for planning a pop-up experience, Mardi Najafi, VP of Retail Strategy and Design at FIGUR3 leads brands through the early planning stages. “[We] Preparing to Pop-Up Through Smart Planning.

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City Furniture Overhauls Ecommerce Approach to Create Highly Customized Shopper Journeys

Retail TouchPoints

The home furnishing and accent retailer, which operates 20 showrooms and 13 Ashley Home Store showroom licenses in Florida, partnered with cloud commerce provider Kibo , which offered a flexible ecommerce technology that would allow CITY Furniture to develop and support highly customized customer journeys and a fluid shopping-cart experience.

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RH to Remodel All Stores, Unveil New Gallery Design

VMS

That plan was disclosed by CEO Gary Friedman in the company’s third quarter earnings call , though he didn’t offer details on the upcoming brick-and-mortar initiatives. Upscale furniture maker RH (Corte Madera, Calif.) will remodel all of its stores and introduce a new gallery design as it looks toward the coming year.