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Effective Digital Marketing Strategies for Health & Wellness Brands

Independent Retailer

E-mail Marketing Email newsletters are still an effective marketing tool for wellness brands and a powerful channel for interacting with regular and potential customers. Regularly inform subscribers about promotions, new products, and share really useful content.

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e.l.f. Beauty’s Growth Formula: TikTok, Clean Products and a Clear Brand Mission

Retail TouchPoints

We are working together to feed her passion to support other female gamers in this male-dominated space, by integrating and engaging her followers with content designed to be positive and uplifting while promoting on-trend cosmetic and skincare products. Lufu also will use her status to introduce e.l.f. products to her male fans.

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Proudly made in China: How Chinese consumers are reclaiming domestic brands

Inside Retail

Chinese students being sent abroad for academic study became exposed to previously unheard-of foreign labels, and returned home both knowledgeable and trained in the most coveted amongst them – making international brands a status symbol. These brands, often unique or even unknown to the market, satisfied the desire for individuality.

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Chlorophyll Water’s Plant-Powered Super-Beverage Finds Retail Success with RangeMe

Rangeme

Thanks to the internet, social media and all of the information out there – consumers today are increasingly well-informed on wellness regimens. Our direct-to-consumer (online) returning rate is nearly three times the industry average. So why not drink Chlorophyll Water?