Retail TouchPoints

AUGUST 3, 2021

It has been a year since the pandemic rocked a fashion industry that was already feeling the pressure of trying to keep pace with consumer shifts toward digital, ethical sourcing and eco-friendly products. Here are some of the overarching themes of the changing consumer sentiment that will shape the fashion industry’s journey ahead.

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Retail TouchPoints

SEPTEMBER 29, 2021

As an example, he pointed to online fashion retailer Princess Polly , which used collection ads to drive traffic to their website and saw a 5.98% return on ad spend (ROAS) and 54% increase on product page visits as a result.

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Inside Retail

MARCH 12, 2025

Here, we speak with #4, Princess Polly’s global performance director Kim Zorn, about the challenge of staying relevant in the fashion industry for more than a decade, her proudest accomplishment in the last year and what it will take to grow online in 2025. Social commerce will change the way businesses operate.

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Inside Retail

JANUARY 2, 2025

Sydney-based fashion brand One Mile was founded by Sammy Robinson in 2020 after a collaboration with another brand sparked the desire to have her own label. One Mile made its runway debut at Afterpay Australian Fashion Week 2022 with its Resort ’23 collections. Things happen so quickly, that’s the exciting thrill of it.

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Inside Retail

DECEMBER 4, 2024

High-profile fashion collaborations are nothing new, but does making luxury accessible and marketing it to a younger audience come at a cost? Bitmoji, is a platform subsidiary of social media platform Snapchat, and there are over 2.7 Over the years Bitmoji has partnered with many fashion brands, including Ralph Lauren and Levis.

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Retail TouchPoints

JULY 22, 2022

ShopStyle launched in 2007 with an innovative idea: creating a search engine focused solely on fashion. ShopStyle’s continuing dominance in the fashion realm demonstrates its ability to evolve with the needs of its clients. I’d say we’re more of a social commerce platform than a marketplace.

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Fashion Social Commerce Shopping Advertising 290

Retail TouchPoints

DECEMBER 3, 2024

RTFKT , the Web3 sneaker brand that Nike acquired in 2021 , will wind down operations by the end of January 2025, transitioning into an archived site to showcase the designs created for the platform.

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Retail TouchPoints

APRIL 2, 2025

The landscape of American retail is changing, with new customer demands, new players, new competition and a growing proportion of sales taking place across new digital channels like social commerce. In the fashion and lifestyle world, Nike is another player nailing the in-store experience. retail sales growth.

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Inside Retail

OCTOBER 5, 2021

Fashion tech start-up Mys Tyler has secured more than $1 million in its seed funding round, with Mirvac Ventures, Antler Global and angel investor Brian Hartzer, former CEO of Westpac, backing the business. Mys Tyler stylists will work with the community to help women of all shapes, sizes and ethnicities meet and learn about fashion.

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Retail TouchPoints

SEPTEMBER 19, 2023

At the same time, global consumption of fashion has increased by 400%, while overall usage of products has dropped by about 40%. These are all realities that Coach has had to face head on as one of the top fashion and leather goods brands in the world. In the U.S.

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Retail TouchPoints

JANUARY 12, 2024

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Social commerce value will keep on growing. The value of social commerce continues to grow rapidly and is shaping the future of online retail. trillion by 2026, more than doubling its current value.

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Retail TouchPoints

OCTOBER 6, 2023

QVC has launched an accessible fashion collection, designed by Isaac Mizrahi, inspired by QVC Brand Ambassador for Accessibility Selma Blair and developed via collaborative efforts with the disability community. The collection’s first assortment, which debuts on QVC on Oct. 6, 2023 at 1 p.m.

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Retail TouchPoints

OCTOBER 31, 2024

As a result, brands are now using Roblox to create incremental revenue opportunities via “twinned” items for users’ physical and avatar selves: 43% of respondents to Roblox’s Digital Expression, Fashion & Beauty Trends report said they want brands to provide such “twinning” items.

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Inside Retail

AUGUST 20, 2024

To become a household name, Temple & Webster is focussing its social commerce efforts on Instagram while keeping an eye on the up-and-coming markets that TikTok could help it unlock. Social commerce is only going to become bigger and a more important part of the [marketing] mix.”

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Retail TouchPoints

JULY 20, 2022

Meta has added virtual fashion retailer DressX to the roster of partners creating digital clothing for its new Avatars Store, multiple sources report. Fashion is a universal visual language, and we are honored to empower people creating avatars on Meta’s platforms with endless possibilities for expressing themselves in the digital world.”.

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Inside Retail

FEBRUARY 2, 2025

A notable gap is apparent, though, between values and actions, as many still shop frequently on fast-fashion platforms like Shein. Social commerce will dominate By 2029, social commerce driven by platforms like TikTok and Instagram will account for a substantial share of Gen Zs purchases.

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Retail TouchPoints

OCTOBER 3, 2024

Social commerce and resale company Poshmark has rolled out a new fee structure designed to help sellers maximize their earnings. Poshmark has invested heavily in new programs and experiences to support its entire community; the company recently launched Posh Party Live, livestream events curated to specific fashion themes.

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Retail TouchPoints

APRIL 14, 2023

Described as a “constantly learning fashion marketplace,” the platform combines AI and human curation to present each shopper with a personalized selection of fashions from more than 2,000 participating brands. Brandon Holley, Chief Fashion Officer, Shoptrue That push and pull is evident in the platform they are building.

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Fashion Shopping Merchant Services Consumer 264

Retail TouchPoints

FEBRUARY 1, 2021

Social commerce company Replika Software has closed its Series A financing round with an undisclosed amount of funding from the investment arms of luxury house LVMH and beauty brand L’Oréal. Replika’s solution is designed to help brands activate their sales associates and brand ambassadors to sell more effectively online.

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Retail TouchPoints

AUGUST 16, 2024

Enabled through shoppable ads — and therefore only available to subscribers of the streamers’ ad-supported tier — viewers will be able to purchase some of Emily’s enviable fashions and other products using Google’s visual search tool, Google Lens.

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Retail TouchPoints

APRIL 6, 2021

Social commerce is poised to be the focus of the next retail revolution: two-thirds of consumers say that social media has become as important as their other sources of information when making purchase decisions, according to data from Facebook. Betabrand’s Shows Are Live — and the Retailer Wants You To Know It.

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Inside Retail

OCTOBER 22, 2023

Fashion marketplace Poshmark has announced the closure of its operations in Australia, India and the UK to focus on its North American business. Founded in 2011, Poshmark is a social commerce marketplace where users can buy and sell new and secondhand fashion, home goods, and electronics.

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Inside Retail

JANUARY 16, 2025

The soft luxury sectors growth will be driven by shifting consumer preferences toward personal expression through fashion, the expansion of luxury fashion brands into new categories, influencer and celebrity endorsements and new collaborations, the Coresight analyst explained. billion market in 2023. per cent year-on-year.

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Retail TouchPoints

OCTOBER 4, 2022

The transaction aims to create a global player in online fashion recommerce by combining Poshmark’s discovery-based social shopping platform and engaged community with Naver’s technological prowess in creating ecommerce experiences.

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Retail TouchPoints

MARCH 3, 2021

American Eagle (AE) kicked off its spring 2021 Jeans Are Forever campaign with the debut of its AE x Snapchat AR Jeans Guide, featuring a range of fashion denim for men and women. As social commerce adoption continues to pick up its pace, more retailers are offering shoppable content on platforms like Snapchat, Instagram and TikTok.

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Retail TouchPoints

NOVEMBER 12, 2024

Among the 2024 holiday offerings on Pinterest are: Image courtesy Pinterest 1000+ shoppable gift guides spanning 27 categories, from fashion and beauty to travel and gaming.

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Retail TouchPoints

AUGUST 26, 2020

Iconic fashion designers Jason Wu, Rebecca Minkoff and Christian Siriano might seen an odd fit for a retailer that sells circular saws and plumbing supplies. But Lowe’s also features a wide range of home décor items, and that’s its connection with the designers and New York Fashion Week, which will take place Sept.

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Retail TouchPoints

NOVEMBER 1, 2021

Pinterest is launching into livestreaming with the debut of Pinterest TV — a series of in-app, live, shoppable video content that zeroes in on the platform’s social commerce potential. ET and focusing on a range of topic areas, including food, home, fashion and beauty.

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Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. is livestream shopping.

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Retail TouchPoints

AUGUST 12, 2022

By the close of its ninth edition in June, the New York Fashion Tech Lab (NYFTLab) and its largest-ever group of partner retailers and brands from major corporations had provided support to five women-led emerging business-to-business fashion technology companies. Photo courtesy of NYFTLab. “

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Retail TouchPoints

NOVEMBER 26, 2024

As a brand, True Religion is at the intersection of culture, commerce and fashion. 1-14, members with top-tier “Icon” status who spend $150 or more will receive an exclusive trucker hat gift with purchase. This is why the brand is leaning heavily into experiential moments that money can’t buy.

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Retail TouchPoints

JULY 12, 2021

The Flipkart Group — India’s homegrown digital commerce conglomerate that is majority-owned by Walmart — has raised U.S. The Flipkart Group includes ecommerce marketplace Flipkart , digital fashion destination Myantra , Flipkart Wholesale , online travel company Cleartrip and a majority stake in the payments app PhonePe.

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Inside Retail

FEBRUARY 17, 2025

But if you have never heard of social commerce, now is the time to stand up and pay attention. Statista has reported that the global value of social commerce will grow from US$1.3 In late 2023, Salesforce reported that 59 per cent of consumers had shopped on social media, a massive jump from 15 per cent in 2021.

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Retail TouchPoints

OCTOBER 24, 2022

Zara and eBay are advancing resale in the UK with two new initiatives: the launch of Zara Pre-Owned, and partnership with the British Fashion Council to launch the Circular Fashion Innovator’s Fund, respectively. Investments will focus on areas including the customer experience, circular inventory and services, and social commerce.

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Retail TouchPoints

JUNE 2, 2022

THE YES features hundreds of merchants and boasts a fashion taxonomy that relies on human input and machine learning to power its algorithm. With this acquisition, Pinterest is setting the stage for an expanded social commerce strategy and product offering. The transaction is expected to close during the second quarter of 2022.

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Retail TouchPoints

OCTOBER 17, 2024

It redefines how consumers shop and discover our trend-driven, premium product assortment, by forging powerful partnerships with creators who shape sneaker culture and fashion trends.”

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Retail TouchPoints

JUNE 17, 2022

Pinterest is the place to go if you need inspiration for décor, cooking, home improvement projects, summer fashion…the list goes on. In general, Pinners spend 2X more than people on other platforms, so whether they are coming to look for new furniture or fashion or dinnerware, we see a lot of purchase intent.

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Merchant Services Social Commerce Advertising Payment Services 299