Retail TouchPoints

SEPTEMBER 29, 2021

Shopping has been happening organically on TikTok for a while. This week, the social media platform introduced a sweeping set of new tools and advertising products — including product links , live shopping and even a full-service commerce solution — all aimed at expanding TikTok’s reach from culture and creation into commerce.

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Retail TouchPoints

AUGUST 3, 2021

It has been a year since the pandemic rocked a fashion industry that was already feeling the pressure of trying to keep pace with consumer shifts toward digital, ethical sourcing and eco-friendly products. Here are some of the overarching themes of the changing consumer sentiment that will shape the fashion industry’s journey ahead.

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Inside Retail

MARCH 12, 2025

Here, we speak with #4, Princess Polly’s global performance director Kim Zorn, about the challenge of staying relevant in the fashion industry for more than a decade, her proudest accomplishment in the last year and what it will take to grow online in 2025. Social commerce will change the way businesses operate.

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Inside Retail

DECEMBER 4, 2024

High-profile fashion collaborations are nothing new, but does making luxury accessible and marketing it to a younger audience come at a cost? Bitmoji, is a platform subsidiary of social media platform Snapchat, and there are over 2.7 Over the years Bitmoji has partnered with many fashion brands, including Ralph Lauren and Levis.

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Retail TouchPoints

APRIL 6, 2021

Social commerce is poised to be the focus of the next retail revolution: two-thirds of consumers say that social media has become as important as their other sources of information when making purchase decisions, according to data from Facebook. Betabrand’s Shows Are Live — and the Retailer Wants You To Know It.

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Retail TouchPoints

APRIL 2, 2025

The landscape of American retail is changing, with new customer demands, new players, new competition and a growing proportion of sales taking place across new digital channels like social commerce. In the fashion and lifestyle world, Nike is another player nailing the in-store experience. retail sales growth.

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Retail TouchPoints

APRIL 14, 2023

Countless companies both big and small — including Meta , Pinterest and Google — are trying to tackle the challenge of making shopping online more like shopping IRL, where inspiration can strike at any moment and from any direction. One of the newest entrants in the space is Shoptrue , which launched in open beta in November 2022.

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Retail TouchPoints

JULY 22, 2022

ShopStyle launched in 2007 with an innovative idea: creating a search engine focused solely on fashion. Fifteen years and two acquisitions later, the landscape of shopping-focused search engines has gotten crowded, with a host of new start-ups and major tech players like Google and Pinterest all looking to get in on the action.

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Retail TouchPoints

JUNE 2, 2022

Pinterest has signed a definitive agreement to acquire THE YES , an AI-powered platform that allows consumers to personalize their shopping feeds based on their brand, style and size preferences. THE YES features hundreds of merchants and boasts a fashion taxonomy that relies on human input and machine learning to power its algorithm.

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Inside Retail

OCTOBER 5, 2021

Fashion tech start-up Mys Tyler has secured more than $1 million in its seed funding round, with Mirvac Ventures, Antler Global and angel investor Brian Hartzer, former CEO of Westpac, backing the business. Stylists in Residence at Toombul Shopping Centre, QLD. Image: Supplied.

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Retail TouchPoints

JANUARY 12, 2024

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Social commerce value will keep on growing. The value of social commerce continues to grow rapidly and is shaping the future of online retail. trillion by 2026, more than doubling its current value.

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Inside Retail

FEBRUARY 2, 2025

A survey by software broker Capterra showed 78 per cent research products on platforms like TikTok before purchasing and 54 per cent have shopped directly through social media apps; however, the Love Song survey by Live Nation found that 83 per cent prioritise real-world experiences over digital ones.

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Inside Retail

AUGUST 20, 2024

To become a household name, Temple & Webster is focussing its social commerce efforts on Instagram while keeping an eye on the up-and-coming markets that TikTok could help it unlock. Currently, the brand’s main social media channel is Instagram, but it does have a TikTok account. “I’m

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Retail TouchPoints

JUNE 4, 2024

Century 21 has expanded its partnership with livestream shopping app ShopShops to bring the iconic New York City retailer to TikTok Shop. As the exclusive livestream partner of Century 21, ShopShops provides full operational services and also is an official TikTok Shop partner. “We

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Retail TouchPoints

JULY 19, 2022

But following a series of major strategic moves, the role Pinterest hopes to play in the burgeoning realm of social commerce is crystal clear. Julie Bornstein, Founder of The YES and now Chief Shopping Officer, Pinterest. What can [the web] do that a retail store can’t do that makes shopping better?

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Retail TouchPoints

OCTOBER 3, 2024

Social commerce and resale company Poshmark has rolled out a new fee structure designed to help sellers maximize their earnings. Poshmark has invested heavily in new programs and experiences to support its entire community; the company recently launched Posh Party Live, livestream events curated to specific fashion themes.

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Retail TouchPoints

OCTOBER 17, 2024

It redefines how consumers shop and discover our trend-driven, premium product assortment, by forging powerful partnerships with creators who shape sneaker culture and fashion trends.” This is an immersive program bringing basketball culture to fans, sneaker enthusiasts and local communities. ”

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Retail TouchPoints

AUGUST 16, 2024

Enabled through shoppable ads — and therefore only available to subscribers of the streamers’ ad-supported tier — viewers will be able to purchase some of Emily’s enviable fashions and other products using Google’s visual search tool, Google Lens. to Paris after accepting a dream job, explore the city and find themselves in the process.

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Retail TouchPoints

FEBRUARY 1, 2021

Social commerce company Replika Software has closed its Series A financing round with an undisclosed amount of funding from the investment arms of luxury house LVMH and beauty brand L’Oréal. We’re thrilled to have their support as we enter this phase of growth and lead the industry toward humanizing online shopping.”

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Retail TouchPoints

NOVEMBER 7, 2024

Brands should use this time to create campaigns that focus on building emotional connections to better resonate with consumers and ensure they remain top-of-mind when consumers are ready to shop. Customers were invited to resell past purchases, creating a circular shopping experience.

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Retail TouchPoints

OCTOBER 4, 2022

The transaction aims to create a global player in online fashion recommerce by combining Poshmark’s discovery-based social shopping platform and engaged community with Naver’s technological prowess in creating ecommerce experiences. Upon completion of the transaction, Poshmark will become a standalone U.S.

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Retail TouchPoints

NOVEMBER 1, 2021

Pinterest is launching into livestreaming with the debut of Pinterest TV — a series of in-app, live, shoppable video content that zeroes in on the platform’s social commerce potential. ET and focusing on a range of topic areas, including food, home, fashion and beauty.

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Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. is livestream shopping.

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Retail TouchPoints

NOVEMBER 26, 2024

True Religion has rebranded and retooled its loyalty program ahead of the holiday shopping season. As a brand, True Religion is at the intersection of culture, commerce and fashion. True Rewards’ tiers have been renamed and redesigned to offer shoppers more flexibility and earlier redemption milestones.

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Retail TouchPoints

JULY 19, 2022

YouTube has announced a series of new enhancements to make shopping more integrated on its platform, including a new Shopping section on the site and a partnership with Shopify that will allow merchants to easily feature products on their YouTube content. The Shopping section will roll out to additional countries later this year.

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Retail TouchPoints

DECEMBER 2, 2021

Dan Lurie, Head of Product, Shopping, Pinterest. Pinterest is a social media platform and yet…it isn’t. At the very least, the form it takes is very different from its counterparts: “Pinterest is not social media, although we are grouped in that category,” said Dan Lurie, Head of Product, Shopping at Pinterest. “We’ve

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Inside Retail

JANUARY 16, 2025

However, research conducted by the financial services institution HSBC confirmed that as the average price of personal luxury goods increased by 52 per cent in Europe since 2019, with similar price hikes across the globe, the number of consumers shopping for these products decreased. billion market in 2023. per cent year-on-year.

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Retail TouchPoints

MARCH 3, 2021

American Eagle (AE) kicked off its spring 2021 Jeans Are Forever campaign with the debut of its AE x Snapchat AR Jeans Guide, featuring a range of fashion denim for men and women. As social commerce adoption continues to pick up its pace, more retailers are offering shoppable content on platforms like Snapchat, Instagram and TikTok.

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Inside Retail

FEBRUARY 17, 2025

But if you have never heard of social commerce, now is the time to stand up and pay attention. Statista has reported that the global value of social commerce will grow from US$1.3 In late 2023, Salesforce reported that 59 per cent of consumers had shopped on social media, a massive jump from 15 per cent in 2021.

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Inside Retail

NOVEMBER 29, 2021

Online grocery shopping has become routine in many countries, but in the future you should expect every kind of purchase to become faster and even more convenient. Social commerce. The idea was to make online shopping more of a social, interactive experience. Celebrity live-stream selling.

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Inside Retail

JANUARY 10, 2024

Embracing AI Walmart’s goal is to make shopping experiences effortless, engaging and personalised. There is also a new AR feature called ‘Shop With Friends’. It’s essentially a ‘Virtual Try-On’ service that becomes a social experience. Customers will be able to share their fashion finds with friends and ask for their feedback.

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Retail TouchPoints

AUGUST 12, 2022

By the close of its ninth edition in June, the New York Fashion Tech Lab (NYFTLab) and its largest-ever group of partner retailers and brands from major corporations had provided support to five women-led emerging business-to-business fashion technology companies. Paris; and Tel Aviv. Photo courtesy of NYFTLab. “

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Retail TouchPoints

NOVEMBER 25, 2024

Vaccarella is no stranger to retail — Bogg has wholesale partnerships with Dick’s Sporting Goods and Bass Pro Shops , among others — and she has mastered a model in which the brand develops exclusive designs tailored to each partner’s shopper base. We couldn’t meet the demand, so we didn’t take on any new retailers until we could keep up.

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Retail TouchPoints

JULY 12, 2021

The Flipkart Group — India’s homegrown digital commerce conglomerate that is majority-owned by Walmart — has raised U.S. The Flipkart Group includes ecommerce marketplace Flipkart , digital fashion destination Myantra , Flipkart Wholesale , online travel company Cleartrip and a majority stake in the payments app PhonePe.

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Retail TouchPoints

JUNE 17, 2022

Pinterest is the place to go if you need inspiration for décor, cooking, home improvement projects, summer fashion…the list goes on. People come to Pinterest with a shopping mindset,” said Kim Blommer, Automotive Industry Lead at Pinterest in an interview with Retail TouchPoints. “In The Convergence of Car Sales and Social Commerce.

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365 Retail

DECEMBER 24, 2024

This trend has had a ripple effect on retail, revitalising urban shopping districts and creating new opportunities for businesses to cater to a more mobile workforce. By 2025, these technologies are expected to integrate more seamlessly with in-store experiences, bridging the gap between online and offline shopping.

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Retail TouchPoints

OCTOBER 24, 2022

Zara and eBay are advancing resale in the UK with two new initiatives: the launch of Zara Pre-Owned, and partnership with the British Fashion Council to launch the Circular Fashion Innovator’s Fund, respectively. The fund was created to help bring new technology to the market in order to help people think and shop differently.

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