Remove Fashion Remove Shipping Remove Social Commerce
article thumbnail

Why social media and the digital experience remain critical for in-store retail

Inside Retail

Up to 81 per cent of consumers visit stores to see, touch and try products, particularly in fashion, furniture and electronics. The rise of social commerce While the majority of shoppers currently discover on social but buy in-store, social networks are pulling out all the stops to encourage purchasing in-stream.

article thumbnail

TikTok Goes ‘All in’ on Social Commerce with Robust Suite of New Shopping Features

Retail TouchPoints

But they don’t have to — TikTok also has announced a direct integration option that offers brands and retailers a full-service solution wherein TikTok handles everything from shipping to fulfillment to point of purchase. Beyond announcing the direct integration service, TikTok didn’t provide much additional detail on how it would work.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Pinterest Aims to Bridge the Divide Between ‘Digital Window Shopping’ and Holiday Buying

Retail TouchPoints

Among the 2024 holiday offerings on Pinterest are: Image courtesy Pinterest 1000+ shoppable gift guides spanning 27 categories, from fashion and beauty to travel and gaming.

Shopping 264
article thumbnail

How Xcel Brands’ CEO is Trying to Solve Social Commerce

Retail TouchPoints

There’s no shortage of companies trying to crack the code of social commerce in the U.S. from the biggest social media platforms to small start-ups. Video commerce is the delivery of content. It ties together the best of affiliate, the best of influencer and the best of digital into social commerce.

article thumbnail

What are the Top Commerce Trends for 2022 and Beyond?

Retail TouchPoints

In this area, we expect to see more growth in marketplaces, the use of dark stores to help solve last-mile challenges and expansion of drop shipping capabilities to help get customers the products they want. Companies no longer need a TV station or a cable channel and big-name celebrities to engage in live commerce.

Checkout 328
article thumbnail

Rent the Runway CEO on the Evolution of Consumers and Her Company

Retail TouchPoints

When Jennifer Hyman and Jenny Fleiss started Rent the Runway , they wanted to disrupt the fashion industry. Consumers are finding inspiration everywhere, and they’re more eclectic in their fashion choices. We had some years where we had to rebuild, and we focused on our margins, we focused on getting to profitability.

Consumer 264
article thumbnail

Holiday Leftovers? Here are 4 Ways Sellers can Minimize Excess Inventory

Retail TouchPoints

Further, excess inventory can lead to lost revenue because products that are not sold quickly can become obsolete or go out of fashion. Savvy brands are starting to use short-video formats and livestreaming to social-sell their products. Having a diversified sales channel can also help sellers to better manage their inventory levels.