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Lesson from APAC: Social Commerce is Not One-Size-Fits-All

Retail TouchPoints

and European retailers have observed – and, often, participated in – the social-commerce explosion happening in China and elsewhere in the Asia-Pacific region (APAC) while wondering if, when, and to what extent the same thing would happen at home. For the last half decade, U.S. The “if” and “when” are now clear.

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TikTok Goes ‘All in’ on Social Commerce with Robust Suite of New Shopping Features

Retail TouchPoints

But they don’t have to — TikTok also has announced a direct integration option that offers brands and retailers a full-service solution wherein TikTok handles everything from shipping to fulfillment to point of purchase. Beyond announcing the direct integration service, TikTok didn’t provide much additional detail on how it would work.

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‘The Spotify of Fashion’: A Look Inside the New Shopping Platform from the Founder of True Fit

Retail TouchPoints

Described as a “constantly learning fashion marketplace,” the platform combines AI and human curation to present each shopper with a personalized selection of fashions from more than 2,000 participating brands. Brandon Holley, Chief Fashion Officer, Shoptrue That push and pull is evident in the platform they are building.

Fashion 236
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The Race to Displace: How Temu and Shein are Redefining Ecommerce

Retail TouchPoints

Amazon’s vast marketplace, combined with its rapid fulfillment and Prime business, effectively calcified its position. ecommerce market with TikTok Shops, delivering the most complete social commerce experience to date. million products to its catalog daily, compared to 35,000 products a year for the fast fashion retailer Zara.

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As Consumer Demand for Inclusion Rises, Retailers Must Tackle Legacy Issues and Attitudes

Retail TouchPoints

But it’s still true that only a small fraction of the fashion retail market has put tactical plans into place to support this significant consumer base. That means brands and retailers need to tackle some of the innate legacy issues that have hindered inclusivity in fashion. billion in the U.S.

Consumer 283
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Three trends shaping the luxury retails sector in 2025

Inside Retail

Moving further into 2025, Driscoll affirmed that the luxury [retail market] needs to address its ubiquity, lack of innovation and the last few years of double-digit price increases without a corresponding increase in dream fulfillment and experience, product quality and innovation. billion market in 2023. per cent year-on-year.

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SHEIN’s Head of Strategy on Setting (and Achieving) Firmer ESG Goals

Retail TouchPoints

Despite the controversies, the fast-fashion brand has been named one of Gen Z’s favorite brands and one of the fashion industry’s most popular brands. As its reach and impact in the fashion industry continues to grow, SHEIN is focused on righting the brand ship and zeroing in on its manufacturing and product development processes.