Sat.Oct 22, 2022 - Fri.Oct 28, 2022

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Gap’s real Yeezy problem

Retail Dive

The struggling brand is left with garbage bags full of clothes from a collaboration meant to revitalize its fortunes.

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Your Guide to a Successful Seasonal Pricing Strategy

Wiser

Seasonal pricing is nothing new. The airline and rental industries have been changing their prices seasonally for years to maximize sales. Of course, retailers also use this pricing strategy. For some businesses, having prices that fluctuate seasonally is essential to their success. Shopper spending habits are rarely the same for long and increasing prices during the holidays helps to capitalize on sales when they are happening more frequently.

Planning 145
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11 Tips To Create A More Personalized Marketing Campaign For Your Target Audience

Theatro

Link to the Article. The post 11 Tips To Create A More Personalized Marketing Campaign For Your Target Audience appeared first on Theatro.

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9 Best Online Marketplace Options for Your Business

Small Biz Trends

As the eCommerce industry continues to grow, many online marketplaces have emerged to make it easier for businesses to find customers. With so many avenues for online selling, there is a real opportunity for businesses to develop a loyal customer base and expand their business. We’ll look at some of the leading eCommerce marketplaces for this article and how online store owners can get started with selling on global marketplaces.

Wholesale 131
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Modernizing the Frontend Experience on Salesforce Commerce Cloud

Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

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Analysts say Adidas took too long to cut ties with Ye over hate speech

Inside Retail

Adidas finally gave Ye the boot over a series of antisemitic remarks made by the rapper formerly known as Kanye West. But the move has left many retail experts wondering why it took the German retail giant more than two weeks to speak out. “They should have done it quicker,” Simon Porter, head of retail at media agency Hatched, told Inside Retail. “It’s extraordinary they let it escalate so much.

Fashion 246
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Delivering on Delivery: Holiday Season Tips and Tricks from a Roadie Exec

Retail TouchPoints

The term “supply chain” has officially entered the mainstream vernacular thanks to the disruption of the last couple of years. Yet despite (or perhaps because of) all the recent snarls in the long-haul supply chain, a host of new services have popped up offering consumers faster delivery than ever before. Valerie Metzker, Head of Partnerships, Roadie.

Shipping 346

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Seasonal Marketing - Halloween Edition: "Spook" your customers into buying

Tokinomo

Shoppers make emotional purchases and what better way to trigger those emotions than a seasonal marketing campaign? Every holiday season customers expect to get into the holiday spirit when going shopping. In this article, we are going to focus on the Halloween celebration. You will discover the impact of seasonal marketing and we’ll also throw in some of the best Halloween campaigns for inspiration.

Marketing 246
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Why this cybersecurity expert believes retailers should store less data

Inside Retail

It’s hard to imagine a retailer that isn’t reviewing its data security following the recent spree of cyberattacks on businesses in the Asia Pacific region, from Woolworths’ online marketplace MyDeal in Australia, to the online marketplace Carousell in Singapore. Many cybersecurity experts say these attacks could have been avoided if the businesses had been more vigilant, but they also caution that simply increasing data security measures isn’t enough to protect a company against cyberattacks in

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Amazon Shares Fall Due to Weak Holiday Outlook, Overall Tech Stock Malaise

Retail TouchPoints

Economic uncertainty is proving to be a hindrance to even the largest retailers. Amazon has posted projected growth ranging from 2% to 8% for Q4 2022, and the disappointing numbers caused its share price to drop more than 10% as of the morning of Oct. 28. The ecommerce giant’s modest outlook added to the general downturn other tech titans like Meta and Microsoft are experiencing, though Apple ’s outlook was a bit cheerier.

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Harvey Nichols unveils dazzling 2022 Festive Windows

Retail Focus

Harvey Nichols today unveils the most exciting scheme of the year – Christmas windows. Inspired by festive celebrations, the displays have been designed to entice and capture the attention of customers by using a sparkly metallic colour palette of golds and silvers, and dazzling product displays to excite and delight passers-by. Spreading Christmas cheer, the bright and uplifting displays feature disco ball inspired panels made from sequins that frame the windows, and mirrored decorations that r

Fashion 195
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Website Security Essentials: Protect Your Site and Strengthen Cybersecurity

In a digital-first world, website security is non-negotiable. This comprehensive guide explores the critical importance of securing your site against hackers and vulnerabilities like SQL injection, XSS, and malware. Discover tools like SiteLock for threat monitoring and CodeGuard for seamless backups, ensuring robust protection for your data and operations.

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Grocery inflation, Black Friday plans, and Higher-income shoppers - Weekly Snacks #29

Tokinomo

Campaign corner. Spooky delivery. Is there anything scarier than running out of candy? This Halloween, Uber Eats solves every scary situation, including those times when you manage to eat all of the candy, instead of saving it for the Trick or Treaters. In this spooky video, Uber Eats shows the consequences of running out of sweets.

Planning 246
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Budget’s focus on social reforms welcomed by retailers

Inside Retail

As households across the country face increasing cost pressures, inflation and economic uncertainty, peak retail bodies and businesses have welcomed the Labor government’s first budget. The budget focuses on social reforms such as greater access to childcare, paid parental leave, an increase in migration uptake and paid family and domestic violence leave coupled with increasing investments in the manufacturing sector and growing the skilled workforce.

ATS 264
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Brands can use Paul Newman’s Likeness for Free (Sort of)

Retail TouchPoints

The late iconic film star Paul Newman ( The Sting, Cool Hand Luke, The Hustler, Butch Cassidy and the Sundance Kid ) also had a well-known philanthropic side that was institutionalized with his 1982 founding of Newman’s Own. Beginning with salad dressings decorated with a drawing of Newman’s face and later expanding to other food products, the brand pledged 100% of its profits to charities benefiting children.

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IKEA to expand in the North West

Retail Focus

IKEA has announced its expansion plan for the North West, starting with three new Plan & Order Points and an expanded service offering. The initiative comes as part of the retailer’s ongoing transformation to make it easier and more accessible to shop with IKEA. . The North West is a key region for IKEA. The first IKEA store in the UK opened in Warrington 30 years ago and was later followed by a store in Ashton-under-Lyne.

Planning 182
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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How to Manage Online Reputation Crises

Small Biz Trends

Online reputation crisis happens when any kind of negative information related to your company starts spreading. A single negative review is not a reputation crisis. But if that customer’s negative experience with your company is being actively discussed on several social media channels, turns into memes, and gets shared among friends – that is a reputation crisis.

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Super Retail Group posts sales increase; prepares for Christmas trading

Inside Retail

Super Retail Group sales growth set a “positive start” to the financial year as all retail brands maintained strong trading momentum. The company’s like-for-like sales grew 20 per cent compared to the previous period while online sales represented 10 per cent of year-to-date sales. Camping and outdoor specialist Macpac was the best performing of the group’s chains, with sales up by 76 per cent driven by wet weather in Australia – although its New Zealand subsidiary struggled due to a lack

Outdoor 246
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Why Worker Safety Needs to Top Retailers’ Lists This Holiday Season

Retail TouchPoints

This year has been especially perilous for Industrial Athletes, the critical personnel who get our goods where they need to go and keep the retail industry running. The turbulent labor market made for especially high turnover, which meant less training, earlier burnout and more injuries. Our recent Industrial Athlete Workforce Report found that nearly half (47%) of Industrial Athletes are stressed at their current jobs and 18% say it’s having a negative effect on their mental health, nearly equa

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LK Bennett continues to expand it’s portfolio, launching a new Gunwharf Quays store

Retail Focus

LK Bennett continues to expand its growing store portfolio, with a brand-new Gunwharf Quays outlet that opened Thursday 20 th October. The Gunwharf Quays store will showcase the very best products, from new-in Autumn/Winter 22 styles, to pieces to treasure from SS22 and AW21, in signature prints designed in-house on exquisite fabrics to much- loved shoes and accessories hand-crafted in Italy and Spain.

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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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National Veterans Small Business Week is Almost Here

Small Biz Trends

The U.S. Small Business Administration (SBA) has announced some planned events to celebrate the upcoming National Veterans Small Business Week (NVSBW) from October 31 to November 4. National Veterans Small Business Week is Almost Here. The plans include a series of virtual and in-person events highlighting the entrepreneurial spirit and resilience of veteran small business owners in the United States.

Planning 144
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How Kmart, The Party People are cashing in on Halloween

Inside Retail

It’s going to be happy hauntings for retailers, as one in four Australians plan to celebrate Halloween this year. The Australian Retailers Association is expecting $430 million to be raked in over the period, with an average spend of $86 per person. The Party People’s chief executive Dean Salakas said that sales are typically strong when Halloween falls on a Saturday.

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Kibo Sells Personalization Platform to Centre Lane Partners

Retail TouchPoints

Kibo has sold its personalization business to Centre Lane Partners , a private investment firm that focuses on growing middle-market companies. The new standalone personalization solution provider will be branded Monetate. The transaction aims to help Kibo pursue a horizontal growth strategy in verticals outside of retail, including financial services, travel and hospitality and telecommunications, as well as to further expand its global footprint.

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Ardent UK expands portfolio with acquisition of The Royal Exchange in the City of London

Retail Focus

The Ardent Companies UK (“Ardent UK”), the acquisitive subsidiary of US-based real estate investment and asset management firm The Ardent Companies, has completed its acquisition of the retail element of The Royal Exchange in the City of London from Oxford Properties. The Royal Exchange, located opposite the Bank of England between Threadneedle Street and Cornhill, is the City’s leading luxury retail destination.

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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Price of Stamps Likely Going Up in 2023

Small Biz Trends

The price of stamps is likely going up. United States Postal Service wants to raise the price on some mail. The price increase, if it’s approved, will have some impact on small business owners nationwide who are already dealing with rising prices on just about everything in the last year. USPS wants the new price of a Forever stamp at 63 cents.

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Cash Converters to acquire its New Zealand master franchisor

Inside Retail

Cash Converters International is set to acquire the Cash Converters New Zealand master franchisor for $15.5 million. The personal finance company and secondhand retailer commenced operations in New Zealand in 1993 and operates 22 stores of which 11 are franchised and 11 are owned and operated by the master franchisor. In 2014, the company acquired a 25 per cent equity interest in its New Zealand subsidiary and has now entered into an agreement to acquire the remaining 75 per cent interest.

Finance 246
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Walmart’s New In-Store Netflix Hubs Aim to Create Modern-Day Blockbuster Experience

Retail TouchPoints

At the start of the holiday season last year, Walmart launched an online Netflix storefront featuring exclusive products and experiences from the streamer’s most popular franchises. Now, Walmart is bringing the digital Netflix Hub to more than 2,400 real-world locations. The new dedicated store section will feature music, apparel, collectibles, games and seasonal items from top shows and films, including Stranger Things , Squid Game , The Witcher , Guillermo del Toro’s Pinocchio and Glass Onion:

Apparel 300
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Christmas pop-up shops throughout the UK aim to raise £500,000 for charity

Retail Focus

Christmas isn’t Christmas without receiving a card or gift from Cards For Good Causes! This Christmas, Cards For Good Causes are delighted to announce that they’ll be opening up even more shops around the country for your festive needs this year! Cards For Good Causes are opening 100 pop-up shops around the UK, 20 more than last year, starting this October.

Shopping 147
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Master Off-Page SEO: Boost Traffic, Build Trust, and Drive Conversions

Off-page SEO is the key to building trust, attracting qualified traffic, and boosting conversions. This guide explores how to leverage backlinks, guest blogging, social media, and influencer marketing to expand your website’s reach and authority. Discover the synergy between on-page and off-page SEO, ensuring your site is optimized for success. Learn how to create valuable content, engage with online communities, and track your progress to fine-tune your strategy.

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What You Need to Know When Hiring Seasonal Employees

Small Biz Trends

This is the season for engaging extra help to handle anticipated holidays sales. Big retailers, such as Walmart and Macy’s, announced their holiday hiring plans — down from 2021 but still significant numbers. Other companies, due to the nature of their business (e.g., ski resorts; amusement parks), may use seasonal workers as their core staffing solution.

Planning 134
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How Drakes is targeting a new generation of ‘climatarian’ shoppers

Inside Retail

South Australian supermarket chain Drakes is working together with plant-based meat brand V2foods as it looks to position itself at the forefront of the meat alternative market. Displays featuring plant-based proteins prominently alongside traditional meat are a key part of the supermarket’s new approach, putting the full range of options front-and-centre for customers to choose from.

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Target and Apple Triple Store-in-Store Relationship to 150 Locations

Retail TouchPoints

Target and Apple have tripled the number of Apple at Target locations to 150 in preparation for the holiday season. Additionally, Target Circle members will now have year-round access to a free four-month trial of Apple Fitness+ with no purchase required, and Target will offer special holiday promotions on select Apple Services including Apple Music, Apple Arcade, Apple News+ and iCloud+, with some including up to five months free through Target Circle.

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Sample sales and student nights drive shoppers to NI outlet

Retail Focus

On the back of the latest Springboard data which revealed a nationwide drop in shopper footfall on high streets, shopping centres and retail parks, a Northern Irish outlet is bucking this UK and Ireland-wide trend reporting that shoppers continued to visit The Boulevard in large numbers resulting in an 11% increase in sales growth on 2021. The Boulevard, Northern Ireland’s only designer outlet, has enjoyed continuous growth as it evolves its tenant portfolio and enhances its on-site experiences,

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt