Sat.Jun 17, 2023 - Fri.Jun 23, 2023

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How to Create an Effective Promotions Strategy

Wiser

Promotions are a key component of any successful business strategy. Whether you’re launching a new product, trying to gain more customers, or simply looking to increase brand recognition and loyalty, effective promotions can help you reach your goals. But crafting an effective promotions strategy requires careful planning and execution. Every brand and retailer is coming out with new promotions all of the time.

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Economic Pricing in 2023: A Retailer’s Key to Success

Intelligence Node

In light of the recession and post-pandemic retail, households across the world have slashed their budgets for the months ahead. Businesses, in turn, have switched focus to cater to a. The post Economic Pricing in 2023: A Retailer’s Key to Success appeared first on Blog.

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Chatbot-Powered Shopping: The Next Frontier of Generative AI

Retail TouchPoints

The world’s largest search companies — so far, Microsoft, Google and Baidu — are the pioneers of generative AI. However, one internet giant that has not yet entered the conversation is Amazon, which stands to benefit tremendously from generative AI-powered search. Amazon: the Ecommerce Gorilla Still Behind in Generative AI Why is generative AI crucial for Amazon?

Shopping 312
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How to solve employee attrition in retail

Retail Focus

The current skills shortage has hit the retail sector hardest. That’s because of a lack of available people, workers making career changes, a lack of correctly skilled people, salary expectations being too competitive and employees experiencing burnout or poor mental health due to the Covid-19 pandemic. Because the industry has traditionally been viewed as low-paid and low-skilled, in the past it has struggled to attract the best talent.

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Modernizing the Frontend Experience on Salesforce Commerce Cloud

Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

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“We’re transforming from the inside out”: Victoria’s Secret

Inside Retail

From its hypersexualised fashion shows to its limited size range, lingerie giant Victoria’s Secret has faced its fair share of controversies over the years. But after splitting from its parent company L Brands two years ago, it has been on a turnaround journey centred on diversity and inclusion. Content and insights director at retail strategy and innovation agency The General Store, Jo-Anne Hui-Miller spoke with the brand’s chief diversity officer Lydia Smith at the World Retail Congress

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Nike wants to keep more girls playing sports

Retail Wire

Research has identified that girls are dropping out of playing sports at “alarming rates” with many doing so when they reach the age of puberty. Nike has decided to launch a coach new girl program to promote more careers in this category.

More Trending

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Online prices, DTC era, and Back-to-school campaigns - Weekly Snacks #59

Tokinomo

Campaign corner Get a vasectomy. Ryan Reynolds and Jessie James Decker have joined forces once again to create a third version of "The Vasectomy" cocktail! To celebrate Father's Day this year, Aviation American Gin is reintroducing the popular drink, now known as the " Decker Edition ," with the assistance of the talented singer-songwriter. In a recently released video Jessie demonstrates the step-by-step process of concocting the beverage, originally crafted by Reynolds.

Marketing 246
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No one will escape: Industry leaders on navigating the retail recession

Inside Retail

Australia is currently in the midst of a “retail recession” with real retail turnover experiencing a decline over two consecutive quarters. According to Australian Bureau of Statistics data, spending fell by 0.6 per cent during the three months to March, and by 0.3 per cent in the previous December quarter. With high inflation and climbing interest rates, consumer sentiment is set to plunge further, with retail spending set to decline in the June quarter.

Consumer 246
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USDA says Americans can eat lab-grown chicken

Retail Wire

The U.S. Agriculture Department has given the go-ahead to two companies – Good Meat and Upside Foods – to sell “cell-cultivated” chicken parts, which are grown inside labs, for human consumption. “I’m thrilled to share that cultivated meat will now be available for consumers in the U.S.,” said Uma Valeti, Upside Foods’s CEO.

Consumer 255
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Nike Launches Air Max-Themed Island in Fortnite

Retail TouchPoints

Epic Games has created Airphoria, a Fortnite island created in partnership with Nike using the Unreal Editor for Fortnite (UEFN), with support from Fortnite creator studio Beyond Creative. The virtual landmass is a visually immersive Air Max-themed universe within Fortnite. Nike’s vision of Airphoria is as a place for fans to engage with Air Max sneakers in an entirely new and captivating way.

Planning 306
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Website Security Essentials: Protect Your Site and Strengthen Cybersecurity

In a digital-first world, website security is non-negotiable. This comprehensive guide explores the critical importance of securing your site against hackers and vulnerabilities like SQL injection, XSS, and malware. Discover tools like SiteLock for threat monitoring and CodeGuard for seamless backups, ensuring robust protection for your data and operations.

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New store for viral hit Humble Crumble celebrates the brand and process

Retail Focus

SODA Studio has designed a new flagship store for Humble Crumble, a dessert company with a huge following online. Using colours and materials that reflect the ethos of the brand, the new home of crumble has been created to serve the rapidly growing fan base and provide an improved experience for the company’s social-media savvy clientele. Humble Crumble started operating in Spitalfields but moved around the market into increasingly larger plots as their popularity grew, which developed as more a

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Manly Wharf sells to Brisbane investor for $80 million

Inside Retail

TMG Developments, led by Robert Magid, has exchanged contracts for the $80 million sale of Manly Wharf to the proprietors of Brisbane’s Howard Smith Wharves (HSW). The destination was listed for sale in December and was expected to pique interest among both international and domestic buyers. The heritage-listed Manly Wharf was built in 1855 as a passenger terminal for the Sydney to Manly Ferry.

Location 246
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Dollar General says DG Markets are good for rural communities

Retail Wire

Dollar General plans to expand its DG Market format, which sells fresh produce, meat and dairy products, to 5,000 stores by the end of the year. The chain asserts that many of these stores are in food deserts and need what it sells.

Marketing 253
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Target’s New Last Mile Facility Adds Next-Day Delivery for 500,000 in Atlanta Market

Retail TouchPoints

Target has opened a Target Last Mile Delivery (TLMD) extension near its store in Smyrna, Ga. The new facility puts next-day delivery within reach of 500,000 additional customers for a total of more than 3 million in the Atlanta market. The facility already is delivering up to 1,500 packages per day, and Target plans to ramp up its capabilities further in the coming months.

Marketing 306
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Why Bricks & Mortar Businesses Should Invest In Technology

Retail Focus

Josh Bunce, founder and CEO of the iuf Group The retail sector is fighting hard to survive thanks to the knock-on effects of the covid pandemic and now the cost-of-living crisis. The economic uncertainty is creating a great deal of pressure on high-street firms, which is why the time is right to invest in technology. Why Invest In Technology Now? By investing in technology, bricks and mortar businesses give themselves the best possible chance to survive and even thrive during these economicall

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NSW toughens penalties for those who abuse retail staff

Inside Retail

People who mistreat or assault retail workers will now face stricter penalties under a bill introduced to Parliament by the NSW Government. The landmark reforms will see NSW and SA take legislative action in response to the increased occurrence of customer aggression against the staff of supermarkets and other retailers. Research from the McKell Institute, commissioned by the Shop, Distributive and Allied Employees Association, found that 85 per cent of retail workers have been abused or assault

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Target testing extension center to expand next-day deliveries

Retail Wire

Target is testing an expansion facility in Smyrna, GA, to make next-day deliveries to customers in communities farther from its stores. More than 90 percent of Target’s online and app orders are filled in stores. Target Delivery Driver Expansion Currently, being a Target delivery driver entails a contracted position similar to Instacart or Uber.

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Home Depot to Make 85% of Outdoor Power Equipment Gas-Free by 2028

Retail TouchPoints

The Home Depot is aiming for 85% of outdoor power equipment sales to be generated by items that run on rechargeable battery technology instead of gas by the end of 2028. The project is specifically focused on push lawn mowers and handheld outdoor equipment like leaf blowers and trimmers, and the transition is expected to reduce more than 2 million metric tons of greenhouse gases annually from exhaust pipes of residential lawn equipment.

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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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First Asia Pacific Adidas Flagship in Myeongdong, Seoul

Retail Focus

Featuring the “Home of Sport” concept, adidas has opened its first Asia Pacific flagship store in the unique and bustling shopping district Myeongdong, a must-visit spot in South Korea. Various Associates , the only Chinese design firm that participated in the flagship design, partnered with adidas to extract local Korean elements and blend them with adidas brand personality, creating a “home of sport” with closer connections and deeper resonance with local customers.

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Erica Berchtold no longer to be CEO of Best & Less Group

Inside Retail

Outgoing CEO of The Iconic Erica Berchtold will no longer take over as chief executive of Best & Less Group in September, as the struggling discount apparel retailer had previously announced. Instead, Ray Itaoui, a co-investor and long-time partner of BBRC, whose takeover offer for BLG is set to close at the end of this month, will continue as CEO of the business, after assuming the responsibilities of chief executive earlier this month.

Apparel 246
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A Teamsters strike at UPS would disrupt retailer’s fulfillment plans

Retail Wire

UPS workers have authorized a strike against the delivery service if negotiations between the Teamsters and the company fail to produce a deal on a new five-year labor contract. Workers are seeking better working conditions and a more significant cut of the company’s profits. UPS’s profits have risen $11.

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Amazon Comes Under Fire from FTC, U.S. Senate for Deceptive Membership Practices, Warehouse Safety

Retail TouchPoints

[Editor’s Note: This story was updated on June 22, 2023 at 3:00 pm to include Amazon’s response to Senator Sanders’ investigation.] The U.S. Federal Trade Commission (FTC) filed suit against Amazon for what it deems deceptive practices around its Prime membership program on the same day that Amazon announced the dates for its annual Prime Day member sales event.

Consumer 303
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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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Unibail-Rodamco-Westfield unveils extension of Garbera shopping centre in Spain

Retail Focus

Unibail-Rodamco-Westfield (“URW”) has opened the doors of the final phase of its ambitious new extension of Garbera shopping centre in San Sebastián, Spain following a four-year transformation. The project added over 25,000 sqm to the destination and establishes Garbera’s position as the gateway for new brands in the region. Building on the first phase of the extension which brought a new dining and leisure complex to Garbera in 2021, this final phase brings a number of new brands to the Guipúzc

Shopping 147
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Toys ‘R’ Us plans to open an experiential hub in Victoria

Inside Retail

Children’s goods retailer Toys ‘R’ Us says it plans to open a 3000sqm experiential retail hub in Victoria if the company’s capital raising plan is successful. According to an ASX announcement, the company has a target to raise up to $8 million through an Entitlement Offer with a minimum subscription of $5 million. About $3 million will be invested in a custom-designed site for both Toys ‘R’ Us and Babies ‘R’ Us brands which will be attached to the label’s new purpose-buil

Planning 246
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Domino’s delivery brings pizza virtually anywhere via Pinpoint

Retail Wire

Domino’s Delivery program “Pinpoint” enables customers to place a pin on a map location to have their orders delivered to places other than their homes, such as parks.

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Starbucks to Open Sustainability and Innovation Lab in Costa Rica

Retail TouchPoints

Starbucks will develop a new sustainability learning and innovation lab at Hacienda Alsacia, the company’s global agronomy headquarters for R&D in Costa Rica. Beginning this fall, the lab will offer its first slate of educational programming to select Arizona State University (ASU) students and Starbucks employees; the physical lab is expected to open within the next three years.

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Master Off-Page SEO: Boost Traffic, Build Trust, and Drive Conversions

Off-page SEO is the key to building trust, attracting qualified traffic, and boosting conversions. This guide explores how to leverage backlinks, guest blogging, social media, and influencer marketing to expand your website’s reach and authority. Discover the synergy between on-page and off-page SEO, ensuring your site is optimized for success. Learn how to create valuable content, engage with online communities, and track your progress to fine-tune your strategy.

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Amazon Go closures continue

Retail Dive

The closing of a Seattle location marks its ninth so far this year as the company reevaluates its frictionless c-store brand.

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Meet the legends: How Hard Yakka is evolving its product and storytelling

Inside Retail

Cost of living pressures aren’t slowing down iconic workwear brand Hard Yakka, which has just teamed up with Australian fast bowling legend Scott Boland as part of a new collaboration aiming to enhance audience engagement and brand loyalty. In the latest feature of the Meet the Legend series, Boland meets with Kookaburra bat builder Lachie, and discusses his passion for cricket, and his efforts to make the sport more popular and accessible within Aboriginal communities.

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Robots dance and serve coffee in Brooklyn

Retail Wire

An egg-shaped robot named ADAM dances outside Botbar Coffee in Brooklyn, NY, to draw people into the shop while another ADAM makes drinks for customers inside.

Shopping 183
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Want AI to Deliver Real Insights into Human Behavior? Take it to the Store

Retail TouchPoints

It seems like just about everyone on earth is obsessed with the promise of artificial intelligence. Read through any magazine or online publication and you’ll find a plethora of fascinating experiments, from pitting AI against nine-year-olds and seeing who could best master a game of Super Mario Bros. (advantage: machine) or engaging in digital tasks that require curiosity and out-of-the-box thinking (advantage: flesh and blood).

Marketing 289
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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt