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In pure COVID-19 nature, brands across the retail industry underwent a rapid transition to the digital-first space during 2020; and a lot of first-time online shoppers were activated. In fact, some major retailers reported double-digit growth in ecommerce sales during Q2, right at the outbreak of the pandemic. With the growth of buy online, pick up in-store and expedited shipping options, consumers experienced firsthand the ease of digital shopping versus going to the store to make a purchase.
And Why You Need Machine Learning To Tie Them All Together We all know how important competitive pricing is in the online retail sphere. After all, the pricing successes of giants like Walmart, Target, and Best Buy has been documented time and time again. And while lesser retailers strive for the same success, they rarely […]. The post 4 Keys to Powerful Price Management for Online Retailers appeared first on Blog.
Like creating a recipe or writing a song, sculpting an effective pricing strategy for your business takes a lot of trial and error. You want your customers to like it and you want it to work well for your business model. But, there’s no cookie-cutter way to create a great strategy. Every customer would love ridiculously low prices every day, but that comes at a major cost to your brand.
Unless you’ve been living under a rock for the past year (and I know that is sometimes how it has felt!) you will have noticed that consumer and shopper behavior has changed significantly over the last twelve months. One of the challenges we face is to understand which new behaviors will stick, and which will change again, perhaps reverting to the way things were before.
Category Management is a cornerstone of a successful retail strategy. While it promotes collaboration between manufacturers and retailers to optimize category performance, challenges persist in its effective implementation due to hurdles in communication and collaboration across teams and partners, and more. In this guide, we outline five essential strategies for success in 2025 that will touch on all the essential pieces of a successful strategy and implementation.
You can’t check out a news site or industry publication without seeing articles about how COVID-19 has disrupted countless industries, including retail. And while this is certainly the case, it’s also true that the changes spurred by the pandemic have been waiting in the wings for a while now. What COVID-19 has done, more than anything, is accelerate them.
Dutch architect Anne Holtrop has remodelled Maison Margiela 's concept store in London adding walls cast in textile moulds to reflect the brand's garment construction techniques. Located at 22 Bruton Street, the boutique is laid out across 190-square-metres and displays Maison Margiela's Co-Ed collections , with men's and women's ready-to-wear alongside accessories such as shoes, jewellery and eyewear.
During any given shopping trip, consumers can be exposed to thousands of products on the shelf. As you can imagine, this often triggers intense decision fatigue, described as the “feeling of being too tired to make choices and wanting, instead, to opt for the familiar.” While Consumer Packaged Goods (CPG) companies have already become successful in developing heuristics through traditional packaging and design, there’s an on-pack factor that’s become ever more popular: third-party certifications
During any given shopping trip, consumers can be exposed to thousands of products on the shelf. As you can imagine, this often triggers intense decision fatigue, described as the “feeling of being too tired to make choices and wanting, instead, to opt for the familiar.” While Consumer Packaged Goods (CPG) companies have already become successful in developing heuristics through traditional packaging and design, there’s an on-pack factor that’s become ever more popular: third-party certifications
Unless you’ve been living under a rock for the past year (and I know that is sometimes how it has felt!) you will have noticed that consumer and shopper behavior has changed significantly over the last twelve months. One of the challenges we face is to understand which new behaviors will stick, and which will change again, perhaps reverting to the way things were before.
Costco will raise its hourly minimum wage to $16 at the beginning of March 2021, according to CNBC. CEO Craig Jelinek revealed the plans during a Senate budget committee meeting amidst a Congressional debate over a $15 per hour federal minimum wage increase. Costco set its minimum wage at $15 in 2019 and has been paying an extra $2 an hour premium to its workers since March 2020 as part of its effort to help them through the financial strain caused by the pandemic.
2021 will be a time for businesses to future-proof themselves as we carry on navigating the effects of the global pandemic. For consumers, suppliers, and retailers, new product discovery will have a hyperfocus on health and wellness and growing sustainability and diversity initiatives. There will also be an emphasis on shopping convenience, sourcing local, and price-consciousness.
The minimalist , utilitarian interior of this store in Copenhagen by local studio Aspekt Office provides a neutral backdrop for the colourful clothing and homeware that it sells. Located on Niels Hemmingens Gade where it meets the city's pedestrian shopping street Strøget, the OCE concept store occupies a building that dates back to 1736. Products are displayed across white and coral-coloured shelves in the home department.
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
The mass store closures prompted by COVID-19 in spring 2020 could have spelled disaster for equestrian specialty brand Kerrits , which had operated as a wholesale-only business for over 25 years. Instead, a series of recent diversifications, including the launch of a direct-to-consumer site in 2017, meant the brand was poised to roll with the pandemic punches.
Commercial tenants who are unable to pay their rent as a result of COVID-19 shutdown and capacity-limit orders have, thus far, found little relief from courts, who have by and large rejected their common law defenses seeking a discharge of lease obligations. One recent Massachusetts case, however, sides with a commercial tenant, albeit under narrow circumstances, approving of the often-unsuccessful “frustration of purpose” defense.
2021 is shaping up to be filled with opportunities and obstacles for CPG businesses and their field teams. COVID-19 cases continue to rise, vaccination campaigns are slower than anticipated, and continued economic uncertainty looms large; but most brands are optimistic they can get back on track in the year ahead. What are the opportunities awaiting in the year ahead ?
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Improving Facilities, Quality of Care, and Experience for Employees by Healthcare Operation Management is a theme. Read to learn more. The post Healthcare Operations: Delivering Quality, Controlling Cost appeared first on The Official Kuusoft Blog.
Consumers want to know about the paths their food and drinks take from the farm to their pantry. And they want this pathway to feature sustainable choices by food producers, and for those choices to appear clearly on food packaging and branding. With the pandemic driving more people to focus on health and eating at home, there’s a further demand for sustainably sourced food and better food production choices.
What is field marketing? Field marketing is any form of advertising, promotion of customer research that takes place out “in the field”, or face-to-face with customers. It often happens in-store, but it can be on the street or any public place or event that your customers go to. Some typical field marketing operations include: Sample stands. Surveys and questionnaires.
It was my sister’s birthday and for her present, she wanted a jumper from a gorgeous, French-aesthetic brand. Being 7 months pregnant, she was unsure of the size she’d need, so I ordered two sizes and also threw in a top that I’d had my eye on for a while. I’d ordered from this brand many times before and didn’t think anything of it – until DHL contacted me, saying I needed to pay customs fees of £104.96.
When it comes to driving traffic and growing your online presence, businesses often ask: SEO or PPC—what’s the better choice? This guide breaks down the key differences between search engine optimization (SEO) and pay-per-click (PPC) advertising, highlighting their pros, cons, and best use cases. Whether you’re looking for long-term organic growth or immediate visibility through paid ads, we’ll help you determine which strategy—or combination of both—is right for your business.
“Don’t try to be something you’re not.”. Raise your hand if you ever heard this no less than one thousand times growing up. It’s good advice, of course. We should all strive to be our best, authentic selves, and not attempt to make people think we’re something or someone else. And this good advice, while it is often pointed at humans, is particularly good advice for consumer packaged goods (CPG) brands.
“There is no such thing as a new idea,” wrote Mark Twain. “We simply take a lot of old ideas and put them into a sort of mental kaleidoscope. We give them a turn, and they make new and curious combinations.”. In the post-COVID landscape (which is only just unfolding), retailers will need to adopt this view and live by it if they’re to form new ways of surviving and reaching consumers.
Retail Insider is pleased to announce its next two Zoom Cocktail Hour events with an interesting mix of special guests from very different parts of the retail universe. Each guest speaker will tell their own interesting story that will undoubtedly throw some fresh insights and perspectives on the broad retail industry. As well as covering the impact of Covid-19 on their businesses they will outline their future plans.
AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.
In response to industry and consumer demand created by the COVID-19 pandemic, ASTM International (ASTM) has released a new voluntary standard for the design, labeling, testing, and performance of face coverings. The new standard, ASTM F3502-21, is the first voluntary standard directed at face coverings and “is intended to establish a national baseline” to allow consumers to make more informed decisions about the face covering products they use.
Nike shows clear signs that its business is back on track only months after reporting a 38% decrease in its YoY revenue in the previous quarter. The brand’s digital sales grew 82% YoY , which helped to offset the lack of in-store sales. Nike shares jumped 13.1% as the company reported that its proprietary app saw a triple-digit increase in demand. The meteoric growth of its online business comes only a year after its departure from Amazon, followed by a statement that promised to build more “dir
As we come up on the NCAA’s March Madness schedule, we should take a minute to remember how the college basketball tourneys played out in March 2020. In what seems like a lifetime ago, teams and fans readied for college. The post March Madness Shopping: Bringing Fun and Exploration to the Customer Experience appeared first on Medallion Retail.
Warm welcome, better check-in, improve waiting experience. Here are some tips and tricks on how hospital digital signage can improve patient satisfaction for their every visit. The post How Hospital Digital Signage Improves Patient Satisfaction appeared first on The Official Kuusoft Blog.
This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia
Have you recently taken the time to look at the surroundings on your commute to and from work? Up and down every street are manufactured products from industries such as metal fabrication, fixtures, concrete casting, automotive and more. These important industries are responsible for manufacturing things like the vehicles you see, street signs, signs on buildings, traffic lights, and more.
Macy’s Q4 and full-year 2020 results show signs of a turnaround for the department store, hard hit, like many of its counterparts, by the COVID-19 pandemic. Net income for the 13 weeks ended Jan. 31, 2021 was $160 million , putting the company back in the black but still down significantly from the $340 million generated in the same quarter the previous year.
The frontline worker’s role has been evolving to meet employer and customer expectations long before the days of mask mandates. Though serving customers has looked pretty different since the pandemic hit, properly equipped frontline workers adapted with ease. When retailers proved that they could also evolve by taking measures to protect employees and customers’ health and safety, service was able to keep firing without missing a beat. .
Want to start a healthy fast food restaurant? In this blog, let’s go over an ultimate guide to learn how to create a healthy QSR from scratch. The post How to Start a Healthy QSR from Scratch? appeared first on The Official Kuusoft Blog.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
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