Wiser

APRIL 10, 2019

In mid-March, Burger King rolled out its $5 coffee subscription service. The deal? BK app users who signed up would receive one cup of hot coffee per day, for only $5 per month. This isn’t the first in-app deal leveraged by the quick-service restaurant either. Burger King has also had similar deals for app users like its Whopper Detour deal, and QSR Magazine reported that the Burger King app was the most-downloaded app in the Apple Store for a short time in December 2018.

Consumer 84

Consumer Promotions Location ATS 84

Store Growers

APRIL 10, 2019

Most advertisers spend a lot of time coming up with the keywords they want to include in their Google Search campaigns. And rightly so. Having the right keywords is the foundation of a successful paid search campaign. But very often, all that work goes right out the window during the setup phase. If you don’t pay close attention when you create your campaigns, the keywords you’ve carefully researched will result in a lot of irrelevant impressions and clicks.

Advertising 64

Advertising Apparel Accounting ATS 64

Hello Small Shop

APRIL 12, 2019

Based out of Miami, Florida, @everafterbydeb specializes in making candles that are home brewed and hand poured. We had the opportunity to review their Pixie Dust Candle and absolutely LOVED every burn of it! Here’s why we love the candle and Ever After by Deb’s shop: Again, the candle smelted absolutely amazing. This candle is great to light after a long stressful day!

Shopping 52

Shopping 52

Storis

APRIL 6, 2019

How to Avoid Common Pitfalls. The moment a customer completes a purchase is an emotional high point in their buying journey. Their decision fatigue has ended, and the customer has found something they love. While the customer’s shopping experience has come to an “end”, in reality, the ball is just passing into the retailer’s court. Unless you’re selling a product that the customer is taking with them, there is still work to be done to ensure a successful sale.

Fulfillment 52

Fulfillment Management Promotions Fashion 52

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Customer Experience

Wiser

APRIL 9, 2019

Control is incredibly important for retail brands. You need to control your brand image, your products, your resale channels, and much more. Loss of control at any point along the path from product inception to the customers’ hands can hurt your brand’s reputation, your sales, and your profits. . That’s why unauthorized sellers are a problem for online brands.

Advertising 83

Advertising Consumer ATS Planning 83

Retail Technology Review

APRIL 9, 2019

A new tie-up between digital design agency, Sigma, and two leading eCommerce companies – Storm and InRiver – is aiming to deliver best-in-class eCommerce capability, while fostering a greater degree of responsibility, transparency and inclusivity in online customer experience.

Customer Experience 37

Customer Experience 37

Retail Technology Review

APRIL 9, 2019

Tigers has opened a new facility in Thurrock, near London Gateway, to continue with long-term UK investment plans and to meet growing e-commerce demand, despite ongoing uncertainty surrounding Brexit.

Planning 31

Planning 31

Retail Technology Review

APRIL 9, 2019

New legislation protecting minorities could stop the spread of cashierless stores in the UK before they have been fully launched.

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