September, 2017

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The 2017 Omnichannel Holiday Strategy Advantage

Wiser

The stakes are high this holiday season, with Deloitte expecting cross-channel retail sales to top $1 trillion dollars this year from November to January. To succeed, omnichannel retailers and brands need to be true to their names and fully unify their selling channels. Omnichannel holiday strategy requires channels to work together. Companies might have different teams for in-store and eCommerce, but they need to be fully in sync to get ahead.

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How I Started My Online Store – From Idea To First Sale

Store Growers

The best way to learn is to do. The second best way is to see someone do in as much detail as possible. I try to go as much in detail as possible in my articles and videos but some stuff is off-limits to protect the businesses I work with. To be completely transparent I’ve long wanted to start my own online store and document the whole process.

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How Not to Fail in Managing Your Holiday Marketing Plan

Cross Cap

The holiday season is rapidly approaching, and regardless of your industry, you are pressed against the Q4 marketing targets. Today’s consumer is continuously disrupting the traditional purchasing patterns. How can you stay on track of all planned holiday marketing initiatives and ensure smooth execution of your marketing plan? Five Points to Consider.

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What You Should Look for in a Deli Point of Sale System

Bindo

My parents owned a deli many years ago. In the 1980’s they ran their business with electronic cash registers, a digital scale to weigh cold cuts, a calculator, pen, and paper. That was the only affordable technology available for a small retail business. My mother would struggle to tally reports or figure out what products needed to be ordered. Fast forward to today: if my parents had a cloud based point of sale system built for a deli they would have saved a lot of time, and had the opportunity

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5 Tips for a Winning Category Management Strategy in 2025

Category Management is a cornerstone of a successful retail strategy. While it promotes collaboration between manufacturers and retailers to optimize category performance, challenges persist in its effective implementation due to hurdles in communication and collaboration across teams and partners, and more. In this guide, we outline five essential strategies for success in 2025 that will touch on all the essential pieces of a successful strategy and implementation.

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The checkout is least satisfying part of the omnichannel shopping experience

Retail Technology Review

Poor payments experience at the checkout is the weak link in connected customers' omnichannel shopping experiences, causing retailers lost conversions and customer loyalty, a new report from KPS, a transformation agency, reveals.

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How to Improve Your Promotional Strategy Using Competitor Ads 

Wiser

Promotions are a key element of the marketing mix. Putting a strong promotional strategy in place can lead to increased customer awareness of your product or brand, and higher sales. An important aspect is the look and feel of your ads. A successful promotional strategy can bring your brand to a more targeted audience. As always, retailers are competing for the same audience and potential customers.

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How to Implement Dynamic Pricing

Wiser

It’s evident that retailers need to utilize dynamic pricing to compete successfully online, with players like Amazon dominating the space. While dynamic pricing seems intimidating, fixed pricing causes businesses to miss out on profit and potential sales. Modern day dynamic pricing uses pricing intelligence and competitive insights, along with supply and demand to automatically update pricing.

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Investigation Basics: Investigating Third-Party Online Sellers

Wiser

The following is a guest post from David Howell, director of brand protection for the online seller enforcement group at  Vorys , Sater , Seymour and Pease LLP. . . Manufacturers attempting to control distribution, including through online channels, know they must actively monitor third-party websites and marketplaces. . By keeping tabs on these channels, they can identify possible instances of the unauthorized sale of their products.

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[eBook] Wiser’s 2017 eCommerce Holiday Guide

Wiser

With back-to-school season gone, it’s on to the next and the biggest retail shopping holiday of them all. The 2017 holiday retail season is getting closer and retailers need to be prepared to address the changing holiday shoppers’ needs. . Last year, the holiday season brought in $658.3 billion in retail sales – a four percent increase from 2015.

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A Breakdown of the Bindo POS Retail Menu Migration

Bindo

In the latest version of Bindo POS for Retail, the menu page has undergone a major makeover. The new menu page offers a much higher level of flexibility as well as a new look. Some of the key benefits of the new menu layout are: Unlimited shortcut sections and buttons. Option to set shortcut display by day or time of day. Option to create shortcut codes to sell products.

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What Your Financial Statements Are Telling You—And How to Listen!

Speaker: David Worrell, CFO, Author & Speaker

Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.

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Otto.de builds the ecommerce experience of the future, with high performance content provided by Amplience

Retail Technology Review

The Otto Group is a globally active group of retailers and retail-related service providers with around 50,000 employees and sales of EUR 12.5 billion.

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Maplin selects Kirona’s online booking and mobile services software for streamlined processing

Retail Technology Review

Maplin, the UK's specialist technology retailer, is partnering with Kirona to help customers and staff book services through an online solution, helping to minimise wasted time for travelling home service providers.

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Finding the retail 'promised land' – improving customer experience and efficiency'?

Retail Technology Review

By Allison Manetakis, Director of Commerce Product Management, Oracle NetSuite.

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eCommerce firms should prepare themselves for the 'Christmas Effect' from mid-September

Retail Technology Review

New research from ChannelGrabber, the software provider of multichannel eCommerce software, has found that the Christmas 2017 peak selling season will begin around mid-September this year, and end as soon as December 20th.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Reality Check: Amazon’s 1-Click for all online retailers?

Retail Technology Review

On 11th September 2017, 20 years after its launch, the patent for the 1-Click service from Amazon expires.

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Wirecard Brazil launches new white label solution with Enjoei, one of Brazilian’s biggest online fashion marketplaces

Retail Technology Review

Digital financial technology provider, Wirecard, has launched a new white label product for Enjoei, one of the biggest online fashion marketplaces in Brazil.

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How can pureplay retailers impress customers?

Retail Technology Review

By Matthew Robertson, Co-CEO NetDespatch. In 1950 there were 600,000 retail stores in the UK, in 2012 there were 290,000, and just 220,000 are predicted to survive in 2020. Physical stores are not what necessarily attracts shoppers to make a purchase in the mobile era and pureplay retailers are looking to take advantage of the shifting structure in retail.

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IRC and EDC unveil latest industry research to impact the multichannel retail market

Retail Technology Review

On 5th October at Novotel West, London, over 1,000 C-level industry leaders will attend the InternetRetailing Conference (IRC), the longest running multichannel forum which will be, for the first time, co-located with the eDelivery Conference (EDC).

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SEO vs. PPC: Which Strategy Is Best for Your Business?

When it comes to driving traffic and growing your online presence, businesses often ask: SEO or PPC—what’s the better choice? This guide breaks down the key differences between search engine optimization (SEO) and pay-per-click (PPC) advertising, highlighting their pros, cons, and best use cases. Whether you’re looking for long-term organic growth or immediate visibility through paid ads, we’ll help you determine which strategy—or combination of both—is right for your business.