Need For Speed: How Retailers Can Meet Consumers’ Digital Expectations
Retail TouchPoints
SEPTEMBER 18, 2020
Consumer expectations are constantly on the rise, driven by innovations and new offerings that promise more efficient and personalized experiences. For retailers, the stakes of customer satisfaction and engagement that come with a digital world are extremely high: In one recent survey, nearly 70% of consumers said that page speed influences their decision to purchase, with 15% saying that slow loading times would send them to a competitor’s site.
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