April, 2018

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Monitoring Out-Of-Stocks in a Fast-Paced Retail Environment

Wiser

This is a guest post by Chad Rucker , Sales Director at Wiser. . Out-of-stocks. Stockouts. Shortages. Backorders. Regardless of the name, not having the proper amount of inventory is detrimental for both brands and retailers. The sale is lost, the shopper is frustrated, and you may have unintentionally driven them to choose a competing brand or shop at a competing store.

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How pharma marketers can effectively manage a multi-product marketing plan

Cross Cap

In 2018 consumer loyalty is more important than ever. With more and more emerging competitors entering the market globally, and a prejudice toward Pharma in general, pharmaceutical and healthcare companies can no longer afford to have a purely transactional relationship with their consumers. Instead, pharma is headed in the direction of building loyalty in pursuit of remaining relevant, competitive and profitable.

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Building From Scratch – March 18 Update

Store Growers

March was the 7th month for Apes in Space, my space posters store. February was the biggest month yet ( grossing $1,340 ), but profitability was hurting A LOT. So while it would have been nice to report another $1,000+ month, I knew I had to make some drastic cost cuts. So without the support of the ads, I knew March was going to be a lot less eventful .

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Managing increasing customer demand proving difficult for online retailers

Retail Technology Review

Online retailers need greater automation in the warehouse to help meet delivery schedules during peak periods and to improve customer service, shows independent market research from Conveyor Networks.

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Cut Costs & Complexity: Smarter Fulfillment for Home, Furniture & DIY Brands

Late deliveries. Split shipments. Spiraling freight costs. For home, furniture, and DIY brands, fulfillment has never been more complex—or more critical. This report outlines how a smarter, AI-ready order management system (OMS) helps you reduce shipping costs, streamline project-based fulfillment, and ensure accurate inventory across every channel.

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Retailers Need to Embrace Technology to Survive in the Omnichannel World

Wiser

This is a guest article by?Rick Patsos, Manager of the Lead Generation team at Wiser. Shoppers want to make the most out of their trips to stores. They have little patience for any inconveniences or kinks in the process. When the item they want is not in stock at one of your stores, most shoppers will go to one of your competitors to see if they have it.

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How to Ensure a Return on Merchandising Investments

Wiser

This is a guest post by?Carlton Dunn, Senior Account Executive at Wiser. . For too long, brands have had to guess whether or not their in-store display and merchandising investments were actually driving revenue. Displays are part of the standard merchandising playbook , but expensive and time consuming to execute properly. They must be designed, manufactured, and then distributed to retail locations. .

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How to Improve Omnichannel Engagement with BOPIS

Wiser

In an omnichannel world, retailers must be able to meet shoppers on their preferred channel in order to gain and sustain their loyalty. Here at Wiser, we’ve just written up a whitepaper to help retailers tackle the topic of Why BOPIS is Necessary for Omnichannel Engagement. . BOPIS, or buy online pick up in-store, is gaining steam in the industry, as a recent Retail TouchPoints report suggested that 90 percent of retailers will offer BOPIS by 2021.

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7 Key Insights About MAP Monitoring and Compliance

Wiser

This is a guest post by Tim Taich, Interim General Counsel at Wiser. The brick and mortar and online retail worlds are merging into an “omnichannel” or “ unified commerce ” mode of customer engagement, bringing consistency across channels in merchandising and pricing, as well as ease in selection, fulfillment, and returns. Successful omnichannel marketing requires leading brands to support brand value with consistency in quality, service, support, and pricing.

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[Footwear News] Three Ways Brands Can Protect Against Counterfeiting, Knock-off Products

Wiser

Counterfeits are a significant problem for footwear brands selling online. Wiser’s VP of Customer Success, Kathleen Egan, recently spoke with Lauren Olsen of Footwear News to discuss what exactly shoe brands can do to counteract this unfortunate reality. Here’s a preview of what you’ll find in Three Ways Brands Can Protect Against Counterfeiting, Knock-off Products : “Through either a sub-brand or just a limited release collection, brands can limit assortment in certain channels without avoidin

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5 Tips for a Winning Category Management Strategy in 2025

Category Management is a cornerstone of a successful retail strategy. While it promotes collaboration between manufacturers and retailers to optimize category performance, challenges persist in its effective implementation due to hurdles in communication and collaboration across teams and partners, and more. In this guide, we outline five essential strategies for success in 2025 that will touch on all the essential pieces of a successful strategy and implementation.

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[Total Retail] Brick-and-Mortar Retailers’ Secret Weapon: Unified Commerce

Wiser

Almost every retailer has an app, website, brick-and-mortar presence, mobile and email promotions, and more. This is the age of omnichannel. However, the channels are not always unified, which can mean a confusing and disorderly shopping experience for the customer. Wiser’s VP of Customer Success, Kathleen Egan, shares her thoughts on “unified commerce” and how focusing on unifying all channels can create a better customer experience.

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FACT-Finder introduces new approach to online grocery shopping using AI

Retail Technology Review

While FACT-Finder already holds a number of technology patents in the field of ecommerce and machine learning, the company claims that its latest patent introduces not just a new technology, but a whole new approach to online shopping.

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New Instagram shoppable feature provides a golden opportunity for retailers and Brands according to Tryzens

Retail Technology Review

News that social media giant Instagram is spreading its 'shoppable' tags to eight other countries following a year-long trial in the US, has been welcomed by eCommerce expert Tryzens.

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The Chargeback Company adds Enriched Alerts Service to its chargeback management platform

Retail Technology Review

Up to 86% of chargebacks are likely caused by fraudulent actions from consumers, and claims have increased 41% over the last two years.

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What Your Financial Statements Are Telling You—And How to Listen!

Speaker: David Worrell, CFO, Author & Speaker

Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.

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Compromised Magento sites delivering malware

Retail Technology Review

By Amina Bashir, Paul Burbage, and Vitali Kremez or business risk analyst firm Flashpoint.

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Blockchain group in UK launch to disrupt online retail

Retail Technology Review

Blamed for the death of the High Street, online shopping giants face their own disruption from artificial intelligence (AI) driven retailers, according to a new e-commerce platform scheduled to launch in the UK.