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The in-store shopping experience has a number of benefits for consumers. It’s a great way to see and test products before buying, store associates can help guide shoppers in the right direction, and there’s the instant gratification of buying an item and being able to use it that day. However, there are some things about certain brick-and-mortar stores that are not fun: long lines and poor checkout experiences.
Leveraging psychology as a marketing tactic is a great way to get your brand noticed among millions of potential distractions. If you learn what most engages shoppers and when they are most likely to make a purchase, you can channel that knowledge to attract and retain potential customers. . This is where the applied and experiential knowledge of psychological strategies add real value.
Field execution means boots on the ground. There’s simply no way around it. The challenge, however, is keeping teams lean and tracking progress to ensure work is completed perfectly and on time. That’s no easy feat; this situation often results in scheduling difficulties, compliance failures and missed deadlines. Learn the latest field management software developments that clear the path for your merchandising efforts from stockroom to basket and end these logistics difficulties.
We want to wish all of our valued clients and partners a very Merry Christmas, from the whole Graff Retail team! We hope you have a wonderful holiday season filled with warmth, good food, and great company! Many of you who have worked with us know that we believe in philanthropy and giving back. Year-round, […].
Category Management is a cornerstone of a successful retail strategy. While it promotes collaboration between manufacturers and retailers to optimize category performance, challenges persist in its effective implementation due to hurdles in communication and collaboration across teams and partners, and more. In this guide, we outline five essential strategies for success in 2025 that will touch on all the essential pieces of a successful strategy and implementation.
A month after Eataly’s grand opening in Toronto, and Time Out Market’s new location in Montreal, its time to take a look at these food hall-esque attractions. Both models are sized close to a large grocery store but are modeled more as a community hub. So just what makes them work? Eataly – Ambassador of […].
The festive season is officially around the corner! For some of us this is great news, but others may not have reached the targets set for this holiday season yet. . If you find yourself in the latter group, we bring great news to help with the holiday cheer. . Last-minute shoppers ahoy! According to Deloitte’s holiday survey , 51% of shoppers have yet to accomplish their holiday shopping – which has been chalked in for the second half of December.
Are you getting ready to launch a new product? It’s at this time that brands need to focus on setting the right price to attract the most customers possible. This is when penetration pricing can come into play. But what is penetration pricing? And what are the advantages and disadvantages of this pricing strategy for brands? Let’s find out.
Are you getting ready to launch a new product? It’s at this time that brands need to focus on setting the right price to attract the most customers possible. This is when penetration pricing can come into play. But what is penetration pricing? And what are the advantages and disadvantages of this pricing strategy for brands? Let’s find out.
Just a few decades ago a POS (point of sale) terminal was nothing more than a cash register where you’d come and pay for goods or services you just acquired in a certain store. As the times changed and our manner of doing business evolved, so have the POS systems developed into more sophisticated and feature-rich software and hardware solutions. In the retail industry, the ability to provide a seamless and customer-oriented purchasing experience is tightly connected with the scale of the busines
Just launched is a new store for our friends at Loaded Burger which we have been involved with from concept generation through to detail design packs and overseeing delivery on site. This has a been a great project to work on and well done to all those involved in delivering a great result that sets the brand apart from the competition. We’re looking forward to more in 2020 as they grow from strength to strength!
Web order fulfillment is not a one-size-fits all solution. There are a variety of ways to deliver products to consumers who purchase online. Here are five ways retailers in the past, and currently, have fulfilled web orders. There is no doubt that new developments in retail will show new ways to fulfill web orders in the future. For now, most retailers can get by fulfilling web orders through these channels.
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Farmers markets have been around for generations. Interestingly, while some aspects of retail are in flux, farmers markets are booming—expanding in both number and array of offerings. Today, there are more than 8,700 farmers markets across the U.S. No longer The post Partnering with Farmers Markets to Expand Your Brand: See What’s Growing appeared first on Medallion Retail.
It’s often said that the last step is the hardest to take. This is certainly a challenge faced by many eCommerce brands and retailers—how to get customer orders that last mile to their front doors. This is known as last-mile delivery, or the final part of the eCommerce experience when orders are delivered to waiting customers. Brands and retailers who do it right are in a great position to make money: fast fulfillment, great service, and happy shoppers.
It is common knowledge that shoppers are increasingly using mobile phones to shop. In fact, more than half of all internet traffic now comes from a mobile device, and 62 percent of smartphone owners use a mobile device to shop in the U.S. This is a phenomenon seen not only in the United States, but internationally as well, with many markets such as China, Mexico and Indonesia being known as ‘mobile-first’ economies, where their technological infrastructure was built starting with the mobile phon
UK online conversion rates rose by 44% on the daily average on Black Friday – up 3% year-on-year - according to data from iAdvize, the conversational commerce provider, while Cyber Monday conversions increased 27% compared to an average Monday.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Many advertisers look at the quality score as the Holy Grail to making Google Ads work. As a result, they spend too much time obsessing over trying to optimize it. Others are skeptical and take everything they hear about it with a pinch of salt. So who is right? Today, we’re going to find out. So, by the end, you’ll have all the practical information about quality scores that you need to improve the performance of your Google Ads campaigns.
Here we are, just 7 ‘sleeps’ away from Christmas day. How have sales been in your stores so far this holiday selling season? Hitting your targets? Celebrating success? We certainly hope so, because there can hardly be one good reason why you shouldn’t be doing better this year than last. But, ask yourself a bigger […].
When a new product launch goes well, it’s fantastic! When it goes wrong, it often goes really wrong. (Think Google Glass, the Segway, and Barnes and Noble’s Nook.). What is one common theme across all product launches, good or bad? Pricing. Set the right price for the market , and you may have a winner. Choose the wrong price, and you could alienate your target audience and miss out on potential customers.
A price is never one number. In reality, prices are constantly changing. They have different names and purposes, and finding the right price for the right scenario is an important challenge to tackle for any successful brand or retailer. Today, two core price distinctions revolve around list prices and net prices. Let’s explore the difference between these two so you can better optimize your pricing strategies moving forward.
When it comes to driving traffic and growing your online presence, businesses often ask: SEO or PPC—what’s the better choice? This guide breaks down the key differences between search engine optimization (SEO) and pay-per-click (PPC) advertising, highlighting their pros, cons, and best use cases. Whether you’re looking for long-term organic growth or immediate visibility through paid ads, we’ll help you determine which strategy—or combination of both—is right for your business.
People, products, shopability, and sentiment. These are the four key elements driving superior customer experience in-store, according to Wiser CEO Andy Ballard. Writing for Total Retail, Andy digs into why retailers should care deeply about each of these elements and how improving these areas can provide positive results for companies. Here’s a sneak peek at what you can read in “ 4 Key Elements Driving Superior Customer Experience In-Store.”.
Should retailers sell directly to shoppers on social media? The simple answer is almost always yes. Retail businesses without a presence on major platforms like Facebook, Instagram, Pinterest and Snapchat are asking to be ignored by consumers. More than 70 percent of American adults use at least one social media platform, according to a 2019 Pew Research Center survey.
Building a successful retail business, both online and offline, takes a significant amount of work to get off the ground. Taking your business to the next level can be a daunting challenge, but growing your retail business is worth it in the long run, increasing profits and further cementing your brand in the industry. With these tips and tricks, you can elevate your retail business.
The latest edition of the RetailNext Retail Performance Pulse has been published and is available for download, providing an overview of brick-and-mortar store performance for the retail month of November 2019 (November 3-30 on the industry’s 4-5-4 calendar). Download the Retail Performance Pulse for November 2019 store results. November is traditionally the start of the holiday shopping season, and once again the Thanksgiving/Black Friday weekend carried the month.
AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.
Regardless of whether you are planning on opening a new store or undergoing a store revamp, the layout of your store is more crucial to your overall performance than you may think. After all, picking the right layout design will allow your customers to shop your store with ease. Having a deliberate store layout is important for maximizing revenue for brick-and-mortar retailers.
If you are operating a retail business that has both physical and digital platforms, it may be difficult to succeed equally in both arenas, especially with the rise in online marketing over the past couple of decades. Here are some tips that will help you maintain a loyal shopper base both online and in-person. Offer Different Promotions. It is important to encourage customers to shop both online and in your physical store location, and one way to do this effectively is to offer promotions onlin
As technology expands and more and more consumers go online to shop, the retail industry faces new challenges. Millennials, now the world’s largest generation and biggest spenders, are more than twice as likely to shop online. . Yet millennials, like Gen Z behind them, also value authenticity and the human element of shopping. They want to feel as though they’re a part of your brand.
The promise of artificial intelligence (AI) in retail is well understood. With AI, retailers can optimize processes and merchandising, cut costs, forecast inventories and provide excellent customer experiences. Even so, the retail sector has been slow to move beyond piloting AI in one implementation or another. . According to CB Insights , “In an analysis of 1,600+ earnings calls from more than 50 publicly traded U.S. retailers, only nine retailers had begun discussing AI-related strategies for
This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia
Do you know what shoppers and customers expect from your retail business? When they enter your store, they want to quickly find the item they are looking for, but they still need many options. They want to get their item, pay for it as quickly as possible, and get on with their lives. In short, they are after speed, resourcefulness, and efficiency. To achieve that, retailers must invest in technologies that lead to greater customer satisfaction, but also make all business processes easier to han
During countless trips through numerous stores over the past few weeks we couldn’t help but notice a predominant and very disturbing trend … it’s next to impossible to find a manager on the sales floor! Can you believe it? The most important retail ‘show’ of the year and the cast and crew are running around […].
Red Box Vape Ltd has finalised a deal to acquire Vapour Lounge with 5 retail store outlets across Scotland as part of its continuing acquisition programme. This transaction will add a further £0.75m to turnover. The company is one of the fastest-growing UK brands in the sector.
DSV and Marimekko in Finland have signed a partnership agreement. As a result, Marimekko’s central warehouse operations will be moved to DSV’s new warehouse in Vantaa in the beginning of 2020.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
Enterprise commerce is at an inflection point. Rigid, monolithic platforms slow brands down, but a full replatforming is disruptive and costly. Modular architecture offers a flexible, scalable alternative - allowing enterprise brands to modernize without ripping and replacing their entire stack. Learn how a composable approach helps modernize commerce stacks while maintaining control over critical systems.
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