Wiser

JANUARY 8, 2018

Wiser’s first CFO joins to drive organic and acquisition growth for the retail analytics platform. BOSTON (PRWEB) JANUARY 08, 2018. Wiser , a retail analytics platform delivering actionable data for better decisions, has named Mathieu “Mat” Gagné as its first Chief Financial Officer (CFO). Gagne previously served as CFO at Alert Innovation, EBI Consulting and MyWebGrocer, and will oversee accounting, legal, forecasting and financial analysis from Wiser’s Boston office.

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Finance Accounting Promotions Marketing 84

Store Growers

JANUARY 12, 2018

lab icon by Felix Westphal. There are tons of great articles on how to do keyword research. And rightly so. Finding the keywords that are most important to your business can be extremely valuable. Unfortunately, most people’s attempts at keyword research ends up in a folder on their computer. I’ve been guilty of this myself. I’ve delivered keyword research reports to clients and failed to help them to take action based on the findings.

Advertising 48

Advertising Accounting ATS Shopping 48

RepslyBlog

JANUARY 4, 2018

In the retail world, there is no merit in scoring shelf space if you’re not able to keep it. That being so, retailers often conduct category reviews, where you’re given the task of proving your product’s worth to the retailer in order to keep your product in their store. As daunting as it might sound, a category review doesn’t have to feel like a trip to the principal’s office.

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Cross Cap

JANUARY 9, 2018

It’s the beginning of the year, and businesses around the globe are presented with even more challenges regarding capturing and retaining the consumer. It is no longer enough to have a standard customer profile and use this information in your marketing efforts. Omni-channel approach is becoming the driving force between the brand and the user ensuring a seamless experience at all points of the user’s journey.

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Consumer Customer Experience Marketing ATS 40

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Customer Experience

Retail Technology Review

JANUARY 24, 2018

Almost two thirds of consumers are unwilling to make expensive purchases online and prefer to spend larger amounts in store, according to new research.

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Consumer 34

Jamf on Retail

JANUARY 24, 2018

See how the Jamf Now Teammates feature helps you introduce coworkers and leadership to mobile device management (MDM), and allows you to hand the management keys to colleagues when you take that long-overdue vacation.

Management 28

Management 28

Store Growers

JANUARY 31, 2018

Icon by Noun project. Google Shopping campaign priority is a pretty advanced concept. It might seem pretty simply and straightforward, but its not. I’ve seen many Adwords accounts where smart business owners have done the hard work to their campaigns set up correctly, but get the campaign priority wrong. This causes their campaigns to not run the way they intended, leading to a higher cost per click and higher cost per sale.

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Shopping Advertising Accounting Management 44

Wiser

JANUARY 30, 2018

Earlier this month we welcomed our first CFO , Mathieu “Mat” Gagné. We are excited to have him on board and wanted to delve a little deeper and help you get to know him. . I sat down with Mat to learn more about his background and what he brings to Wiser. . Angelica: Hi, Mat. Thanks for taking the time to chat. Can you tell me a bit about your background?

Finance 74

Finance Management Accounting Promotions 74

Wiser

JANUARY 16, 2018

This is a guest article by Devon Kelly, Sr. Director of Operations at Wiser. . If a shopper doesn’t see your product on the shelf, it’s not in their purchase consideration set. It’s as simple as that. Sure, brand loyalty, pack appeal, and promotions all factor into the decision as well, but the primary factor is shelf presence. You must be seen to be considered. .

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Visual Merchandising Promotions ATS Location 68

Wiser

JANUARY 3, 2018

Brands and manufacturers are seeing increased success with direct to consumer (DTC) channels. We’ve just wrapped up an eBook with our friends over at CPC Strategy called The Wholesale Brand Disruption Guide. It is full of case studies from brands that have made a dent in the DTC market and actionable tips to help brands that are on the fence gain the insights they need to enter new markets confidently. .

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Consumer Wholesale Promotions Marketing 68

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Wiser

JANUARY 31, 2018

With Amazon’s takeover of Whole Foods, a number of changes were implemented to increase efficiencies. Some policies were already in place prior to the acquisition, but new rules, like centralizing buying, were imposed by Amazon. Our VP of Customer Success, Kathleen Egan spoke with Eater on the topic of inventory management at Amazon’s Whole Foods and the implications in an article titled Amazon’s Changes to Whole Foods Mean Empty Shelves, Fewer Local Products.

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Inventory Management ATS Promotions Management 60

Wiser

JANUARY 31, 2018

After an uproar from Whole Foods customers over empty shelves, it became clear that their inventory management was not working. On top of that, Amazon’s buy out of Whole Foods brought an end to brand advocates in-store. Our VP of Customer Success, Kathleen Egan, was interviewed by FierceRetail editor, Jacqueline Renfrow, about the role of brand advocates, what this news could mean for Whole Foods, and what the future might hold for brand advocates.

Inventory Management 60

Inventory Management Promotions Management 60

Store Growers

JANUARY 4, 2018

December marked the fourth month of operations for Apes in Space, my online store that sells space posters. In the last couple of months I’ve slowly figured out how to grow traffic. But the results haven’t been exactly stellar. I’m happy to say that last months was different and I’ve finally made some sales! December always is one of the top months for most of my consulting clients, so I’ve been busy with other projects.

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Promotions Accounting Marketing Target Market 37

Retail Technology Review

JANUARY 23, 2018

IBM has announced that fashion designer and manufacturer Sociedad Textil Lonia (STL) has launched a new online destination for luxury brand CH Carolina Herrera using digital commerce capabilities on the IBM Cloud.

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Fashion 34

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Accounting

Retail Technology Review

JANUARY 23, 2018

Digital performance management company Dynatrace has announced the findings of a series of benchmark tests that reveal how well retail websites performed during the holiday shopping season.

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Management Shopping 34

Retail Technology Review

JANUARY 9, 2018

Speed of service remains a key consideration in driving omnichannel conversions, as connected consumers expect immediacy across their shopping encounters, a new report by agile software development specialist, Black Pepper Software, reveals.

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Consumer Shopping 34

Retail Technology Review

JANUARY 31, 2018

How can the retail industry survive (and overcome) the new customer's demands? In a decade of digital transformation, customer behaviour has dramatically changed.

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Retail Technology Review

JANUARY 26, 2018

E Fundamentals, the London and Edinburgh-based eCommerce analytics and insight business, has announced it has completed a £2.5m Series A round of financing.

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Finance 28

Advertiser: Experience Retail Today

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

Fashion

Retail Technology Review

JANUARY 26, 2018

Commenting on the most recent air cargo demand statistics revealed by the International Air Transport Association (IATA), international freight forwarder and logistics service provider, U-Freight said the figures mirror much of its own experience of late.

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Retail Technology Review

JANUARY 26, 2018

How can the retail industry survive (and overcome) the new customer's demands? In a decade of digital transformation, customer behaviour has dramatically changed.

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Jamf on Retail

JANUARY 24, 2018

See how the Jamf Now Teammates feature helps you introduce coworkers and leadership to mobile device management (MDM), and allows you to hand the management keys to colleagues when you take that long-overdue vacation.

Management 28

Management 28

Retail Technology Review

JANUARY 16, 2018

ACI Worldwide, the global provider of real-time electronic payment and banking solutions, has announced an extended partnership with Klarna, leveraging ACI's UP eCommerce Payments solution.

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Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

Customer Experience

Jamf on Retail

JANUARY 3, 2018

We’re excited to announce that Jamf Now now manages iOS and macOS operating system versions for DEP-enrolled devices.

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Management 28

Jamf on Retail

JANUARY 3, 2018

We’re excited to announce that Jamf Now now manages iOS and macOS operating system versions for DEP-enrolled devices.

Management 28

Management 28