Retail TouchPoints

MARCH 23, 2021

Verizon Media — a division of Verizon Communications that includes AOL and Yahoo — will launch Yahoo Shops , a combination marketplace and advertising solution. The Yahoo Shops marketplace will feature a personalized digital storefront. Users go through a brief onboarding where they indicate their tastes and preferences and are then presented with their “own digital mall” featuring brands that align with their interests.

Merchant Services 348

Merchant Services Advertising Payment Services Shopping 348

Tokinomo

MARCH 7, 2021

Everybody loves stories, right? When we were kids we fell asleep listening to them, when we were teens we fell in love with their help, and even as adults we still like a good story. Storytelling is not just for tucking children at night, it’s also for big brands that want to attract shoppers and turn them into loyal customers.

Point of Sale 246

Point of Sale ATS Advertising Shopping 246

Intelligence Node

MARCH 16, 2021

2020 coaxed shoppers to adopt online shopping amidst the pandemic. This popularized eCommerce across all demographics and accelerated the shift to online shopping by years. Food & beverage, grocery, and edible CPG goods too saw a massive uptick in online orders and experienced unprecedented online demand during COVID-19. This trend is definitely here to stay […].

Shopping 197

Shopping 197

Wiser

MARCH 23, 2021

Brick-and-mortar shoppers are more mission-oriented than ever before. They know what they want, and they’re going to get in and get out. Will they be checking out with your products in their carts? The answer to that question is centered around retail execution. What is Retail Execution? Retail execution is the sum of your in-store efforts to increase sales and present your brand in a favorable light.

Promotions 148

Promotions Location Consumer Planning 148

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Customer Experience

Hyken

MARCH 31, 2021

It’s been years since I’ve written about Get to Know Your Customer Day. Recently, however, I’ve been asked what it’s all about, so I thought it was time to bring it up again. This time I want to share a few tips on what to do for these special days that are observed throughout the year. Get to Know Your Customer Day happens four times a year, on the third Thursday of each quarter, so they are held in January, April, July, and October.

Management 135

Management ATS 135

Mike Anthony

MARCH 17, 2021

Take a look at the displays above. What do they all have in common? Yes, well spotted – they are all significant spirit brands. But that’s not it. And no, they are not all owned by the same company. So what is the connection? They are all a missed opportunity to effectively communicate with shoppers, drive shopper engagement, inspire shoppers , and create longer-term value for the retailer and the manufacturer.

Marketing 130

Marketing Promotions Location Planning 130

Tokinomo

MARCH 1, 2021

The retail industry, like so many other industries, is currently being rocked hard by the Coronavirus which has unfortunately resulted in many conferences and trade shows being canceled. Social distancing is, after all, a tricky thing to do in the midst of a global pandemic and some retailers (including big ones) are going bankrupt.

Retail Trends 246

Retail Trends 246

Retail Minded

MARCH 31, 2021

Success in the retail business isn’t as simple as providing consumers with the opportunity to buy your products. Your customers themselves define your enterprise, nearly as much as your product line itself defines your entire enterprise. You may have already thought about your ideal customers and consumers, what they’re looking for, and their preference on how to shop.

Advertising 119

Advertising Target Market Wholesale Consumer 119

Wiser

MARCH 2, 2021

You need to connect with shoppers inside brick-and-mortar retail stores, whether you’re a brand manufacturer or a retailer, whether your reach is national, regional, at the biggest big-box stores, or the smallest mom-and-pop shops. The good news is that there is a way to get visibility into any physical store locations: retail audits. What are retail store audits?

Location 148

Location Shopping ATS Management 148

Hyken

MARCH 24, 2021

This is the first of a number of lessons I’ll be sharing from my newest book, I’ll Be Back: How to Get Customers to Come Back Again and Again. A few years back I wrote about the idea of measuring customer satisfaction versus customer behavior. We’re revisiting that topic with a fresh point of view. Today’s lesson is about the exciting topic of measurement and data.

Returns 134

Returns Promotions Management Marketing 134

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Mike Anthony

MARCH 17, 2021

Take a look at the displays above. What do they all have in common? Yes, well spotted – they are all significant spirit brands. But that’s not it. And no, they are not all owned by the same company. So what is the connection? They are all a missed opportunity to effectively communicate with shoppers, drive shopper engagement, inspire shoppers , and create longer-term value for the retailer and the manufacturer.

Marketing 130

Marketing Promotions Location Planning 130

Retail TouchPoints

MARCH 31, 2021

Store Operations 338

Store Operations 338

Tokinomo

MARCH 16, 2021

Danone is definitely an FMCG brand that loves connecting with its customers. That is why they decided to create an influencer marketing campaign with Cláudia Vieira, their brand ambassador in Portugal.

Marketing 228

Marketing 228

Retail Minded

MARCH 20, 2021

Opening a new business location, whether you’re a first-time business owner or the proud founder of a chain of independent retailers, is always something to celebrate. Running a business can be daunting, labour-intensive and challenging, no matter how experienced you might be. As a retailer, your priority should be your customers and offering the service of products that fulfil their needs.

Location 119

Location Fulfillment Planning Management 119

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

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Accounting

Wiser

MARCH 16, 2021

Shelf placement. There’s a good chance just reading those words triggers a flashback to an argument over the best location on the shelf for a new product. It’s no secret that shelf placement is valuable for both brand manufacturers and retailers—and that it is also a major pain to balance the demands of both these parties plus the all-important shopper.

Location 147

Location Planning Promotions Returns 147

Hyken

MARCH 26, 2021

This week we feature an article from Victor Blasco , CEO of Yum Yum Videos. He writes about how creating a company culture video helps your business to build stronger relationships with your customers. When we think about the advantages that small business es hold against big compan ies, the first thing that comes to mind is the close relationship with their customers.

Planning 128

Planning ATS Marketing 128

Mike Anthony

MARCH 9, 2021

The world of the shopper is changing rapidly, and that means that the playing field shopper marketers compete on is changing rapidly too. Shopper marketing forums, web pages and events buzz with the latest technology, heralding yet more ways for marketers to communicate with their targets. But whilst all of this new technology offers new shopper communication opportunities, experience suggests that there is a downside to every opportunity.

Marketing 130

Marketing Shopping Target Market Checkout 130

Retail TouchPoints

MARCH 2, 2021

Macy’s has announced a series of changes to its senior leadership team, including the elimination of the Chief Operations Officer role, as it moves forward with its “Polaris” omnichannel transformation strategy. Current COO John Harper, who has with Macy’s for more than 35 years, will leave the company on Aug. 1, 2021. Additional leadership changes include: With the elimination of the COO role, Chief Stores Officer Marc Mastronardi and Chief Supply Chain Officer Dennis Mullahy will report direct

Payment Services 337

Payment Services Department Stores Planning Location 337

Advertiser: Experience Retail Today

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

Fashion

Tokinomo

MARCH 25, 2021

What better way to amaze customers than to bring something new to the table (or should we say shelf)? Shoppers in Auchan stores in France were astonished by their favorite laundry detergent, Le Chat. No, it didn’t meow (yet), but it did talk to them.

130

130

LS Retail

MARCH 26, 2021

©iStock/JLco – Julia Amaral Global small business owners have embraced the chaos and found ways to adapt. They also know plenty of other owners who would have loved to continue on, but simply ran out of money, time, or good health. Krystle Lockman, co-owner of Axe and Arrow Brewing said: “This has showed us a lot about who we were as a company. I really just think from a business perspective, you can only plan for so much before you just have to stay nimble and adapt.

Planning 117

Planning 117

Retail Minded

MARCH 29, 2021

Retailers, are you ready to boost your store visibility, sales and overall success in 2021? The reality is, the past year has been difficult for many businesses – but small businesses in particular have been hit hard with the challenges presented by COVID-19. Keeping this in mind, Retail Minded’s Founder, Nicole Leinbach Reyhle, is thrilled to share expert insight that will offer actionable strategies and resources alike to aid small businesses as part of the National Main Street Cen

ATS 113

ATS Shopping Marketing Consumer 113

Mulesoft

MARCH 29, 2021

The pandemic has changed how organizations rely on their IT teams. IT was critical in the shift to remote work and maintaining operations in the new, virtual world — all while managing and implementing the day-to-day technical needs of the company. With this shift, digital transformation was no longer a question of “if,” but “how […]. The post 10 facts on the state of integration first appeared on MuleSoft Blog.

Management 111

Management 111

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

Customer Experience

Mike Anthony

MARCH 9, 2021

The world of the shopper is changing rapidly, and that means that the playing field shopper marketers compete on is changing rapidly too. Shopper marketing forums, web pages and events buzz with the latest technology, heralding yet more ways for marketers to communicate with their targets. But whilst all of this new technology offers new shopper communication opportunities, experience suggests that there is a downside to every opportunity.

Marketing 130

Marketing Shopping Target Market Checkout 130

Retail TouchPoints

MARCH 1, 2021

German grocery chain tegut… has piloted a fully automated mini-supermarket concept in Fulda, Germany, with plans to open another three locations in 2021 and, eventually, hundreds of the digital self-service stores across the country. The compact concept — called “ tegut… teo ” — boasts a modular design and wooden construction to complement the store network in a hyperlocal format.

Supermarket 328

Supermarket Checkout Location Shopping 328

Tokinomo

MARCH 2, 2021

Tokinomo HQ says HI! Before talking business, we want to take a moment to send all the best wishes to our partners around the world. We truly hope you are staying healthy and coping well with this ongoing Pandemic situation!

130

130

Retail Times

MARCH 16, 2021

It may not be the sexiest part of your store, and it doesn’t get a lot of customer eyeballs, but your stockroom is still a critical part of your physical location. In many ways, your stockroom acts as the headquarters of the store’s operations. It’s where your management office will be located, where you’ll receive shipments, where your staff will first discover the exciting new inventory, and where your extra stock will live.

Dead-Stock 110

Dead-Stock Inventory Management Shipping Management 110

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LS Retail

MARCH 19, 2021

©iStock/Viktoriia Fokina Pawdel CEO Arrian Lim – who is a certified digital marketer [not sure what that is] – discusses how he jumped out of the box of traditional pet marketing, applied the Blue Ocean strategy theory, and created his own growing niche. He says: That’s where I think we created a whole new category, our Blue Ocean so to speak. We reframed our proposition for our target market from pet owners to pet parents.

Target Market 110

Target Market Fashion Marketing 110

Dezeen

MARCH 22, 2021

Chinese architecture Studio PIG Design has created a showroom for the Memphis Milano furniture brand in Hangzhou , China, with interiors designed to make customers "feel the atmosphere of Memphis". Named Ya Space!, the two-storey building was designed to be an exhibition space and furniture showroom for Memphis Milano , which owns the rights to pieces created by the Memphis Group.

Shopping 104

Shopping ATS 104

Intelligence Node

MARCH 25, 2021

This article was first published on Forbes on Oct 7, 2020,, and is authored by Intelligence Node CEO Sanjeev Sularia in his capacity as a member of the Forbes Tech Council. Driven in large part by millennials and Generation Z, the resale, or “recommerce,” market is booming. Currently worth approximately $24 billion, it is projected to reach $51 […].

Marketing 104

Marketing Fashion 104

Retail TouchPoints

MARCH 1, 2021

Sephora is continuing its move away from malls with the announcement of the largest store expansion in its 21-year history in the U.S. More than 260 new stores are slated to open this year, including 60 freestanding locations and 200 shop-in-shops inside Kohl’s department stores. The LVMH -owned beauty retailer said in a statement that the new store openings were a sign of its confidence in brick-and-mortar retail: “Beauty is one of the most interactive retail experiences and the in-store experi

Location 328

Location Planning Department Stores Shopping 328

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Customer Experience