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Today’s consumers, especially Gen Z ( 73% ) and millennials ( 62% ), prefer to buy from a brand that offers interactive experiences that go beyond the standard ecommerce grid. And there’s no denying that video, whether live or recorded, is proving a powerful medium to create those experiences in digital environments. In fact, a study commissioned by real-time engagement platform Agora found that 61% of respondents under the age of 55 are interested in livestream shopping experiences, with
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Bakery franchise Cinnabon is expanding into Western Australia after Boxx Brands secured the rights for the popular cinnamon roll retailer across the state. “Since Cinnabon landed on Oz shores in 2019, West Australians have been hounding social media asking when it will be their turn, and we are so excited to finally make their wishes come true,” said Boxx Brands MD Brett Higgins.
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Reddie Furniture has switched to 100 per cent reclaimed solid wood and recycled plastic materials in its latest collections. According to the company, the change is a significant turning point in Reddie Furniture’s sustainability journey. The brand’s latest line features recycled materials, including reclaimed solid teak wood and processed plastics made by the brand’s production team in Indonesia. “The decision to transition to 100 per cent reclaimed wood and use recycled pl
TikTok is taking cues from its competitors at Meta by implementing new standards for AI-generated content (AIGC). TikTok announced that will use Content Credentials from the Coalition for Content Provenance and Authenticity (C2PA) to automatically label AIGC when it’s uploaded from certain platforms — no additional details on which platforms were provided.
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The world’s largest jewellery brand Pandora is placing sustainability at the cornerstone of its ‘Phoenix’ growth strategy and even tying bonuses for top management to environmental targets to incentivise progress. The shift dates back to 2020/21 when Pandora overhauled its business strategy to focus on crafting high-quality jewellery for the mass market and becoming the most desirable brand in the accessible luxury jewellery market, globally.
Skechers is bringing its brand to new audiences with a virtual store in Roblox aimed at younger consumers and a new co-branded collection with tractor brand John Deere designed for agricultural and construction professionals. Skechers Roblox Store Banks 3.4 Million Visits in First 5 Weeks Image courtesy Super League Skechers has opened its first virtual store in Livetopia’s Topia Mall on Roblox with the help of Super League and Century Games.
Retailers have welcomed the federal budget’s provision to help address the cost-of-living crisis but raised concerns about support for small businesses. The Australian Retailers Association lauded the government for including an energy bill relief of $300 and the extension of superannuation on government-funded parental leave in the 2024-25 federal budget.
Walmart is set to lay off hundreds of its corporate staff members. The retail giant will also ask their remote workers to return to the office on a hybrid schedule.
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Country Road ‘s Highpoint and Ballarat stores have secured a six-star Green Star Interiors rating from the Green Building Council of Australia, the first fashion retail shops to receive the rating. The company boasts that its existing store elements were carefully repurposed to reduce waste, and new fixtures incorporated recycled yoghurt containers, carpet crafted using recycled fishing nets, and recycled paper wall cladding.
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Workers at an Apple store in Towson, Md. have authorized a strike, although a date has not yet been set for the action. The store was the first Apple location to unionize back in 2022 with more than 100 employees now represented by The International Association of Machinists and Aerospace Workers Coalition of Organized Retail Employees (IAM CORE). Now, after what IAM CORE described as over a year of negotiations, members have voted in favor of a strike amid frustration over “unresolved work issu
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Liquid Death is not a standard name for a beverage brand , especially for a drink as healthy and innocuous as water. However, as unique as the brand name is, the company has taken an even more “metal” approach to marketing. From collaborations with beauty brands to tongue-in-cheek hashtags like #MurderYourThirst, Liquid Death has captured consumer attention in a way that few other brands, let alone those in the beverage category, have been able to.
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ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
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