How AI Assistants are Already Reshaping Shopping
Retail TouchPoints
DECEMBER 17, 2024
2024 is set to go down in history as the year of the AI assistant. Amid all the ongoing furor around new artificial intelligence applications, when it comes to actual utility for both brands and consumers, the cream that has risen to the top appears to be AI-powered agents. Amazon was one of the first retailers to launch an AI shopping assistant, but others swiftly followed.
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