Mon.Apr 29, 2024

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Brand Trust

Tokinomo

In today's world of endless choices, picking the right product or service can feel like navigating a maze. But there's a shortcut: brand trust. In this article, we're diving into what brand trust really means and why it matters. Ever wonder why you trust certain brands? It boils down to three things: your experience with their product, how they treat you as a customer, and the impact they have on society.

Marketing 264
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Unveiling the Power of Digital PR: A Blueprint for Retail Brands in the Relevance Era

Retail TouchPoints

The digital media landscape is ever-changing and, as such, it can be hard for time-poor marketers to keep up! Google is regularly updating its algorithm, (with nine in 2023 alone), not to mention the fact a cookieless future is looming. On top of that, competition between retail brands is fierce, intensified by economic struggles. As such, brands are increasingly battling against each other for lower CPCs and their target audience’s attention.

Marketing 332
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Salvos opens 400th store, 25 more planned this year

Inside Retail

Salvos Stores , The Salvation Army’s retail arm, will open its 400th shop on High Street in Melbourne’s Northcote. The store is the Christian charity’s 11th to open this year and Salvos said it plans to add another 25 by the end of the year. Salvo Stores sell pre-loved items at affordable prices, raising more than $44 million last year to support The Salvation Army’s network of more than 2000 community programs and services nationwide. “As we continue to expand our networ

Planning 290
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GNC Debuts New Section Dedicated to Supporting GLP-1 Patients

Retail TouchPoints

Health retailer GNC has debuted a new store section , dedicated to helping individuals who are using GLP-1 medications like Ozempic to mitigate and manage the side effects of the powerful weight loss drugs. The new section will be featured in all of the retailer’s 2,300+ U.S. locations. As many as 130 million Americans currently live with a condition that could be treated with a GLP-1 agonist, and as many as 70 million Americans could be using the medication by 2028 , according to some estimates

Location 286
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Modernizing the Frontend Experience on Salesforce Commerce Cloud

Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

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Amazon Prime Announces It Has Faster Deliveries

Retail Wire

Amazon reports that its Prime deliveries are now even speedier. With over 2 billion packages reaching customers in a day or less this year, the company claims its delivery system is picking up its pace.

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Mecca expands fragrance bottle recycling program with TerraCycle

Inside Retail

Australian cosmetics retailer Mecca has expanded its nationwide in-store beauty waste recycling program with TerraCycle to include glass fragrance bottles. Since 2019, Mecca consumers have been able to recycle empty cosmetic, haircare, and skincare packaging of any brand through the Mecca Beauty Product Free Recycling Program. Now, they may also recycle empty glass perfume and fragrance bottles.

Consumer 278

More Trending

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Coles books higher third-quarter revenue

Inside Retail

Coles saw third-quarter revenue rise 3.4 per cent year over year to $10.03 billion, mainly attributed to higher supermarket sales. “We have delivered another solid sales result across our supermarkets this quarter reflecting strong execution of our trade plans and our continued focus on delivering great value and great quality alongside improved availability,” said Coles Group CEO Leah Wecker. “We have also seen a meaningful increase in customers interacting with our digital pl

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How AllSaints’ New App is Engaging its Most Loyal Customers to the Tune of 5X Higher  Conversion

Retail TouchPoints

Brand apps are a tough needle to thread. They offer the chance to deliver a better mobile experience, more deeply engage with customers and a touch point through which to gather additional intel on consumers’ behavior and preferences. On the other hand, it’s hard to get someone to download your app (as opposed to simply typing in your URL), and even if they do download, it’s not a sure thing that they’ll actually use it: the average smartphone has more than 80 apps downloaded, but the average pe

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LVMH Is Creating Luxury Cityscapes Around Its Designer Stores

Retail Wire

LVMH is transforming older neighborhoods worldwide into upscale plazas and shopping hubs.

Shopping 264
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Ebay ‘Up & Running’ Grants Program Awards $500K to SMB Sellers

Retail TouchPoints

For the fifth year, Ebay is awarding $500,000 to small businesses with its Up & Running Grants program. The company will select 50 U.S.-based Ebay sellers that will each receive $10,000 grants to pay for tools and resources to grow their small businesses. Ebay also is offering each recipient $500 stipends that sellers can use to purchase educational courses and office technology through Ebay Refurbished.

Planning 264
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Website Security Essentials: Protect Your Site and Strengthen Cybersecurity

In a digital-first world, website security is non-negotiable. This comprehensive guide explores the critical importance of securing your site against hackers and vulnerabilities like SQL injection, XSS, and malware. Discover tools like SiteLock for threat monitoring and CodeGuard for seamless backups, ensuring robust protection for your data and operations.

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“Running is on trend right now”: New Balance expands hybrid retail model

Inside Retail

Melbourne’s fashion capital Chadstone has been tapped as the second Australian location for New Balance’s UCC format store. The New Balance UCC (uncommonly common concept) store is redefining the traditional retail experience by placing people, not products, at the forefront of the retail experience. The concept was initially launched in Guangzhou, China in December 2022, followed by Boston, Massachusetts, in February 2023, before rolling out in Singapore’s Paragon Shopping Centre, Sydney’s West

Fashion 264
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Starbucks, Workers United Make ‘Significant Progress’ in Contract Bargaining; Retailer Plans Series of Global Pop-Ups

Retail TouchPoints

Starbucks , once one of the country’s staunchest anti-union retailers, met with the Workers United union last week for collective bargaining discussions that yielded “significant progress.” The two- day session in Atlanta earlier this month will be followed by another in-person meeting in late May. In a joint statement, the retailer and the union said: “Over the course of the two days, we discussed a broad range of topics, including a shared commitment to mutual respect, the process to resolve g

Planning 262
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Fast-Food Chains in California Significantly Spike Prices on Menus

Retail Wire

Restaurants in California are staying true to their word that menu prices would increase following the state's rise in the minimum wage for fast-food workers.

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Urban Outfitters Launches New Platform for Vintage and Upcycled Apparel

Retail TouchPoints

Urban Outfitters has revamped its secondhand offerings into a new centralized Vintage + Remade hub, featuring a selection of vintage goods curated by the Urban team as well as used apparel that has been repaired and restored. Image courtesy Urban Outfitters The platform’s aim is to help Gen Z find unique used items “as thrift shops become flooded with fast fashion ecommerce brands,” according to a company statement.

Apparel 257
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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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Express’s New Owner Brings Post-Bankruptcy Hope to Beleaguered Retailer

Retail Wire

Express's bankruptcy filing earlier this month had analysts concerned about the popular clothing retailer's survival, but news about its new owner has given a glimmer of hope to both Wall Street and consumers alike.

Consumer 162
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VF Corp’s global CCO on the “tremendous opportunities” in emerging markets

Inside Retail

Dubai-based retailer and distributor GMG and US-based apparel and footwear company VF Corporation recently announced a significant expansion of their long-standing partnership to solidify their presence in the growing markets of Southeast Asia (SEA) and the Middle East and North Africa (MENA). The collaboration builds upon over a decade of successful ventures between the two entities and aims to amplify VF Corporation’s iconic brands, including Supreme, Vans and The North Face across key m

Marketing 147
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Emojiplanet Entertainment Centers Planned Across the U.S., Canada and China

Retail TouchPoints

The Emoji Company GmbH is partnering with UNIS Technology Ltd. on a new emoji-branded entertainment concept that brings retail and entertainment together. The venture into physical experiences will elevate the emoji brand’s already significant global presence, which is driven by a rights portfolio of 1,000 trademarks, more than 20,000 brand icons and designs and more than 1,400 licensing partners, including Burger King, L’Oréal and Puma.

Planning 147
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On the board: former Big W MD championing social impact with Good360 solution

Inside Retail

The journey from corporate to community impact is reflective of the evolving space of business ethics, driven by increasingly conscious consumers and generational demographics. Corporate executives are in an era that is championing them to leverage their corporate resources for positive social impact. Former Big W managing director, David Walker recently became a board member for Good360 shortly after stepping down from his role with the Woolworths Group in November 2023 to become a ‘freedom exp

Shipping 147
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Master Off-Page SEO: Boost Traffic, Build Trust, and Drive Conversions

Off-page SEO is the key to building trust, attracting qualified traffic, and boosting conversions. This guide explores how to leverage backlinks, guest blogging, social media, and influencer marketing to expand your website’s reach and authority. Discover the synergy between on-page and off-page SEO, ensuring your site is optimized for success. Learn how to create valuable content, engage with online communities, and track your progress to fine-tune your strategy.

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Maternity Brand, Seraphine Announces It’s 1st Brick-and-Mortar Store in LA

Retail Focus

Seraphine Maternity is thrilled to announce the grand opening of its first Los Angeles store, scheduled to open late April. This will bring Seraphine Maternity’s US store count to 3 and the brand’s bricks-and-mortar presence to 8 stores which includes London and Paris. Seraphine is excited to offer its West Coast customers the opportunity to discover the brand and joy of shopping in person and access to expert styling help and advice for their changing body shape.

Boutique 147
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Over 45K retail stores may close in next 5 years: UBS

Retail Dive

E-commerce penetration is expected to rise, helped in part by third-party players like Temu and Shein, according to a new report.

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Why personalisation is key to digital success

Inside Retail

With advances in AI poised to power the next generation of customer experience, retailers would be wise to increase their focus on personalisation and optimisation to meet consumer expectations. The Publicis Sapient Digital Commerce Survey 2024 found that Australian consumers are the second most likely, after the UK (59 per cent), to switch brands over digital experience – with over half (53 per cent) switching brands if they’re not satisfied with their digital commerce experience.

Consumer 130
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Chipotle Scraps Farmesa Fresh Eatery After Ghost Kitchen Closure

Retail Wire

Chipotle Mexican Grill’s venture into the Farmesa Fresh Eatery concept has come to an abrupt halt following the closure of its partnering platform Kitchen United’s ghost kitchens.

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Is Your Brand AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

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How two former Coke and Pepsi execs aim to disrupt the energy drink market

Inside Retail

From superfood -enhanced coffees to spirit-less cocktails, the market for more natural and healthier beverage alternatives has never been stronger — even when it comes to energy drinks. Energy drink brand Key was founded by two former beverage giant executives, Karishma Thawani and Tekla Back, to tap into the growing demand for better-for-you beverages.

Marketing 130
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H-E-B Recalls Ice Cream Cups Due to Metal

Retail Wire

The popular frozen treat has been pulled from store shelves in a voluntary company recall.

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Tesco unveils ‘hyper-personalised’ Clubcard challenges for shoppers

Retail Gazette

Tesco has unveiled a new “hyper-personalised” Clubcard promotion for millions of its shoppers, under its new partnership with AI technology business Eagle Eye. The grocery giant is inviting three million loyalty scheme members to participate in its ‘Clubcard Challenges’ campaign, which starts from 20 May, running for six weeks.

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Pickleball Expands Internationally to India

Retail Wire

Pickleball, America’s booming sport, aims to spread its games in India, the world’s most populous country.

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Turn Your Website Into a Money-Maker: Tips for Small Business Success

Your website can be more than just a digital presence—it can be a thriving profit center. Discover proven strategies to monetize your website, whether you sell physical products, digital downloads, or services. Learn the importance of user-friendly design, high-quality content, and tailored marketing to meet audience needs and boost engagement. Explore options like e-commerce, affiliate marketing, and subscriptions, and use analytics to optimize for success.

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J. Jill to elevate customer service in some stores

Retail Dive

The retailer’s multifaceted “One Wardrobe. No Limits” effort is based on research revealing women’s frustration with the clothes in their closets.

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Tesla’s Full Self Driving Approval in China Sparks Stock Surge

Retail Wire

Tesla shares shot up over 12% early Monday as CEO Elon Musk got the nod to launch "Full Self Driving" (FSD) tech in China.

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Fragrance brand Snif lands in all Ulta Beauty locations

Retail Dive

After first forming a partnership with the beauty retailer last summer, the move expands the brand’s presence from 539 Ulta stores to more than 1,350.

Location 118
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Indian Spice Exports Have Potential for Cancer-Causing Pesticide

Retail Wire

An FDA Enforcement Report states that some Indian spice exports have the potential to contain a cancer-causing pesticide.

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Mastering E-commerce Strategies to Drive Growth in B2B Distribution

B2B distributors and wholesalers: this webinar is for you! Discover the game-changing potential of composable commerce—a flexible, modern approach to e-commerce—and explore the strategies and technologies transforming the B2B landscape. Learn how to create custom digital experiences for your business from the leaders at Orium , commercetools , and Contentful as they walk through real-world examples, providing actionable insights on how to future-proof your business, integrate new opportunities s