Grown Alchemist taken private as L’Occitane sells stake to former CEO
Inside Retail
APRIL 2, 2024
L’Occitane Group has sold its entire stake in Australian skincare brand Grown Alchemist for 28 million euros (US$30 million) to Lavender Investments owned by Andre Hoffmann, former vice chairman and CEO of L’Occitane International. L’Occitane Group said the transaction will help the group focus its resources and attention on its core brand L’Occitane en Provence, and accelerate the growth of its other brands.
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