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Augmented reality (AR) has evolved from a novelty into a critical investment for retailers that want to capture audience attention and dollars. Businesses that offer AR-driven experiences are 41% more likely to capture consumer attention than those that do not, according to Deloitte, and 66% of consumers are interested in using this tech while shopping.
Pandora is on a quest to be the world’s most desirable jewellery brand, not just the largest, but what’s fashion got to do with it? Earlier this month, 200 carats of Pandora lab-grown diamonds graced the decolletage of Pamela Anderson at the Met Gala. And its newest collection, Essence, debuted at the sold-out closing night runway at Australian Fashion Week (AFW), alongside on-site activations including a personalisation station.
A power outage halted Amtrak trains on Wednesday evening, causing thousands of passengers to be stranded — and they're not the only ones affected by the outage.
Category Management is a cornerstone of a successful retail strategy. While it promotes collaboration between manufacturers and retailers to optimize category performance, challenges persist in its effective implementation due to hurdles in communication and collaboration across teams and partners, and more. In this guide, we outline five essential strategies for success in 2025 that will touch on all the essential pieces of a successful strategy and implementation.
In the ever-changing world of retail, where each interaction with a customer has the power to mould perceptions of a brand, there lies a potent yet often underappreciated force: Invisible PR. In my extensive experience working with retail behemoths such as Adidas, Nike, Sneakerboy and Westfield for over two decades, I have observed the profound impact of Invisible PR on brand reputation and customer devotion.
In a significant development marking the end of an era, the city of Oakland has agreed to sell its stake in the stadium that has been home to the Oakland Athletics since 1968.
Ebay , the OG of online resale, has released its fourth annual Recommerce Report highlighting what many of us already know anecdotally — that the sale of secondhand goods is growing across categories and channels, especially as economic conditions continue to push consumers to seek out value pricing. In fact, saving money was the number one reason consumers indicated for purchasing “pre-loved” goods, with 62% ranking it as their top driver, followed by: Sustainability /environmental benefits ( 2
Ebay , the OG of online resale, has released its fourth annual Recommerce Report highlighting what many of us already know anecdotally — that the sale of secondhand goods is growing across categories and channels, especially as economic conditions continue to push consumers to seek out value pricing. In fact, saving money was the number one reason consumers indicated for purchasing “pre-loved” goods, with 62% ranking it as their top driver, followed by: Sustainability /environmental benefits ( 2
The Australian business of unisex fashion brand Dion Lee has been placed into voluntary administration, with the company’s financial status remaining undisclosed. The brand has appointed DVT Group as voluntary administrators for its Australian-based operations. Administrator Antony Resnick and his team are working to assess all options regarding the company’s US business.
Instacart is enhancing its partnership with Peacock with the launch of a custom, curated cart experience based on the new Bravo reality series The Valley. Cast members of the show, which debuted in March 2024, were once nightlife regulars who are now dealing with home ownership, kids and backyard barbecues. The Instacart x The Valley Block Party Cart gives fans a shoppable experience, allowing them to engage with the series via offerings including: Chicken wings, chicken tenders, fish sticks and
L’Oréal Paris , Walmart and Snapchat have teamed up for a new phygital integration designed to bring hair colors from the beauty brand’s Féria line to life in stores. Image courtesy Snapchat At Walmart stores nationwide, Féria hair dye boxes have been equipped with QR codes that shoppers can scan to try the colors on via AR on Snapchat. The experience leverages some of Snapchat’s most advanced augmented reality technology, allowing shoppers to see themselves in 15 different hair colors wit
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
A new study demonstrates how AI can revolutionise fast fashion by improving supply chain efficiencies and in turn reducing the industry’s carbon footprint. The fast fashion industry is valued at US$2.5 trillion and employs some 75 million people, however, its economic impact is underscored by its environmental pollution. A team of international researchers has demonstrated how the fast fashion industry can better harness AI-driven technologies for climate action and reduce its 10 per cent contri
The Children’s Place President and CEO Jane Elfers has left the company, effective May 20, 2024. Board Director Muhammad Umair has been named President and Interim CEO as the retailer seeks a permanent replacement for Elfers. Umair, who joined the board in February 2024, was most recently a Senior Advisor for Origin Funding Partners, a global trade finance fund.
Customers of The Home Depot can now get same-day delivery in as fast as one hour — including big and bulky products weighing up to 60 pounds — from nearly 2,000 stores via the retailer’s new partnership with Instacart. The nationwide expansion follows a pilot conducted earlier this year. “Our brick-and-mortar stores are foundational to The Home Depot, and expanding our ecommerce capabilities is a key part of our ongoing efforts to deliver a seamless, interconnected experience,” said Jordan Brogg
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Ralph Lauren has reported a lower growth rate for its fourth-quarter revenue, but an analyst said the brand is still doing well amid a wider slowdown in the luxury market. The company’s revenue rose a modest 1.8 per cent during the quarter, compared to the 5.6 per cent uplift in the previous quarter. Neil Saunders, MD of GlobalData, said the moderate growth was in line with expectations given the general trend in the luxury market.
TikTok has given us “girl math” and “boy math,” and now I’d like to add “Tech Math” to the mix. Tech Math is when every technology partner tells you that they have contributed (fill in the blank) $XX million in additional sales…and yet, surprisingly, the business isn’t up nearly as much, if at all. Despite being the shiny new object d’jour, AI and its halo of promises are not immune to this conundrum.
Black Friday – along with other high-profile online shopping extravaganzas – provides online retailers with an enormous opportunity to attract new customers. As Australia Post explains, it marks the perfect time to win the hearts and minds of existing customers and maximise sales. But many retailers make the mistake of leaving it too late to develop strategies to optimise those opportunities.
When it comes to driving traffic and growing your online presence, businesses often ask: SEO or PPC—what’s the better choice? This guide breaks down the key differences between search engine optimization (SEO) and pay-per-click (PPC) advertising, highlighting their pros, cons, and best use cases. Whether you’re looking for long-term organic growth or immediate visibility through paid ads, we’ll help you determine which strategy—or combination of both—is right for your business.
The check-in systems at numerous hotels throughout the U.S. are operating a remote access application that is inadvertently exposing guest information screenshots to the internet.
Sportswear giant JD Sports is expanding its Australian footprint into Darwin, signing a seven-year lease with Casuarina Square. The global retailer will take a 414sqm tenancy on the ground floor of the centre, adjacent to Mecca. The store marks the brand’s 63rd Australian location after opening its first store there in 2017. JD Sports CEO for Australia and New Zealand, Aaron Faraguna, said the company is introducing a world-class retail experience to Darwin.
Last week, the retail industry was buzzing with the news that Victoria’s Secret’s fashion show is coming back. First introduced in 2004, the annual fashion show was put on hiatus in 2019 after the show reported its lowest-ever ratings in 2018. This coincided with a decline in revenues and several major store closures. Last year, the lingerie brand attempted to bring back some of the excitement that its fashion show once elicited with the Victoria’s Secret World Tour.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Around 70 per cent of Australians use click-and-collect when shopping online, according to recent research. ShopFully surveyed 1000 Australians and found that 78 per cent of them will often take the opportunity to purchase other products at a store when collecting their original purchase. About 24 per cent said they do so systematically, and 54 per cent do so occasionally.
In a significant move to curb foreign influence during a crucial election year, TikTok is enacting new rules to limit the reach of state-affiliated media accounts on its platform.
As the end of the financial year approaches, Australian retailers are adapting their strategies to meet the evolving expectations of modern consumers. Today, customers aren’t choosing between shopping online or in-store; 75 per cent of consumers rely on both physical and digital touchpoints throughout their buying journey. Shoppers expect both in-person and online options, faster delivery, real-time tracking notifications, and simpler returns.
Creating SEO-friendly content is key to improving your website’s visibility and attracting more visitors. This guide walks you through best practices for writing optimized content, including keyword placement, proper formatting, and engaging writing techniques. Whether you’re crafting blog posts, landing pages, or product descriptions, these proven SEO strategies will help your content rank higher and keep readers engaged.
Consumer tech brand Casetify chose Earth Day in April to highlight the potential for repurposing waste in the brand’s most ambitious multi-market promotion yet. The Hong Kong-founded retailer launched an array of global activations spanning New York City, Seoul, Qinhuangdao, Sydney , and Bangkok, marking its highest number of simultaneous international installations yet.
Apparel company VF Corporation witnessed lower revenue last fiscal year amid weaker performance across most of its brands. The company’s revenue fell 10 per cent to $10.45 billion with its Vans’ business down 24 per cent to $2.79 billion and Timberland sliding 13 per cent to $1.56 billion. Dickies’ revenue declined 15 per cent to $618.4 million.
AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.
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