The Rise of Digital Gift Cards in the Fight Against Retail Scammers
Retail TouchPoints
JUNE 25, 2024
The prevalence of gift card fraud poses a significant threat to retailers and consumers alike. Recent data from the Federal Trade Commission (FTC) paints a stark picture, revealing that gift card scam losses totaled over $228 million last year — a staggering increase of more than $100 million from 2020. As cybercriminals continue to exploit vulnerabilities in traditional payment methods, such as plastic gift cards, it becomes imperative for retailers to adapt, and many are turning to digital gif
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