Wed.Sep 25, 2024

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Experiences to Remember: Changing In-Store Behavior and Reaching Consumers

Retail TouchPoints

Remember the age-old question: “If a tree falls in a forest and no one is around to hear it, does it make a sound?” Playful as it seems, it is profound and applicable, especially for today’s retail marketers. Because while they may feel they are communicating something weighty, it doesn’t mean consumers will hear it, let alone act. Today’s marketers can slice up demographics and reach audiences with uncanny precision.

Consumer 263
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Frozen Food Delivery Company Yelloh, Formerly Schwan’s, Is Shutting Down

Retail Wire

After 72 years, consumers will no longer see Yelloh's famous yellow trucks driving in neighborhoods.

Consumer 278
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TikTok Beefs Up Search Ads Offering Just in Time for Holiday Shopping

Retail TouchPoints

For several years now, consumers’ search behavior has been trending away from generic search engines and toward platforms like Amazon and social media sites. TikTok has noted this trend on its platform, where it says 57% of users utilize its search functionality and 23% search for something within 30 seconds of opening the TikTok app. Image courtesy TikTok Now TikTok has introduced a new way for brands to capitalize on this trend, with a new Search Ads offering that will allow brands to place th

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Coca-Cola Discontinues Spiced Flavor Despite Promising Permanence

Retail Wire

Coca-Cola has decided to discontinue its recently introduced "Coca-Cola Spiced" flavor after only being on the market for less than a year.

Marketing 272
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Modernizing the Frontend Experience on Salesforce Commerce Cloud

Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

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Adobe Predicts 8.4% Growth in Online Holiday Sales, Driven by Discounting

Retail TouchPoints

Adobe expects U.S. online sales to hit a record $240.8 billion this holiday shopping season (covering the period from Nov. 1 to Dec. 31), representing 8.4% growth year-over-year. Shopping on mobile devices also is expected to hit a new milestone, growing 12.8% YoY to contribute a record $128.1 billion , which would represent a 53.2% share of online spend this season versus desktop shopping.

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Wendy’s Is Reportedly Launching SpongeBob SquarePants-Themed ‘Under the Sea’ Frosty

Retail Wire

Wendy's is reportedly teaming up with the popular children's cartoon.

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More Trending

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Paris Baguette Rolls Out Halloween-Inspired Baked Goods for the Season

Retail Wire

Paris Baguette has unveiled a frightfully delicious Halloween menu featuring a lineup of Halloween-inspired baked goods.

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New Zealand’s Warehouse Group posts a loss after too many ‘own goals’

Inside Retail

The Warehouse Group has booked a post-tax loss of $54.2 million after sales fell 6.2 per cent to $3 billion. “Our FY24 performance is disappointing, and we’ve simply scored too many own goals,” conceded interim CEO John Journee. “Our ecosystem strategy was too ambitious, and we took our eye off the ball on product. We held onto Torpedo7 and TheMarket.com too long, reacted too slowly to changing customer spending , and fell out of step with what Kiwi families want.

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Panera and Pepsi Team Up for Unlimited Sips, Ultimate Trips Giveaway

Retail Wire

Unforgettable getaways, cash prizes, and more are at stake for loyal customers.

ATS 264
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DOJ Sues Visa for Anticompetitive Debit Card Practices

Retail TouchPoints

The U.S. Department of Justice has sued Visa for anticompetitive practices in debit card networks, which it says penalize merchants that try to use alternatives. The suit, filed in the U.S. District Court for the Southern District of New York, alleges that Visa “wields its dominance, enormous scale and centrality to the debit ecosystem to impose a web of exclusionary agreements on merchants and banks.

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Website Security Essentials: Protect Your Site and Strengthen Cybersecurity

In a digital-first world, website security is non-negotiable. This comprehensive guide explores the critical importance of securing your site against hackers and vulnerabilities like SQL injection, XSS, and malware. Discover tools like SiteLock for threat monitoring and CodeGuard for seamless backups, ensuring robust protection for your data and operations.

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US Government Accuses Visa of Being an Illegal Monopoly

Retail Wire

The Department of Justice alleges Visa has an excessive stranglehold on debit card transactions.

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The Creative Retail Awards Crown the Very Best in Retail, Leisure and Hospitality Design at Their 2024 Awards

Retail Focus

The creative sector was partying last week after the announcement of the winners of the Creative Retail Awards 2024. At a crucial time for the industry, The Creative Retail Awards is the ultimate celebration of innovation and excellence in retail, leisure and hospitality design. It allows retailers and creatives from around the world to compete for glory in a range of categories, culminating in a glittering awards presentation in London, a global hub for the creative industries.

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Tijuana Flats Filed for Chapter 11. So Why Are They Opening More Stores?

Retail Wire

Tijuana Flats was once one of the most popular Tex-Mex restaurants in the country.

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How to ensure the mental wellness of your people to boost productivity

Inside Retail

The mental wellness of our people is a growing issue in running teams and businesses. It has always been an issue, but it has become a bigger one since the pandemic. Partly because people’s resilience has eroded after having dealt with so many challenges, and partly because there is more awareness of mental wellness as more people are seeking support.

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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Culver’s Debuts Hot Honey Cheese Curds and Brings Back Fan-Favorite CurderBurger

Retail Wire

Sweet heat and crispy fried cheese, what could be better?

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Is on-demand manufacturing the solution for a greener fashion industry?

Inside Retail

As the fashion industry grapples with the pressing issue of waste reduction, brands are increasingly turning their attention to innovative solutions that can be implemented on a broader scale. One of these is on-demand manufacturing. A growing number of made-to-order brands includes Australian-based Citizen Wolf, Spanish fashion label Alohas, Benjamin Fox and Olivia Rose.

Fashion 130
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Starbucks Stock Downgraded Amid CEO ‘Overdone Hype’

Retail Wire

New Starbucks CEO Brian Niccol's tenure has already been marred by what experts are calling "overdone hype" as the coffee chain's stock receives a downgrade.

Marketing 147
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B Corps Certification drives the triple bottom line: people, planet and profit

Inside Retail

As the founder of Banish, my job is to help educate Australians on how they can live more sustainably, and provide them with the tools they need to do so. Among Australian shoppers, 84 per cent say sustainability is important when making purchase decisions, but we all know how confusing, overwhelming and downright difficult it can be to buy better. Enter B Corp Certification.

Consumer 130
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Master Off-Page SEO: Boost Traffic, Build Trust, and Drive Conversions

Off-page SEO is the key to building trust, attracting qualified traffic, and boosting conversions. This guide explores how to leverage backlinks, guest blogging, social media, and influencer marketing to expand your website’s reach and authority. Discover the synergy between on-page and off-page SEO, ensuring your site is optimized for success. Learn how to create valuable content, engage with online communities, and track your progress to fine-tune your strategy.

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USPS To Maintain Stamp Prices Through January 2025

Retail Wire

The U.S. Postal Service (USPS) has announced that it will not raise stamp prices for Market Dominant products, including First-Class Mail, in January 2025.

Marketing 130
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Meta just unveiled a prototype of its AR glasses. Here’s what to know

Inside Retail

Facebook owner Meta Platforms showed off its first working prototype of augmented-reality glasses, called Orion, during its annual Connect conference on Wednesday, as the California company sketched out its aspirations for products that would bring the virtual world into the real one. “This is the physical world with holograms overlaid on it,” Chief Executive Mark Zuckerberg said after pulling out the chunky black glasses from a metal case dramatically brought to him on stage. “

Planning 130
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Here’s a Guide to Different Electrical Equipment and Their Functions

Retail Focus

Electrical equipment has an essential role in many applications, from homes to factories. These devices help control, regulate, and distribute electricity ensuring things work well in various settings. Having an idea on what these are help to prepare you for any future repairing needs. In this article, we will look at different types of electrical equipment and their functions so that you will never have an issue with it. 1.

ATS 130
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Montblanc gets a new CEO: Giorgio Sarne moves from Stuart Weitzman

Inside Retail

Montblanc has named Giorgio Sarne as CEO, effective November 15. Sarne has been brand president and CEO of Stuart Weitzman under the Tapestry group for the past four years and also held global leadership roles at Veuve Clicquot and Tag Heuer. Sarne’s appointment comes just before the 100th anniversary of Montblanc’s most familiar writing product, the Meisterstück. “Under Giorgio’s stewardship, Montblanc will continue to share its 118 year-old story and rich legacy of writ

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Is Your Brand AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

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Stitch Fix expects return to growth in 2 years

Retail Dive

CEO Matt Baer said the company’s cost cuts and customer experience changes are paying off, but warned that “transformations take time.

Returns 122
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Rob Odd on retail media’s rapid evolution in Australia’s advertising scene

Inside Retail

Retail media has rapidly evolved in Australia, reflecting a global trend where retailers are leveraging their customer data to create powerful advertising platforms. The Interactive Advertising Bureau (IAB) Retail Media State of the Nation report, which highlights this growth and presents a landscape brimming with opportunities and challenges. Epsilon has recently become a member of IAB to learn from and guide fellow industry brands on understanding their digital ecosystem, consumer trends and p

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Salt Life retail stores to close in bankruptcy

Retail Dive

The beach brand will undergo a new business model focused on e-commerce and wholesale as liquidation sales at 28 stores in 10 states begin.

Wholesale 119
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Hey Bud’s head of marketing on “finding the power in failure”

Inside Retail

Head of marketing at Hey Bud , Hannah Neumann, is thriving amidst the skincare startup’s phase of hyper-growth. Her honest approach to campaigns, like putting real people with real skin on billboards, has helped build an authentic community for Hey Bud. But it’s her mindset to “think big, act quick” and belief that “failures are never failures” that guides her leadership style and workflow.

Marketing 130
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Turn Your Website Into a Money-Maker: Tips for Small Business Success

Your website can be more than just a digital presence—it can be a thriving profit center. Discover proven strategies to monetize your website, whether you sell physical products, digital downloads, or services. Learn the importance of user-friendly design, high-quality content, and tailored marketing to meet audience needs and boost engagement. Explore options like e-commerce, affiliate marketing, and subscriptions, and use analytics to optimize for success.

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Watch: Boots launches biggest-ever beauty campaign with over 25 new brands

Retail Gazette

Boots has launched its biggest ever beauty marketing campaign, with more than 25 new brands landing at the cosmetics giant. The ‘make more room for beauty’ campaign sees the retailer invite the nation to make more room for beauty products in their lives. It marks Boots’ first campaign specifically designed to reach an audience of under-35 beauty consumers, spanning TV, OOH, print, radio, digital display, paid and owned social, PR, email and instore marketing.

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Kay Jewelers to revamp store fleet amid new brand positioning

Retail Dive

In a bid to attract younger shoppers, the retailer is updating stores, adding a new product collection and focusing its branding on authentic relationships.

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In pictures: John Lewis unveils Christmas shop in 35 stores

Retail Gazette

John Lewis has opened its Christmas shops in 35 stores today as it gears up for the busy festive shopping period. Consumers will be able to purchase everything from trees and baubles to gifting and wreaths in the department store’s dedicated areas. It is the first time the retailer is bringing its Christmas foliage together in one place across 15 of its stores.

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Fytted launches virtual fitting room tool

Retail Dive

The app allows users to virtually try on clothing from over 600 brands including Free People, Lululemon and J. Crew.

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Mastering E-commerce Strategies to Drive Growth in B2B Distribution

B2B distributors and wholesalers: this webinar is for you! Discover the game-changing potential of composable commerce—a flexible, modern approach to e-commerce—and explore the strategies and technologies transforming the B2B landscape. Learn how to create custom digital experiences for your business from the leaders at Orium , commercetools , and Contentful as they walk through real-world examples, providing actionable insights on how to future-proof your business, integrate new opportunities s