Drop-Shipping Markdowns Marketing 
Retail TouchPoints
AUGUST 27, 2024
“With so many things happening over the last two years — the pandemic, political pressures, social justice protests, geopolitical and supply chain challenges — everyone stayed at a perfect moderate level of anxiety,” said Ericka McCoy, Chief Marketing Officer at analyst firm Resonate in an interview with Retail TouchPoints.
Wiser
APRIL 7, 2020
Altering your price, particularly through markdowns, can be a smart strategy, but only if done correctly. Unsuccessful or excessive markdowns can lead to staggering losses in terms of missed revenue and a lower margin on your goods. What are Retail Markdowns? How to Implement a Markdown Strategy. Don’t believe us?
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Retail TouchPoints
OCTOBER 3, 2023
It was no longer enough to route orders to a handful of DCs and drop ship vendors. Doing extensive online research, and then opting for the speed of curbside pickup over ship to address? The picture gets even blurrier when you try to define what exactly constitutes a digital transaction.
Wiser
AUGUST 24, 2017
They are also a way to ensure markdowns and promotions are effective. If your markdown and sale patterns become obvious to your consumer, they will wait for those markdowns and hold off on shopping until a promotion rolls around. Free shipping with a minimum threshold can also help increase average order value.
Retail TouchPoints
NOVEMBER 3, 2020
By creating narrower product assortments and limiting inventory levels — especially for product shipments headed to brick-and-mortar stores —merchants would gain the ability to react more quickly to changing consumer trends, and even potentially reduce their need for markdowns. What can the retailer learn from and improve?
Wiser
APRIL 13, 2021
Plus, the infrastructure is already in place to help warehouse, sell, and ship your products. You also control the assortment, the marketing, the sales funnel, and everything else. Amazon is known for having the lowest-in-the-market prices, and sellers here are expected to be priced low as well. With the popular U.S.
Inside Retail
AUGUST 25, 2022
Some of your variable expenses like marketing come under scrutiny. One of the concerns analysts have about the current market is that some retail brands are getting over-inventoried, or overstocked. Unless the product is truly classic and can be packed away for another year or season, you need to be bold and take the markdowns now.
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