Extended Back-to-School Season Spotlights Need for Tactical Markdowns
Retail TouchPoints
AUGUST 27, 2024
Customers are changing where they shop, increasingly choosing discount stores and comparing prices online compared to previous seasons,” said Peter Ramer, Consumer Products Senior Analyst at RSM U.S. Buyers across income levels are choosing to trade down, purchasing less expensive store brands and online options.
Let's personalize your content