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In-Store Retail Media Flexes to Move Beyond Digital Screens

Retail TouchPoints

Respondents to the store design survey already have rethought and redesigned areas where there are clear monetization opportunities: product display areas ( 70% ), fixtures ( 62% ) and the point of sale ( 54% ).

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Move Past Hype to Focus on Value with AI Implementations in the POS Space

Retail TouchPoints

In the point of sale (POS) space, three AI applications show particular promise: Headcount and Heat Mapping in Brick-and-Mortar Retail Insights from shopper behavior data are valuable – and financially impactful – to retailers.

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David Jones launches in-house retail media agency, Amplify

Inside Retail

David Jones has joined the growing ranks of major retailers to establish their own retail media sales and management business. The department store chain has launched a standalone business called David Jones Amplify which will give brands access to more than 475 in-store media, 102 digital formats and 70 print and digital editorial formats.

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Macy’s Jeff Warren explains how the legacy retailer plans to turn things around

Inside Retail

But for Jeff Warren Macys vice president of selling and customer experience, and one of the key people involved in reinvigorating the department stores relationship with its customers sticking with the status quo is not an option. billion and stores numbering 868 globally.

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Inside JCPenney’s Transformation: A Data-Driven Vision and Future-Ready Tech Stack

Retail TouchPoints

JCPenney has faced the same challenges that bedevil the entire department store vertical, ranging from lower foot traffic at malls to the high operating costs that come with significant brick-and-mortar investments. However, there’s been even more going on behind the scenes and in a growing number of JCPenney stores.

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Cole Haan Deploys Platform Supporting Unified Commerce

Retail TouchPoints

Aptos ONE gives Cole Haan enterprise-grade point of sale capabilities that are delivered mobile first and cloud native, with highly resilient offline capabilities that give you the confidence of omnichannel transacting anytime and anywhere.” Cole Haan operates 90+ retail stores in the U.S.

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Longchamp redefines its retail footprint with très chic Melbourne apartment

Inside Retail

The brand has grown to have a presence in 80 countries through a distribution network encompassing 1200 points of sale across stand-alone stores, franchises, department stores, multi-brand leather goods stores, travel retail and e-commerce websites.